The Future of TYPO3

THE FUTUREOF TYPO3

Patrick [email protected]

@aurora_borealis / @t3batman

A look in the crystal ball

THE FUTURE OF TYPO3 CMS

PILLARS OF TYPO3 CMS

11.11.16 2


PILLARS OF TYPO3

▪TYPO3 Community ▪TYPO3 Association ▪TYPO3 Inc

11.11.16 3


TYPO3 INCOk, technically it‘s a GmbH, but hey....

11.11.16 4


TYPO3 INC

1. Purpose 2. Marketplace 3. Marketing 4. Project Support 5. Operational Support 6. Lead Management 7. Crowdfunding 8. Send your Junior!

11.11.16 5


PURPOSE

11.11.16 6


PURPOSE

▪Speed up development ▪Growth for TYPO3 ▪Provide support

11.11.16 7


MARKETPLACE

11.11.16 8


MARKETPLACE

▪Go-To place for clients ▪Presentation channel for agencies ▪Job Portal ▪Themes ▪Trainings ▪Extensions ▪Anything we haven’t thought about

11.11.16 9


MARKETING

11.11.16 10


MARKETING

▪Improve product presentation ▪Sales-Help ▪Structure available content ▪2nd Level Support (StackOverflow etc.) ▪Focus communication

11.11.16 11


PROJECT SUPPORT

11.11.16 12


PROJECT SUPPORT

▪Sales Representative ▪Engineers ▪Benefit for Clients and Agencies ▪Better Projects ▪Reliable Investment

11.11.16 13


OPERATIONAL SUPPORT

11.11.16 14


OPERATIONAL SUPPORT

▪SLAs ▪Audits ▪Reviews

11.11.16 15


LEAD MANAGEMENT

11.11.16 16


LEAD MANAGEMENT

▪TYPO3.org generates leads ▪80% loss rate ▪Partner Profiling ▪Lead Nurturing ▪Project Support ▪Retrospectives

11.11.16 17


CROWDFUNDING

11.11.16 18


CROWDFUNDING

▪Core Features ▪Your Extensions ▪Your Book ▪Your Event ▪Your what have you…

11.11.16 19


SEND YOUR JUNIOR

11.11.16 20


SEND YOUR JUNIOR

▪Learn structure, discipline ▪Different areas ▪ TYPO3 Core ▪ Internal, agile projects in SCRUM ▪ Support

▪3-12 months (yes, months) ▪Free

11.11.16 21


ROADMAP

11.11.16 22

THE FUTURE OF TYPO3 CMS11.11.16 23


GENERAL TOPICS

11.11.16 24


GENERAL TOPICS

1. Marketing Automation 2. Personalization 3. Accessibility 4. SEO 5. Content Channels

11.11.16 25


MARKETING AUTOMATION

11.11.16 26


MARKETING AUTOMATION

▪HubSpot ▪Oracle Eloqua ▪Central Reporting ▪Channel Monitoring

11.11.16 27


PERSONALIZATION

11.11.16 28


PERSONALIZATION

▪Personalized Content ▪A/B Tests ▪Central Reporting

11.11.16 29


ACCESSIBILITY

11.11.16 30


ACCESSIBILITY

▪We‘re done ▪Editor‘s are not ▪Education ▪Help ▪Inline as you type

11.11.16 31


SEO

11.11.16 32


SEO

▪Improve settings ▪Educate Editors ▪Supply help ▪Supply reports

11.11.16 33


CONTENT CHANNELS

11.11.16 34


CONTENT CHANNELS

▪Level on top of languages ▪Visual augmentation ▪Fallback Chains ▪Dedicated content

11.11.16 35


TECHNOLOGY SOLUTIONS

11.11.16 36


TECHNOLOGY SOLUTIONS

1. Editors 2. Developers 3. DevOps

11.11.16 37


EDITORS

11.11.16 38


EDITORS

▪New Richtext Component ▪Support Content editing ▪Wizards ▪Unified Lingo ▪Guided Tours

11.11.16 39


DEVELOPERS

11.11.16 40


DEVELOPERS

▪Reduce Time-To-Market ▪Ease technical complexity ▪Code Migrations ▪Backend configuration Wizards

11.11.16 41


DEVOPS

11.11.16 42


DEVOPS

▪Composer, Composer, Composer ▪Upgrades on Command Line ▪Installation on Command Line ▪Simplify Deployments

11.11.16 43


QUESTIONS?

11.11.16 44


START YOUR ENGINES

11.11.16 45

The Future of TYPO3

Software

Transcript of The Future of TYPO3