Social Media: Friend or Foe in the Workplace
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Transcript of Social Media: Friend or Foe in the Workplace
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Social Media
Friend or Foe in the Workplace
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Judgement
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“Neither a wise man nor a
brave man lies down on the
tracks of history to wait for the
train of the future to run over
him.”
Dwight D. Eisenhower
34th President of the United States of America
October 1952
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WORKPLACE ISSUES
Human nature is the same everywhere; the modes are only different –Lord Chesterfield 1773
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Workplace Issues
• There are lots of them
• You need to understand them
• Similar to issues that exist today
• It is just the technology is different
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MANAGING SOCIAL MEDIA
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Social Media Policy Formula
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Social Media Policy
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Engagement
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Source: “2007/2008 Global WorkAttitudes Report" Watson Wyatt Worldwide
20% vs 0%
22% vs 14%
$276K vs $236K
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Summary
1. Social media is not bad
2. Social media has lots of benefits
3. You need a policy, but it must match your culture
4. Social media is there even if you ignore it