TradedoublerNEW CORPORATE STRATEGY

We have a newbusiness strategy

PURPOSEWe create results for our partners

VISIONWe are the leader in delivering performance marketing

results through traffic, technology and expertise

MISSIONWe take performance marketing to a new level by

creating smarter results for our clients

This is delivered through the optimisation of multiple high quality traffic sources, the use of our proprietary

integrated performance marketing technology and our deep, data-driven insights into online consumer behaviour

Multiple sources of high-quality traffic enable delivery of

targeted performance

marketing objectives

Integrated advertising

technology platform enables delivery of

optimised ad campaigns

Data-driven insight fuels expertise and enables delivery of

optimised campaigns

Performance marketing

resultsExpertiseTechnologyTraffic

Our offering: three key building blocks

Formatagnostic

Video, display, email & text

Customer agnostic

Advertisers & agencies

Business Model

agnosticCPM, CPC, CPA & CPL

Deviceagnostic

Desktop, tablet & handset

Trafficagnostic

Metasearch/comparison/ voucher/loyalty, vertical,

email, apps, search & social media

Scalability

Business model fully aligned with client

objective: low risk for client. Automated delivery supports

scalability

ProfitabilityProgramme / campaign

delivery fully automated, driving profitability

Data driven insight

Maximise tracking to build

data assets and derive actionable insight

Technology assets

Develop E2E ad-tech technology platform that becomes a technology

asset

PERFORMANCE MARKETING PARTNER

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Agnostic offering delivers value and drives growth

Significant investment to grow our business

• 25 new developers being recruited now

• We will continue to invest in development of new products that enable strategy realisation

ADAPT – our new business intelligence tool

ADAPT

• Our new business intelligence tool that allows quick access to performance marketing programme data enabling our clients to make smarter business decisions

• Clients can use their own KPIs within customised dashboards that enable them to capture and interact with the data they want to see

• Data is updated daily and is easily and quickly accessible at whatever level of detail is required

• ADAPT enables clients to draw comparisons with previous performance and will allow for benchmarking when fully launched

• ADAPT delivers actionable, data-driven insights that enable our clients to make smarter business decisions and optimise their performance marketing activity

| Sweden

| Spain

| Switzerland

| UK

| Austria

| Belgium

| Denmark

| Germany

| Finland

| France

| Ireland

| Italy

| Netherlands

| Norway

| Poland

| Portugal

Since Tradedoubler pioneered affiliate marketing in 1999, our network and technology platform solutions have created smarter results for our clients

We link the largest international footprint of any performance marketing network with local market knowledge

Network & Technology: the best of both worlds

Our performance marketing platform combines programmes on private networks and our public network, in a single solution.

This enables you to manage your own publishers and extend activity beyond Tradedoubler’s geographical footprint. Plus you can plug into our proven and established international network.

Let your business benefit from our 15 years of experience in performance marketing.

You and your partners can be confident in Tradedoubler’s proven, accurate and trusted technology – because we use it with thousands of clients across Europe everyday.

We link the largest international footprint of any performance marketing network with local market knowledge

The power topower your business

Mobile functionalities and multi-channel campaigns

Leader in mobile functionalities and preferred multichannel performance marketing partner.

Omni-consumer case study with leading examples from clients like Interflora, Body Shop or the Trainline.

• Voucher codes exploit consumers’ appetite for a bargain and enable advertisers, with the use of compelling offers, to reach new audiences and increase sales.

• The codes are distributed simply through our API, or manually via the Interface.

• NEW Exclusive code tracking – validation of voucher codes to the publisher who owns the code so that they earn their commission when their unique code is used.

• NEW Offline to online tracking – exclusive codes can now be tracked from offline to online, as it is not only reliant on the click from the Publisher to Advertiser site but the use of the exclusive code.

Voucher & Promotion codes

Be the change