Founded in 1958, our Magazine is now a reliable communication tool with both retailers and wholesalers dealing with houseware, kitchenware and gifts.Among its strong points there are:- vast distribution: with 9100 copies,CASA&regalo is the most widespread magazine of this sector in Italy.- authoritative audience: allows for a continuous and beneficial dialogue between companies and retailers.- market research: CASA&regalo is the only magazine to publish market surveys complete with names, figures, balancesheets of industry companies operating inItaly, as well as critical information neededto understand the market trend.- continuous dialogue with its own target:our magazine is supported by a qualifiedpanel consisting of nearly 300 retailersthat are continuously involved in enquiriesabout their suppliers and on the servicesprovided for by the various companies.

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Edifis S.p.A.Viale Coni Zugna, 7120144 Milano MI ItalyPh. ++39 02 3451230Fax ++39 02 3451231www.edifis.itdircom@edifis.it

CASAregaloT A V O L A l C U C I N A l P O R C E L L A N E l C R I S T A L L I l O G G E T T I S T I C A

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Issue dates

January/FebruaryIssue: 9 JanuaryAdvertising deadline: 5 December 2016March/JuneIssue: 27 April Advertising deadline: 10 AprilSeptember/OctoberIssue: 25 SeptemberAdvertising deadline: 8 SeptemberNovember/DecemberIssue: 15 NovemberAdvertising deadline: 30 OctoberFROMITALY of Casa&regaloIssue: 18 DecemberAdvertising deadline: 20 November

0

12,5

25,0

37,5

50,0

DettagliantiCasa

DettagliantiCasa e regalo

Grossisti& GDO

Produttori

32,9%

4,4%

49,5%

Readership - Lettori

Nord Ovest Nord Est Centro Sud e isole

Readership - Geo

Circulation and distribution

Household items retailers 4.500Giftware retailers 3.000 Wholesalers 400GDO 120Manufacturers 1.200 Total 9.100

Extra runs from 3.000 to 6.000

copies in the occasion of the

main national and international fairs

Fairs

JanuaryMaison&Objet - Paris(20/24 January)Homi - Milan(27/30 January)FebruaryAmbiente - Frankfurt(10/14 February)HCJ - Tokyo(21/24 February)Gulfood - Dubai(26 February - 2 March)MarchIntern. Home & HousewaresChicago (18/21 March) SeptemberHomi - MilanMaison&Objet - Paris(8/12 September)Sabo - RomeOctoberGift Fair - TaorminaMega Show - Hong KongVebo - Naples

13,2%

0

7,5

15,0

22,5

30,0

G

29,1%

19,4%

21,8%

29,7%

Estero/Fiere (extratiratura)

browsableonline!

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topics

Editorial Plan

JanuaryTwo language edition distributed in themain springtime fairs in this field: Homi (Milan), Maison&Objet (Paris),Ambiente (Frankfurt), IH&HS (Chicago)• Preview of springtime fairs• The Market: what’s new from the industry this year

• The Shop: a new Easter window• Poll among retailers: How are we getting ready for Easter?

• Focus Excellence of made in Italy

March• Report on springtime fairs in this field: interviews with exhibitors, new pro-ducts, promotions

• Market: Report on silverware and pot companies

- Companies and their financial statements

- New products- Poll on retailer satisfaction• Focus Candles, fresheners, diffusers• Focus Picnic accessories

May• Market: Report on crockery, glass

and crystal companies- Companies and their financial statements

- New products- Poll on retailer satisfaction• Focus Green products for home and kitchen

• Focus Coffee, espresso, tea, herb teas• Focus Cake design products

September• Report on autumn fairs in the field: interviews with exhibition, new products, promotions

• Market: let's prepare the Christmas collection and show window

• Poll among retailers: How are we getting ready for Christmas?

• Focus Plastic, wooden and metal kitchen accessories

• Focus Ceramics, frames, small home items

October• FROMITALY: English version, in a spe-cial edition of 8,000 copies distributed toan exclusive database of importers andinternational distributors, as well as at national and international trade fairs

Columns

• 4 surveys conducted every year on a panel of 300 retailers, with Company satisfaction ratings

• Novelties from Italy and around the world

• Promotions: Companies present their monthly promotions

• Expert answers: visual merchandising• Shop window competition:

the shop of the month• Selling online

ADV rates and formats

Full page € 2.400Full page (cardboard gr.200) € 3.000Double page € 4.0001/2 page € 1.300I° cover € 5.000I° cover plus gatefold € 8.000II° cover € 2.600III° cover € 2.400IV° cover € 3.000IV° cover plus gatefold € 6.000Istrigh thand page € 2.500

Tecnical specifications

Requested material: high resolution(300dpi) PDF format optimized forprinting in CMYK, with 4 mm bleedon each side and spot marks.Media: CD + color proof

adv web

Double page

440 x 285mm

Full page

220 x 285mm

1/2 vertical

87 x 254mm

1/2 horizontal

179 x 123mm

ONLINE pricelist

* Banner/sponsorship newsletter

10 runs per year 150 € eachMinimum banner size 250x120 pixels (gif/jpg 72 dpi)

*DEM 500 €(Direct Email Marketing)

Delivery dedicated to commercial

messages by the client

N.B. Newsletter and DEM are sent to a

database of 5.200 operators

(December 2016)

*Banner on the Casa&regalowebsite (see below)

Full Banner728 x 90 € 400

Rectangle TOP280 x 100 € 240

Wide Skyscraper € 360280 x 600

LeaderboardRectangle

Rectangle280 x 100 € 180

Leaderboard728 x 90 € 200

Rectangle

Top

Wide

Skyscraper

Rectangle

Full banner

Leaderboard