Worldwide Digital Camera Market Outlook, 2014 and Beyond

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Worldwide Digital Camera

Market Outlook 2014 and Beyond

Category : Digital Cameras

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Introduction to Report

Launch Date: February 7, 2014

Number of Pages: 18

Geography Coverage: Global

Available Format: PDF

Price For Single User License: USD 880

Price For Global User License: USD 1,760

Delivery Time: Within 24 Hours (During Working Days)



About the Report

Global digital camera shipment volume topped over 100 million units in 2007. Later in 2010, the shipment volume peaked after branded vendors initiated aggressive price promotions with diverse product portfolios in place, reaching about 130 million units. In 2011, dwindling consumer demands resulted from the high penetration in the European and US markets caused the global market volume to fall. Beginning in 2012, affected by the replacement effect of smartphones, the worldwide digital camera market volume was reduced by 20%, especially in the entry-level and mid-range segments.



Research Findings

In 2013 the decline in the abovementioned market segments continued and shipment volume of major digital camera brands slipped by over 30%. According to report, global digital camera shipment volume was estimated at about 66.7 million units in 2013, down 35.5% compared to 2012.

Looking ahead to 2014, with an uncertain global economic outlook and the continued effect of smartphones on sales of digital cameras, digital camera brands have been cautious about rolling out new models. Nevertheless, the decline of global digital camera industry is expected to become modest in 2014, with shipment volume reaching about 54.3 million units, down 18.5% compared to 2013.



Worldwide Digital Camera Shipment Volume, 2010 – 2014



Report Coverage

1. Development of the digital cameras market, touching on several key determinant factors

2. Major development trends of digital camera products, evaluating product form factor design versus price

3. Development of major digital camera players, including Olympus, Sony, and Canon and their product strategies

For more details regarding Report coverage see the last slide




Company Coverage

For more details regarding company coverage and TOC see the last slide




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Worldwide Digital Camera Market Outlook, 2014 and Beyond

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