8/2/2019 Structura Proiect Final MI_EN_2012

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INTERNATIONAL MANAGEMENT

FINAL PROJECT STRUCTURE

Main scope of the final project:The project aims to apply the theoretical knowledge about management functions in a concrete situation.

I. General presentation of the company:- Company to be internationalized can be a real or an invented one.- The information should not adhere strictly to reality.- The company may already exist on a number of foreign markets and the project may target a

new market entry on a new external market or it may be a national company looking for itsfirst internationalization through implantation on a foreign market.

- This section of the project only contains the general information regarding the company.II. Planning:

- Mission (objectives, premises, values, lines of action)-

Strategic scope (established at the top management level)- Strategic planning (SWOT analysis and the corresponding strategy, company strategy andproduct strategyPorter and Miles & Snow; all the proposed strategies should be justified)

- Tactical scope (established at the department level; the number of analyzed departments willbe equal with the number of the team members)

- Tactical planning (the plan should comprise: actions to be done, period, resources material,financial and human, responsible)

- Operational scope (established at the operational office level; the number of analyzedoperational offices will be equal with the number of the team members; in addition, each

operational office should be chosen from a different department)- Operational planning (the plan should comprise: actions to be done, period, resources

material, financial and human, responsible; in addition, the type of operational plan should

be also emphasized).

III. Organizing:- The organizational structure of the company, before and after internationalization (scheme)- The identification of the type of organizational structure- The justification for choosing the respective organizational structure- The departmentalization of the personnel.

IV. Coordinating (human resources policy):- Three key-employees from the new company are chosen: the general manager, the head of

one department and an operational worker- For the general manager: there should be proposed and justified the most efficient methods

or policies of recruiting (the source), selecting (selection criteria), training (technical andcultural) and motivating

- For the head of one department: there should be proposed and justified the most efficientmethods or policies of recruiting (the source), selecting (selection criteria), training(technical and cultural) and motivating

- For an operational worker: there should be proposed and justified the most efficient methodsor policies of recruiting (the source), selecting (selection criteria), training (technical andcultural) and motivating.

V. Controlling:- The financial, quality and human resources performances are controlled- For each type of performance previously presented, the most suitable control methods are

proposed and justified, taking into account the two main classifications (direct or indirectcontrol; preventive, current or verification control).