Your alma mater, your stories, your magazine - AFFLUENT...
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NOVEMBER | DECEMBER 2017 $6 Owned and Published by the Cornell Alumni Association The Big Red Bear takes center stage PLUS: Tech campus photo tour Law School clinics: Advocating for justice Looking back at ‘pumpkin mania’ Touchdown! SEPTEMBER | OCTOBER 2018 $6 Owned and Published by the Cornell Alumni Association Campus’s iconic lake then and now PLUS: Alum at the forefront of the ‘third digital revolution’ NYC-based birder studies migration Reunion 2018 in photos Beautiful Beebe JULY | AUGUST 2016 $6 Owned and Published by the Cornell Alumni Association PLUS: Golf course designers reach Olympic heights Big Red weddings ESPN’s Sarah Spain ’02 fights online abuse In the Room Where You Lived Alumni and students compare notes MARCH | APRIL 2018 $6 Owned and Published by the Cornell Alumni Association Since CU’s founding, PE has been a key part of the student experience Phys Ed BIG RED Our readers = Your customers 2019 MEDIA KIT AFFLUENT. INFLUENTIAL. KNOWLEDGEABLE.
Transcript of Your alma mater, your stories, your magazine - AFFLUENT...
NOVEMBER | DECEMBER 2017 $6Owned and Published by the Cornell Alumni Association
The Big Red Bear takes center stage
PLUS:
Tech campus photo tourLaw School clinics: Advocating for justiceLooking back at ‘pumpkin mania’
Touchdown!
SEPTEMBER | OCTOBER 2018 $6Owned and Published by the Cornell Alumni Association
Campus’s iconic lake then and now
PLUS:
Alum at the forefront of the ‘third digital revolution’NYC-based birder studies migrationReunion 2018 in photos
Beautiful Beebe
JULY | AUGUST 2016 $6Owned and Published by the Cornell Alumni Association
PLUS:Golf course designers reach Olympic heights Big Red weddingsEspn’s sarah spain ’02 fights online abuse
In the Room Where You LivedAlumni and students compare notes
MARCH | APRIL 2018 $6Owned and Published by the Cornell Alumni Association
Since CU’s founding, PE has been a key part of the student experience
Phys EdBIG RED
Our readers = Your customers
2 0 1 9 M E D I A K I T
AFFLUENT. INFLUENTIAL. KNOWLEDGEABLE.
2019 Media KitSandra Busby, Advertising Manager(607) 272-8530, ext. [email protected]
Advertising with us is a smart choice.
• Our readers are sophisticated and curious consumers. They are our nation’s innovators, thought leaders, and trendsetters.
• Reach a sophisticated and affluent audience.
• Promote your business or service to this select demographic 6 times a year with additional opportunities in themed special sections.
2019 Media KitSandra Busby, Advertising Manager(607) 272-8530, ext. [email protected]
Travel Special Media Kit 2016Sandra Busby, Advertising Manager(607) 272-8530, ext. [email protected]
6 Great Reasons to Advertise in Cornell Alumni Magazine
17%
say they are curious and enjoy life
considered purchasing a product or service advertised
in Cornell Alumni Magazine
share their magazine
with others
are often asked by friends and family for restaurant recommendations
have purchased a product or service advertised in Cornell Alumni Magazine
I V Y L E A G U E M A G A Z I N E N E T W O R K R E A D E R P A N E L S U R V E Y 2 0 1 5
65%
Readers spend on average MINUTES
reading Cornell Alumni Magazine
2019 Media KitSandra Busby, Advertising Manager(607) 272-8530, ext. [email protected]
WEBSITE ADS RATES* PLACEMENT
Leaderboard (800w x 90h pixels) $430/issue all pages
Double Sidebar (300w x 500h pixels) $230/issue all pages
Double Sidebar Animated GIF (300w x 500h pixels) $280/issue all pages
Single Sidebar (300w x 250h pixels) $115/issue all pages
Single Sidebar Animated GIF (300w x 250h pixels) $165/issue all pages
*Discounts available for print advertisers DESIGN SERVICESConsultation, Art Direction, and Graphic Design: $80/hour
PLEASE CREATE YOUR AD FILES BY USING THE SPECIFICATIONS BELOW:
n File formats: tiff, jpeg, pdf, epsn Color: CMYK or black & white (not RGB)n Resolution: 300 ppi
Rates & Discounts
4-C B&W 4-C B&W 4-C B&W 4-C B&W
Full page (7 x 10) $2,350 1,565 $2,230 1485 $2,110 1,405 $1,995 1,335
2/3 page (4-9/16 x 10) $1,765 1,175 $1,670 1115 $1,580 1,055 $1,500 1,005
1/2 vt. (4-9/16 x 7-3/8) $1,460 980 $1,385 925 $1,315 880 $1,245 830
1/2 hz. (7x 4-7/8) $1,460 980 $1,385 925 $1,315 880 $1,245 830
1/3 sq. (4-9/16 x 4-7/8) $1,065 710 $1,015 680 $9,50 635 $905 605
1/3 vt. (2-3/16 x 10) $1,065 710 $1,015 680 $9,50 635 $905 605
1/6 vt. (2-3/16 x 4-7/8) $585 390 $550 370 $525 350 $490 325
1/6 hz. (4-9/16 x 2-3/8) $585 390 $550 370 $525 350 $490 325
1/12 (2-3/16 x 2-3/8) $310 205 $295 200 $285 190 $265 175
Cover 2 or 3 $2,435 1,795 $2,315 1,700 $2,190 1,610 $2,075 1,525
Cover 4 $2,585 1,880 $2,455 1,775 $2,325 1,685 $2,195 1,590
PRINT AD SIZES PRINT AD RATES DISCOUNTS FOR COMMITTING TO MULTIPLE ISSUES
1 Issue 2-3 Issues 4-5 Issues 6 Issues
2019 Media KitSandra Busby, Advertising Manager(607) 272-8530, ext. [email protected]
World-class music in the breathtaking Finger Lakes for students currently in grades 6–9. Two weeks on the shores of Keuka Lake making music and meeting friends from around the world!
For information please visit eastmanatkeuka.com
JULY 10—JULY 22, 2016
CLASSICAL and JAZZ I ALL INSTRUMENTS I VOICE
2016ESM@Keuka_Cornell_alum.indd 1 11/18/15 3:36 PM
D A R I E N 4 R O WA Y T O N 4 N E W C A N A A N 4 G R E E N W I C H 4 G L O B A L R E F E R R A L
Laura Bellamy FitzpatrickCORNELL ‘83, P’13, P’16
[email protected] (203) 249-8548
Thinking of buying or selling a property?
E X T R A O R D I N A R Y S E R V I C E • M A R K E T K N O W L E D G E • L O C A L E X P E R T I S E • G L O B A L E X P O S U R E
C O R N E L L A L U M N I A S S O C I A T I O N T R A V E L P R O G R A M
Iceland, Portugal, Ireland, Morocco, China, Antarctica, Tuscany, Peru, Vietnam, Russia, New Zealand, National Parks of the Old West . . . and so much more!
a lumni.cornel l .edu/t ravel /
Travel is our cardio
CAA Travel is our cardio FINAL.indd 1 4/12/17 2:47 PM
Boarding • Training Sales • Lessons
Trainers: Jean Loew, Marcie Straight
430 AUBURN RD LANSING, NY 13073 (607) 279-3388
Find us on Facebook: Wild Rose Farm LLC
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from
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222 S. Cayuga St.Ithaca, NY
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For sales, contact: [email protected]
Sizes & Specifications
File Formats:tiff, jpeg, pdf, eps
Color:CMYK or black & white (not RGB)
Resolution:300 ppi
Submit Ad Files to:Sandra [email protected]
Production Questions?Jennifer Infante Art [email protected]
Full Page:
Without bleed:7” x 10”
With bleed:8.25” x 10.875”(page size)
plus, 0.125” bleed (all sides)
2/3 Page: 4.563” x 10”
1/3 Vertical: 2.188” x 10”
1/3 Square: 4.563” x 4.875”
1/6 Vertical: 2.188” x 4.875”
1/2 Horizontal: 7” x 4.875”
1/6 Horizontal: 4.563” x 2.375”
1/2 Vertical: 4.563” x 7.375”
1/12: 2.188” x 2.375”
2019 Media KitSandra Busby, Advertising Manager(607) 272-8530, ext. [email protected]
Digital Advertising*
*Placement priority given to print advertisers.
n Prices per 2-month period coinciding with print issuen Appears on all current CAM website pagesn Entire ad clickable; can land on any URL desiredn Metrics availablen Graphic provided to CAM, ready to upload (JPEG, GIF, Animated GIF)n Design services: Consultation, art direction, and graphic design: $80/hour
Leaderboard Ad — 800 x 90 pixels
Single Ad300 x 250
pixels
Double Ad300 x 500
pixels
Leaderboard Ad — 800 x 90 pixels
$430
Single Ad300 x 250
pixels
Double Ad300 x 500
pixels$230
$115
Online Reach Cornell Alumni Magazine maintains a vibrant digital presence, with bi-monthly e-mail blasts reaching 220,000 alumni, faculty, parents, and staff, active social media engagement, as well as expanded magazine content available on our website, all further nurturing interest in the magazine, its content, and its advertisers.
Page views:30,827
per issue
Single AdAnimated GIF
300 x 250 pixels
Double AdAnimated GIF
300 x 500 pixels
$280
$165
2019 Media KitSandra Busby, Advertising Manager(607) 272-8530, ext. [email protected]
Planning Calendar and Ad Deadlines
MAY | JUNE 2016 $6Owned and Published by the Cornell Alumni Association
PLUS:Remembering President Elizabeth Garrett
F o o d & d r i n k S p e c i a l
PLUS: Living color: A tour of dorm muralsPhiladelphia Zoo CEO Vik Dewan ’76Reunion 2017
Getting to know our fourteenth president
Martha Pollack
JULY | AUGUST 2017 $6Owned and Published by the Cornell Alumni Association
SEPTEMBER | OCTOBER 2017 $6Owned and Published by the Cornell Alumni Association
Professor Tom Gilovich studies the psychology of everyday life
PLUS: Big Red hockey’s greatest hitsAlum’s Vietnam-era novelCelebrating Zinck’s Night
What Do You
Think?
NOVEMBER | DECEMBER 2016 $6Owned and Published by the Cornell Alumni Association
Traditions of Lynah Fandom
PLUS:
The legacy of Dr. Joyce Brothers ’47Katie Button ’05, rising culinary starCarl Sagan Institute: Searching for extraterrestrial life
Issue Ad Reservation Print Ad Digital Ad Magazines Delivered Special Sections Deadline Materials Deadline Materials Deadline Beginning:
Jan/Feb Nov 15 Nov 26 Dec 20 Jan 2 • Travel • Summer Programs and Sports Camps
Mar/Apr Jan 15 Jan 22 Feb 20 Mar 1 • Summer Programs and Sports Camps
May/June Mar 15 Mar 22 Apr 22 May 1 • Food and Beverage • Real Estate
Jul/Aug May 15 May 22 June 20 July 1 • Big Red Writers
Sep/Oct Jul 15 Jul 22 Aug 20 Sep 3
Nov/Dec Sep 16 Sep 23 Oct 21 Nov 1 • Holiday Gifts
All issues include Authors, Sports, and Food & Beverage.
2019 Media KitSandra Busby, Advertising Manager(607) 272-8530, ext. [email protected]
Print Distribution
Circulation by Region (June 2018)REGION CIRCULATION % OF TOTAL
n New England: 2,239 13.4n Middle Atlantic: 6,654 39.4n South Atlantic: 3,097 18.5n East North Central: 1,065 6.4n East South Central: 145 0.9n West North Central: 247 1.5n West South Central: 429 2.5n Mountain: 563 3.3n Pacific: 2,037 12.2 (including Alaska and Hawaii)
