b y m a r l o n b i s h o p

U N D E R S T A N D I N G

S O C I A L

R E S P O N S I B I L I T Y

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THE RELENTLESS PURSUIT

OF SOLUTIONS FOR

POVERTY , INADEQUATE

HOUSING AND

HOMELESSNESS IN AN

EVER-CHANGING

NETWORKING SOCIETY . 

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P R O B L E M S W O R T H S O L V I N G

HOMELESSNESS

MARKET RENT COSTS

COMMUNITY SUPPORT

SOCIAL NETWORKING

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S O L U T I O N SEMERGENCY SHELTERS

AFFORDABLE HOUSING

SOCIAL SERVICES

ACCESS PROGRAM

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C O M M I T M E N T T O

U N L O C K I N G

S O C I A L

N E T W O R K I N G

C H A N N E L S F O R

C H A N G E

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“WHEN DOES

TOO MUCH

I NFORMAT ION

THREATEN

 SAFETY . ”

SOC IAL MED IA NETWORK ING

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Content Marketing

+

Network Marketing

Marketing Activities

ACTION PLAN It's time to get everyone more involved in the next stage,

which is all about maintaining guest and community

satisfaction. 

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VOLUNTEER !

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Better solutions

Short wait times 

Minimal fees

Affordable rooming

SAFE TRUSTED HOUSING

Planning ahead means

action in keeping a visible

community presence .

COMMUNITY

MARKETING

Advertising

Public Relations

Government

Media

$ A L E S C H A N N E L S

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DONATE TODAY

H E L P T O S P R E A D

S O C I A L G O O D .

2 0 1 7 G O A L

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CONTENT MARKETING VIDEO MARKETING

SOCIAL MEDIA MARKETING

Brands

TOP 3 REASONS WHY PEOPLE FOLLOW

photography by Allexander Dummer

Safe

photography by Andrew Blanch 

Trusted

photography by Favour Omoruyi

Housing

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A C C E S S

How can we help under-connected

Canadians gain better access and skills to

maximize the benefit of the Internet?

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THE LOOKA N A G I N G D I G I T A L C U L T U R E

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Housing Shelters Access

P R A C T I C E S

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flickr MedTech Marketing 

Accepting

Responsible

Social Change

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CITINGS:SOURCE 01 - HAVE YOUR SAY: HOW CAN WE HELP CANADIANS GAIN BETTER ACCESS TO THE INTERNET? CRAIG MCGEE, CFA AND CRAIG & MARC KIELBURGER SPECIAL TO THE GLOBE AND MAIL PUBLISHED MONDAY, NOV. 25 , 2013 12 :02PM EST LAST UPDATED MONDAY, APR. 21 , 2014 5 :24PM EDT ------ SOURCE 02 - UNDERSTANDING OLDER INDIVIDUALS’ EMOTIONAL RESPONSES TO NEW TECHNOLOGY ASSOCIATED WITH HEALTHY LIFESTYLE CHOICE KYUNGO KIM1, WOJTEK CHODZKO-ZAJKO2, ANDIARA SCHWINGEL3, DEANA C MCDONAGH4 1DEPARTMENT OF SPORT, KYUNGIL UNIVERSITY, SOUTH KOREA 2,4 DEPARTMENT OF KINESIOLOGY AND COMMUNITY HEALTH, UNIVERSITY OF ILLINOIS, USA 3DEPARTMENT OF INDUSTRIAL DESIGN, UNIVERSITY OF ILLINOIS, USA PUBLISHED ONLINE: JUNE 25, 2014 (ACCEPTED FOR PUBLICATION APRIL 15 , 2014) ------ SOURCE 03 - MAKING SENSE OF OWNED MEDIA. AUTHORS: BONCHEK, MARK1 SOURCE: HARVARD BUSINESS REVIEW DIGITAL ARTICLES. 10/10/2014, P2-4. 3P. DOCUMENT TYPE: ARTICLE SUBJECT TERMS: *CONTENT MARKETING *MARKETING STRATEGY *INTERNAL MARKETING ------- SOURCE: 04 - UNDERSTANDING THE INFLUENCE OF CORPORATE SOCIAL RESPONSIBILITY ON CORPORATE IDENTITY, IMAGE, AND FIRM PERFORMANCE SEBASTIAN AREN0DT, MALTE BRETTEL, (2010) "UNDERSTANDING THE INFLUENCE OF CORPORATE SOCIAL RESPONSIBILITY ON CORPORATE IDENTITY, IMAGE, AND FIRM PERFORMANCE", MANAGEMENT DECISION, VOL. 48 ISS : 10 , PP.1469 - 1492

CONT"D. PAGE 2/2

Photography by Iven William 

CITINGS:SOURCE: 05 - SIMILARLY, THE OBSERVATION OF SOCIAL CHANGE DEPENDS ON THE TIME SPAN STUDIED; MOST SHORT-TERM CHANGES ARE NEGLIGIBLE WHEN EXAMINED IN THE LONG RUN. SMALL-SCALE AND SHORT-TERM CHANGES ARE CHARACTERISTIC OF HUMAN SOCIETIES, BECAUSE CUSTOMS AND NORMS CHANGE, NEW TECHNIQUES AND TECHNOLOGIES ARE INVENTED, ENVIRONMENTAL CHANGES SPUR NEW ADAPTATIONS, AND CONFLICTS RESULT IN REDISTRIBUTIONS OF POWER. ENCYCLOPEDIA BRITANNICA SOCIAL CHANGE SOCIOLOGY WRITTEN BY: WILLIAM FORM, NICO WILTERDINK LAST UPDATED: 1-7-2009 SEE ARTICLE HISTORY ------- SOURCE: 06 - SEVEN SOLUTIONS TO HOMELESSNESS BY MONTE PAULSEN 8 JAN 2007 | THETYEE.CA

Photography by Iven William 

PHOTO CREDITSCREATED BY CREATIVEART - FREEPIK.COM – PAGE 1 CREATED BY FREESTOCKCENTER - FREEPIK.COM – PAGE 2 CREATED BY CREATIVEART - FREEPIK.COM – PAGE 3 CREATED BY PEOPLECREATIONS - FREEPIK.COM – PAGE 4 CREATED BY JCOMP - FREEPIK.COM – PAGE 5 FREE PHOTO BY STOCKVAULT – PAGE 5 CREATED BY JANNOON028 - FREEPIK.COM – PAGE 6 CREATED BY CREATIVEART - FREEPIK.COM – PAGE 8 CREATED BY KATEMANGOSTAR - FREEPIK.COM – PAGE 9 CREATED BY KSTUDIO - FREEPIK.COM - PAGE 12 CREATED BY JANNOON028 - FREEPIK.COM – PAGE 13 PHOTOGRAPHY BY ALLEXANDER DUMMER – UNSPLASH - PAGE 14 PHOTOGRAPHY BY ANDREW BLANCH – UNSPLASH - PAGE 15 PHOTOGRAPHY BY FAVOUR OMORUYI – UNSPLASH - PAGE 16 CREATED BY CREATIVEART - FREEPIK.COM – PAGE 17 CREATED BY PEOPLECREATIONS - FREEPIK.COM – PAGE 18 CREATED BY KATEMANGOSTAR - FREEPIK.COM – PAGE 19 CREATED BY KJPARGETER - FREEPIK.COM – PAGE 20 FLICKR - MEDTECH MARKETING – PAGE 21 CREATED BY CREATIVEART - FREEPIK.COM – PAGE 22 PHOTOGRAPHY BY IVEN WILLIAM – UNSPLASH – PAGE 23