Towards a reference model for grassroots enterprise mashup environments

SYSTEMATIC THOUGHT LEADERSHIP FOR INNOVATIVE BUSINESS

Towards a Reference Modelfor Grassroots EnterpriseMashups Environments

Volker Hoyer1 2 and Katarina Stanoevska-Slabeva2

1 SAP Research CEC St. Gallen, Switzerland2 University of St. Gallen, =mcminstitute, Switzerland

Speaker: Katarina Stanoevska-Slabeva ([email protected])

mailto:[email protected]

Design: Reference Model

Integration of Collaborationand Community Aspects

Time and cost savings forthe design and introduction ofEnterprise Mashup Environments

Business Value for Organizations

Reference Model for Enterprise MashupsExecutive Summary

Multi-view ScientificReference Model fororganizing and struturingEnterprise Mashup Environments

Broader usage ofMashups in corporationenvironments

Application in context ofdesigning the SAP ResearchRoofTop Marketplace Prototype

© SAP 2009 / Towards a Reference Model for grassroots Enterprise Mashup Environments /

Prob

lem

Sta

tem

ent

Low automation of ad-hoc andsitutational enterprise applicationswithin the Enterprise 2.0Need for supporting end userto compose individual enterprise-class applications without anyprogramming skillsB

usin

ess

Nee

dsB

usin

ess

Nee

ds Low automation of ad-hoc andsitutational enterprise applicationswithin the Enterprise 2.0Need for supporting end userto compose individual enterprise-class applications without anyprogramming skillsB

usin

ess

Nee

ds

Growing numbers of companyinternal and external Web-basedresources based on openstandards (“Cloud Computing”)New upcoming tools to createad-hoc enterprise-classapplication without anyprogramming skillsTe

chno

logy

Tre

nds Growing numbers of company

internal and external Web-basedresources based on openstandards (“Cloud Computing”)New upcoming tools to createad-hoc enterprise-classapplication without anyprogramming skillsTe

chno

logy

Tre

nds

1. Motivation and Problem Scope2. Research Approach: Design Science applied3. Related Work and Objectives of the Solution4. Design: Reference Model for Enterprise Mashups5. Demonstration: SAP Research RoofTop Marketplace6. Conclusion and Outlook

Agenda


Motivation“Yes we can!“ – Empowering the Non-Technical User

An Enterprise Mashup is a Web-based resource that combines existing resources,be it content, data or application functionality, from more than one resource inenterprise environments by empowering the actual end users to create and adaptindividual information centric and situational applications”

“


Rev

enue

perC

usto

mer

/ # U

sers

per

App

licat

ion

# Applications

strategic,long-term,

stable,complex

applications

The „Long Tail“ Potential ofEnterprise Mashups

situational, ad-hoc, tactical, individual applications

New approaches/ tools aim at enabling the mass of end-users to create enterprise-levelapplications according to their individual needs

“Enterprise Mashup[s] … unleash a tremendousamount of value” (Forrester)

Top 10 Strategic Technologies for 2009 (Gartner)

$700 Million Market by 2013 (Forrester)

Missing scientific discusuion from a collaborative and community perspective


Agenda


Research ApproachDesign Science applied


Research Methods

Preliminary study on the practical needfor a Reference Model for Enterprise Mashups environments

Obj

ectiv

es o

fth

e So

lutio

nAr

tefa

ctD

esig

nAr

tefa

ctD

emon

stra

tion

Arte

fact

Eval

uatio

nLiteratureAnalysis

ReferenceModeling

Prototyping

Iden

tific

atio

nof

the

Prob

lem

Multi-Perspective Scientific Reference Model forgrassroots Enterprise Mashup Environments

Analysis of

Application of the Reference Model in order to design and implementthe SAP Research RoofTop Marketplace prototype

Enterprise Mashup Stack and User Roles LiteratureAnalysis

Reference Modeling

St. Gallen Media Reference Model


Agenda


User Roles

Enterprise Mashups - TerminologyEnterprise Mashup Stack and User Roles

Ente

rpris

e M

ashu

p St

ack

Compostion of Widgets(Wiring) to enterprise-classapplications

Mas

hup End-Users run Mashups scenario

Consume Mashup scenarioPersonalize individual environment (e.g.,can change the background color, hidebuttons, etc.)

Key users create Mashup ScenarioAdd pre-build widgets (from thecatalogue)Connecting widgets by wiring theirin-/out- ports

Consultants create WidgetsBinding generic UIs to resources/servicesTransforming and aggregating data

Developers implement the servicesCreates and deploys services –makes resources available (e.g.,RSS Feeds, SAP EnterpriseServices)

User-friendly Building BlocksProvide graphical and simpleuser interaction mechanismAbstracting from the complexityof the underlying resources

Wid

get

Core Building Blocks of MashupsRespresent actual contents, data orapplication functionalityEncapsulated via well-definedinterfaces (APIs; WSDL, RSS/ Atom Feeds, …)R

esou

rce


Mashup Tools and Platforms

Enterprise Mashups - TerminologyEnterprise Mashup Stack and Tools

Ente

rpris

e M

ashu

p St

ack


Mas

hup


Wid

get

Core Building Blocks of MashupsRespresent actual contents, data orapplication functionalityEncapsulated via well-definedinterfaces (APIs; WSDL, RSS/ Atom Feeds, …)R

esou

rce


Reference Modeling


Three Main Characteristics of Reference ModelsBest Practice for conducting businessUniversal applicability: Valid for a class of domainReusability: Blueprints for information systems development

Reference Models for Enterprise MashupsFirst practioner reference models of Forrester and Gartner are limited onarchitectural aspectsNo scientific multi-view reference model exists covering different aspects(community, process, and technical)

Authors identified Similarities with Electronic MarketsTrading of Web Services according to market transaction phasesDiscovery and sharing of mashable components in the center of the paradigm


Agenda


Reference Model for Enterprise MashupsOverview

CommunityViewpoint

InteractionViewpoint

ServiceViewpoint

InfrastructureViewpoint

Information FlowSimple and quick processesInteractions, Rules

Community StructureAgents: Provider, Intermediary, ConsumerSeamless integration of corporate internal and Web-based information

Generic Interaction/ Communication Services

Technical Enterprise Mashup InfrastructureAdaptation of Content (Integration into the existing IT infrastructure)Technical Standards

Phases

Views

Navigation InformationExchange

Knowledge Intention (Design)Contract(Design) Settlement

Composition Execution

MashupWidget

Resource


Focus of this Presentation

Reference Model for Enterprise MashupsCommunity View


Three Agent Roles well known from SOA and Electronic MarketsProvider implements and hosts a mashable component (Mashup, Widget,Resource) IT Department, External Provider, Business UsersIntermediary mediates between providers and consumers (improving navigation,transparency and governance) IT DepartmentConsumer is able to retrieve and compose Mashup components according to hisindividual needs Business Users

Reference Model for Enterprise MashupsInteraction View


Characteristics of the Interactions between the three Agent RolesMarket transaction phasesPermament loops between the converging Design and Runtime phases


Agenda


SAP Research RoofTop Marketplace

DemonstrationSAP Research RoofTop Marketplace Prototype

Ente

rpris

e M

ashu

p St

ack


Mas

hup


Wid

get

Core Building Blocks of MashupsRespresent actual contents, data orapplication functionalityEncapsulated via well-definedinterfaces (APIs; WSDL, RSS/ Atom Feeds, …)

Res

ourc

e


DemonstrationSAP Research RoofTop Marketplace Prototype


Application of the Reference ModelStructuring the Requirements AnalysisApplying Interaction Model for covering the collaboration and peer productionperspective in grassroots Enterprise Mashup Environments

YouTube Video: http://www.youtube.com/watch?v=MCXlOMFhBmM

http://www.youtube.com/watch?v=MCXlOMFhBmM


Agenda


Conclusion and Outlook

Reference Model for structuring and organizing emerging grassrootsEnterprise Mashup Environments

Leveragering community and marketplace principles

First successful application (SAP Research RoofTop Marketplace)

Future WorkEvaluation of the designed Artefact (Missing research step)Second application (FAST Project) Iterative Search ProcessIntegration of governance aspects


© SAP 2008 /Enterprise Mashups: Design Principles towards the Long Tail of User Needs /

Thank you!

[email protected], [email protected]

Contact/ Speaker

Katarina Stanoevska-Slabevamcm=institute, University of St. GallenBlumenbergplatz 99000 St. GallenSwitzerland

http://ww.mcm.unisg.ch



http://ww.mcm.unisg.ch/

Towards a reference model for grassroots enterprise mashup environments

Business

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