Social media: Your Secret Weapon in a Job Search
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Social Media Your Job Search Secret Weapon Carl B. Forkner, Ph.D.
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Transcript of Social media: Your Secret Weapon in a Job Search
Social MediaYour Job Search Secret Weapon
Carl B. Forkner, Ph.D.
Social Media
Social Media
GOOGLE+
YOUTUBE
90% of HIRING MANAGERSand job recruiters reviewonline information aboutjob applicants beforemaking a hiring decision.
Of those, over 70% saidthat they rejected candidatesbased on information that theyfound—or didn’t find—online.
Active
(Comment on the Barack Obama FB page) If you
wanted to work for "us, the people", why do you
continue to place fundraisers ahead of real issues. You
couldn't even visit the border in Texas and see the
travesty yourself. Instead you hide behind speeches that say one thing yet you do nothing. IMPEACH!
AnonymousJuly 15
XXXX this so called legal system! Serve and Protect my XXXXX XXX!
Over 20% of HR Managers said they found something to convince them to hire an individual!
Are YOUgetting a picture today?
HR Managers said they also found something to convince them NOT to hire an individual!
Social Media
GOOGLE+
YOUTUBE
FACEBOOK1.6 Billion users72% are active75% post engagement
within 5 hoursCurrent trend: Companies starting to recruit on Facebook!
LINKEDIN300+ Million users200 Countries30% of users are in U.S.
Professional Networking
TWITTER1+ Billion users44% do not tweet35% have no followersInformation hits Twitter before it hits company websites…
93%
OVER 50% of job seekers are missing out on job postings, opportunities, and company promotions!
YOU CAN!
You can use the Facebook Search Windowmuch like you use Google Search!
Search for a particular company in Facebook.
Look for a “careers” or “jobs” link
This one is listed for Phoenix!
19+ job resources
on one sheet of paper!
• Six Critical Profile Components
• Search for jobs
• Network for jobs
Select “Companies” from the “Interests” Menu
Type in a Company Name or Industry
Matching Company Profiles
Matching Company Options
Matching Company Groups
Current Employees
Past Employees
Job Postings
Company News
Who You Know
Click to Follow
Click to See JobsCompany Profile
Job Postings!
Job Posting
# Applicants so far
Job Description
Requirements
• Identify and send a connection request to people in companies you targeted for your career.
Begin a Targeted Network
1. Select contacts based on your skill set
2. Connecting with HR & Recruiters may link you into the company better…
Recruiter
Specific Field of Focus
• This is also good if you want to contact with a senior HR or Hiring Manager—it is best to go through a contact you both already know, much like having a company employee hand your resume to the Hiring Manager or HR…
YOU are Here…
Contacts who mayIntroduce You
Target Contact
• Hashtags allow you to search through Social Media by Category!
• Caution: Hashtags are only as good as the person assigning the hashtag… Spelling, miscategorization, etc…
• BUT… Hashtags work to search on ALL popular Social Media!
Hashtags! #
WHAT IF JOBS
CAME TOYOU?
GOOGLE+1.6 Billion users53% positive45% are active users
• You may be able to get a brief tour through a connection!
• Networking opportunities abound in the Phoenix Metro area!
Google Search is Your Friend…
http://professional-networking.meetup.com/cities/us/az/phoenix/
http://professional-networking.meetup.com/cities/us/az/phoenix/
http://www.executivesnetwork.com/
(This group is for Director-level positions and above)
Wrap-Up:Discussion and Q&A Period
E-Mail: [email protected]
Twitter: @successproconsu
Pinterest: @successpconsult
Carl B. Forkner, Ph.D.
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