The Mascot Crew at Brand Animations - Mascot Marketing Playbook
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Transcript of The Mascot Crew at Brand Animations - Mascot Marketing Playbook
Mascot Marketing Playbook
The Mascot Crew
Create a fun and captivating mascot costume to represent your organization!
( Hopefully designed by The Mascot Crew :)
www.mascotcrew.com
Get The Word Out
www.mascotcrew.com
“Name The Mascot “Contest
• Post on social media• Prize donated from local business• News outlets announce contest/results
www.mascotcrew.com
Add a “Mascot Bio” and “Appearance Request” page to your website
• Create a fun back story about your mascot • Charge an hourly rate for school and corporate events
www.mascotcrew.com
Community/Charity Appearances
• Your mascot is your Brand Ambassador
• Face-to-face interaction = lasting impressions• More appearances = more community recognition • Build celebrity status
• Attract new sponsors
www.mascotcrew.com
Build Mascot Promotions
•Hold a mascot competition at your event • Inform the press •Hand out info, coupons, merchandise, etc.
www.mascotcrew.com
First Responder Appreciation
• Designate a day for an event • Invite all Police, Fire, Paramedics, and Military• Your mascot must dress the part as well
www.mascotcrew.com
Rachel Delaney - Co-founder and mascot costume guru
Email: [email protected]
phone: 843.957.5141
Chuck Delaney – Co-founder and mascot costume designer
email: [email protected]
Phone: 843.957.5142
www.mascotcrew.com
