ZMOT Handbook Research Studies

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http://www.zeromomentoftruth.com/
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http://www.thinkwithgoogle.com/insights/library/studies/starwood-increase-roi-mobile-ad-extensions/
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https://docs.google.com/a/google.com/viewer?url=http%3A%2F%2Fservices.google.com%2Ffh%2Ffiles%2Fblogs%2Fcitrix_iprospect_factsheet.pdf&embedded=true
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http://www.kaushik.net/avinash/best-social-media-metrics-conversation-amplification-applause-economic-value
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http://www.thinkwithgoogle.com/insights/library/videos/esurance-mobile-search-case-study/
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http://www.thinkwithgoogle.com/insights/library/studies/starwood-increase-roi-mobile-ad-extensions
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http://www.themobileplaybook.com/
http://www.thinkwithgoogle.com/insights/library/videos/google-multi-platform-adidas
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http://www.thinkwithgoogle.com/insights/library/videos/google-multi-platform-reebok-carat
http://www.thinkwithgoogle.com/insights/library/studies/post-holiday-learnings-for-2012
http://googlemobileads.blogspot.com/2011/09/better-together-new-insights-on-display.html
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http://www.reuters.com/article/2012/06/07/us-shopping-online-abandonedcarts-idUSBRE8560ND20120607
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http://www.google.com/url?q=http%3A%2F%2Fseewhy.com%2Fblog%2F2012%2F01%2F17%2Fshopping-cart-abandonment-rate-set-to-rise-in-2012%2F&sa=D&sntz=1&usg=AFQjCNFL_LtdFNo-0q7Dro8omMj7F6i4GQ
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http://www.themobileplaybook.com/
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http://www.thinkwithgoogle.com/insights/library/studies/citrix-online-uses-mobile-to-reach-small-businesses
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http://www.google.com/url?q=http%3A%2F%2Fblog.nielsen.com%2Fnielsenwire%2Fonline_mobile%2Fin-the-u-s-tablets-are-tv-buddies-while-ereaders-make-great-bedfellows%2F&sa=D&sntz=1&usg=AFQjCNFbi3oYHvDIDhFLrfnrO850yphreg
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http://www.thinkwithgoogle.com/insights/library/studies/handm-uses-google-plus
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http://www.openforum.com/articles/consumers-prefer-pinterest-and-twitter?intlink=us-openf-nav-mostpopular
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http://www.emarketer.com/Mobile/Article.aspx?R=1009192
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