Taking the Headache out of

• Reach your sphere of influence on a daily basis – AT NO COST?• Reconnect with friends and stay in touch with family – AT NO COST?• Advertise your listings and ask for new business – AT NO COST?

• More than 750 million Facebook users – 50% log on everyday

• More than 2.5 million websites have integrated with Facebook

• There are more than 250 million active users currently accessing Facebook through their mobile devices.

Why Use Facebook?

What concerns do you have with using Facebook?

• Privacy

• Time Management

• Technology Overload

• Others?

Home Page / Newsfeed• View

• Comment Friend’s Status

• Who can see it?

Search and Add Friends

Copy Friends from Friend

Set Up Lists

• Group friends by sphere type• Important for Privacy Settings

Add Friends to List

• Go to Friends from Profile Page

• Edit Friends

Adjust Privacy SettingsGo to Account ~ Click on Privacy Settings

If you choose “Custom” you can selectFriends or Lists of Friends to make infovisible to or hidden from

Adjust Privacy Settings

Adjust “How You Connect”

Control what information is available and who can see it

Activate Profile Review1. Click on “account” in the

upper right-hand corner of your screen, then click on “privacy settings.”

2. Next to “how tags work,” click “edit settings.”

3. Within the “how tags work” pop-up, click “edit” next to “profile review.”

4. In the next pop-up, click “turn on profile review.”

Now, whenever you are tagged in a photo or a post, you’ll have to approve it before it appears on in your news feed or your wall.

Profile ReviewThis is what it will look like in your Newsfeed when someone tags you.

Even though I declined it, it still shows in MY newsfeed, but it won’t show in my friends’ newsfeeds (except our mutual friends).

Here’s a Tip

Adjust “Apps & Websites”

Apps and Games• How to disable or

hide• Should you play

them?

Status Updates• Tagging friends• What should you say?• Links• Photos• Videos• Questions

Send Private Messages(Email)

• Works like email.• All recipients can see

entire conversation – much like “reply all”

• Does not show in Newsfeed.• If you want to leave the conversation you have that option

Adding Photos• Create albums

• Tag friends

• Privacy settings

Chat• Instant message friends• The messages will also

show in your “Messages”

Test

• Go back to your computers and put all REALTORS in a List.

• Post a status update to your REALTOR list telling them about today’s class.

• Be sure to tag me in your comment.

Title

Business Pages

What is a Business Page?Note: You may start a Business Page if you don’t already have a

personal Facebook account. Having more than one Facebook account, even if it is one for your business and one for personal, is a violation of Facebook policies.

You can create a Business Page via your Personal Page. This allows you to communicate and interact with customers and is administered through your personal page.

Creating a Business Page

• Choose a name – that name is Permanent and cannot be changed later!

• Choose a category

• Upload a business photo for the profile photo. Unlimited number of photos are allowed.

Creating a Business Page

• In the Profile give useful information about contacting you and what you do.

• Add content – make it engaging, interesting and useful.

• Good place to put your blog.

• Publish

Create a PageOn Your Profile page scroll to the bottom on find the Create a Page Link

Choose a Category

Accessing Your Page

Business Page and Newsfeed

• Newsfeed – Specific to YOU. Your friends CANNOT see your Newsfeed.

• When you post in your Business Page, that update will show in your Personal Page Newsfeed.

Content

• Blog

• HouseLogic

• Ask for referrals from past clients

• Post videos

• Good place to put your listings

• Create a Contest – Something Interactive

SEO Strategies• Use the “About” text box to place keyword-dense prose near

the top of your Page• Use the “Info” tab to include more important keywords, text,

and high priority links on your Page• Post direct links to your website (or other relevant sites) in

your Page’s stream• Attach Links• Add photos with captions, events with descriptions• Get more inbound links to your Facebook Page from the web

by posting links to your Page on all your websites• Get more intra-Facebook inbound links by getting more

Facebook fans

You must keep active on your Facebook Business Page in order to keep it alive! Don’t create it and then never add anything to it.

Blogging

Adding Listings• There’s an App for That!

• Downside – cost is $129 per year and some reviews say it doesn’t work very well.

• Upside – you can make your Listings be the landing page for your Business Page

• Many of the virtual tour sites allow integration with Facebook – eg. Tour Factory:

Adding Listings

Viewing Listings