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Blog Optimization & Marketing
BLOG OPTIMIZATION
Blog optimization• Keyword Research
• Post Optimization• Title• Content• Images
• Internal Linking
• External Linking
Keyword research• Keyword Tool
Keyword research• Soovle
Post optimization – title tag• 70 Characters
• Use Most Important Keywords In Title
• While Keeping It Interesting & Catchy
Post optimization – Content• Longer Posts Rank Better!!!
Post optimization – Content• Use Headings (H2’s) To Breakup Content Sections
• Use Keyword Variations
Post optimization – Content• Sprinkle Keyword Variations Throughout Post
Post optimization – Images• Descriptive File Name
Img123.png
Black-vinyl-lettering.png
Post optimization – Images• Keyword Rich Alt Attributes
• DON’T SPAM!!!Vinyl banner
Ted vinyl billboard banner
Post optimization – Images• Related Content Around Post
Needs to talk about what the image is about
Blog optimization – Internal linking• Internal Linking
Blog optimization – Internal linking• Anchor Text Usage
• VARY IT UP!!!
Blog optimization – external linking• Just Link Externally ALREADY!
BLOG MARKETING
Blog Marketing• Internal Link Identification
• Internal Social Promotion
• External Social Promotion
• Community Seeding
• Follow Up Guest Posts
• Social Bookmarking
• Continuing Discussion
Blog Marketing• Internal Link Identification
site:signs.com “real estate”
Blog Marketing• Internal Social Promotion
Blog Marketing• Internal Social Promotion
Nelson
Daniel
CatherineKyle
Dustin
Greg
Blog Marketing• External Social Promotion
• Friends With Similar Interest• Build New Relationships• Influencers
Blog Marketing• Community Seeding
Blog marketing• Follow Up Guest Posts
Social Media Marketing
How To Poll Customers
How To Get Demographic Research
Blog Marketing• Continuing Discussions
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