WAIHI DISCOVERY CENTRE Concept Proposal
description
Transcript of WAIHI DISCOVERY CENTRE Concept Proposal
WAIHI DISCOVERY CENTREConcept Proposal
The job?
Create an interior which supports the information and elevates the experience for
tourists with an ancillary benefit of helping to change NZ’ers perceptions of mining
Working as part of the team
• Respect the architectural and content solutions already completed– What has already been addressed?– What are we working with?– What is the role of the interior in this context?– Where can we add value?
Moving “Museum” on…
Current Positioning Desired Positioning
• Retrospective• Quiet• Well Behaved• Controlled• Singular
• Past/Present/Future • Exciting• Fun• Emotional• Inclusive
= “Discovery Centre”
Celebrate!
• Thrilling territory for a discovery centreRewriting “museum” for the future
• Telling the story of the past in a way that’s fresh and exciting
Hang on…is there cause for celebration?
Yes!
Modern
mining!
The Region!
Miners‘Spirit’!
Gold and it’s uses!
Waihi!
Ordinary men driven to do
extraordinary things
NZ rural town proactively working to build a sustainable future
Local natural, cultural and
heritage attractions
Progression of surgical mining
Electronics, Medicine, Dentistry, Space exploration…
NewZealand!
Subconsciously celebrates the
pioneering spirit of NZ
Mother Nature!
Respect for the landWhich proffers the
bounty
Some of the job has been already been done
Miners‘Spirit’
Waihi and
wider region
Modern
mining
Both celebrated within the Story Inc.
concept
Celebrated within the name, the isite and
natural position of the Discovery centre
Leaving these to be celebrated
Mother Nature Gold New
Zealand
What do these things all have in common?
Dynamic Organic Line
And how do we celebrate it?
To “celebrate”: laud, glorify, honour, applaudIn tone…– Proud– Exciting– Fun– Revered
Remember that ‘museum’ image we wanted to shake?
Interpreting the idea
Organic Dynamic Line
Celebrate!
Café Restaurant
Mint Vault Shop
iSite
Entry
Conference CentreOffices
Theatre
Let's Celebrate!