Trex’s Continued Mission to Collect More...
Transcript of Trex’s Continued Mission to Collect More...
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1 Proprietary and Confidential Information
Trex’s Continued Mission to Collect More Household Film Federation of New York May 16, 2016
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2 Proprietary and Confidential Information
About Trex Company, Inc.
• Leading Brand of Composite Lumber in North America – invented category • A former division of Mobil Corporation, the
company was formed by four Mobil executives in 1996 and went public in 1999
• Trex Company’s Headquarters, R&D and Manufacturing Facilities are located in Winchester, VA
• A Second plant opened in Fernley, NV in 1999
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3 Proprietary and Confidential Information
Trex Recycling Facts
• In the past 10 years, Trex has recycled over 2.5 Billion pounds of polyethylene film
• 10,000+ collection points across North America • Trex collects over 3 Billion recycled grocery bags
to support our manufacturing each year – Equivalent of over 50 Million #s of bags
• Trex is the largest domestic recycler of single use shopping bags
• There are about 140,000 recycled bags in a 500 sq. ft. Trex Deck
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4 Proprietary and Confidential Information
What is Trex? – Does not Crack, Split, Splinter or Rot – 25-year Residential Warranty
• 10-year Commercial
– Resistant to Moisture, Insects and Sunlight – Slip Resistant- More so Wet than Dry – Never Needs Staining- Only Requires Cleaning – Works like Wood- use same Tools and Techniques – No Toxic Chemicals or Preservatives – Environmentally Friendly- Made of 95% Recycled
and Reclaimed Materials
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5 Proprietary and Confidential Information
Product Offering
Transcend® Pergola Lighting
Railing Elevations®
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6 Proprietary and Confidential Information
Wood Flour
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7 Proprietary and Confidential Information
Stretch Film
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8 Proprietary and Confidential Information
Plastic Bags
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9 Proprietary and Confidential Information
Acceptable Household Film
• Grocery Bags • Stretch Film / Shrink Wrap • Newspaper Sleeves • Paper Towel / Toilet Paper
Overwrap • Produce Bags • Dry Cleaning Bags • Case Wrap (used to wrap soda
bottles, canned goods, water bottles, etc.)
• Ziploc Bags
• Bread Bags (without clip)
• Ice Bags (DRY - without metal clips)
• Mattress Bags
• Shipping Pillows, deflated
• Polyethylene Foam (used in wrapping furniture)
• PE Packaging (2 and 4)
ALL ITEMS MUST BE CLEAN AND DRY
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10 Proprietary and Confidential Information
Film Collection Process • Stretch Film is Removed from Pallets and
Consolidated • Bags are Collected in Participating Vestibule
– Full bags are brought to trailer at back of store – Loads return to DC for consolidation
• Material is Baled at DC for Easy Storage and Shipping
• Bales are stored until ready for Pick-Up • Trex Picks Up material at DC
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11 Proprietary and Confidential Information
Following That Model
• Dry Cleaners • Small Retail Stores • Companies • Municipalities • Colleges / Universities • School Challenge
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12 Proprietary and Confidential Information
School Recycling Challenge • Celebrating 10th year • Objectives:
• Educate students • Keep film out of the landfills
• Runs America Recycles Day – Earth Day
• 500 schools participate across the US and in Canada
• Bags are collected, counted and returned to Trex partner for recycling
• Winning schools awarded benches
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13 Proprietary and Confidential Information
Member of FFRG (ACC)
• Primary Goal – Double recycling rate in 5 years – Nationally, more than 1 billion #s of bags and wraps
were recycled in 2011 • Up 55% from 2005
– Nearly 1.2 B #s of bags & wraps in 2014 *Source: Moore Recycling Associates, Sonoma, CA
• How? – Communicate – Collect – Consolidate
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14 Proprietary and Confidential Information
www.plasticfilmrecycling.org
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15 Proprietary and Confidential Information
Public Outreach
• Consumer signage designed to increase PE film collection
• Partnering with retailers and state agencies in public awareness campaigns
• Promoting new label to increase consumer understanding
– Sustainable Packaging Coalition
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16 Proprietary and Confidential Information
• Population 450,000 • Goal: reduce film at MRF
– Film 4% of contamination with carts
• “Recycling Done Right Campaign” Promotion – Mailers – Cart tags – Bins w/ signage – Bag stuffers – “L” signs on check stand monitors
Case Study # 1 Vancouver, WA
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17 Proprietary and Confidential Information
Vancouver’s Results
• 125% increase in material returned from stores
• No increased contamination • Reduction of bags at MRF by 75%
• Data provided by Moore Recycling Associates
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Case Study # 2 Milwaukie, Wisconsin • Wisconsin identified film & bag recycling as
statewide goal 2015 • Campaign goal:
– Test tactics in increasing consumer awareness – Improve film recycling opportunities in Milwaukie
• Used 10 Roundy’s stores – With single main entrances – Hadn’t conducted significant outreach before
• Bins, signage
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19 Proprietary and Confidential Information
Milwaukie’s Results
• 25% increase in film collected • Minimal increase in contamination • 41% increase in consumer awareness
– Positive measurable impact on customer knowledge about film recyclability
– Respondents communicated that program gives them a positive impression of the store
• 36% will select a store because they offer film recycling
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20 Proprietary and Confidential Information
• Training • Bins in store fronts w/ posters • Collection locations in rear of store
• Volume increased 31% year over year
2013 vs. 2014 • Up another 9% 2015 vs. 2014
Case Study # 3 Regional Grocer in NY
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21 Proprietary and Confidential Information
Oxo Biodegradable and / or Compostable Bags
• Threaten the future of this currently viable recycling stream
• By definition, these items are not recyclable • We have a 25 year warranty on our products
• These items CAN NOT be included in film
recycling programs
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22 Proprietary and Confidential Information
Trex Retail Partners in NY
• Hannaford
• Price Chopper • Stop and Shop
• Target • Tops
• Whole Foods
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23 Proprietary and Confidential Information
Thank you!
Samara Norman Senior Material Buyer
Trex Company, Inc. [email protected] 503-816-3754 cell