August 29, 2013 Introduction to Social Media Social Media as a Marketing Tool for Your Business.
Social media, as of August 2010
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Social media and socialnomics in the BSC classroom How to bring new tools to your students (without giving up your connections) Dr. Martina Arndt, Physics Dr. Nancy Van Leuven, Comm Studies Cart Celebration! Spring 2010
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Student-friendly videos and uses of social media in college classrooms
Transcript of Social media, as of August 2010
Social media and socialnomics in the
BSC classroomHow to bring new tools to your students
(without giving up your connections)
Dr. Martina Arndt, Physics Dr. Nancy Van Leuven, Comm Studies
Cart Celebration! Spring 2010
Some big questions:
What kind of online environment are students immersed in?
How can we incorporate this environment into our classrooms – and should we?
Where are the teaching and learning moments?
What’s going on?
Demographic + technology shifts Uses and types of social media
-- share-- publish-- network
Student-friendly videos (bring it on in!)
Shift happens: Social media rise
Demographic shift + new tech
Roughly 52% of the world’s population is under 30-years-old.
U.S. population = 4.5% of the world population.
China’s population = 20% of the world population.
Note: and don’t dominate China; instead,
and nd lead the way
Uses of social media
Share
PublishNetwork
SHARING
Student-friendly video: “Social Bookmarking in Plain English”
All of us can promote anything to everybody.
NETWORKING
All of us can connect with anyone, anywhere.
Student-friendly video: “What is LinkedIn?”
PUBLISHING
All of us can publish anything for everybody.
Student-friendly video: “RSS feeds in Plain English”
SOCIAL MEDIA in the CLASSROOM
sharing, publishing, networkingTweeple list for Corporate Communication students
Social media in physics
YouTube
Alumni tracking through Facebook and LinkedIn
Student groups like the observatory
Twitter (not really…but astronauts are cool!)
NASA wants Twitter followers! Get short, timely
messages from NASA. Twitter is a rich source
of instantly updated information. It's easy to stay updated on an incredibly wide variety of topics. Join today and follow @NASA.
Sample NASA tweets
STS-132 launch countdown began at 4p EDT when clocks in Kennedy Space Center’s Launch Control Center began ticking backward from T-43 hours. about 14 hours ago via web
NASA aircraft deployed to Gulf of Mexico to help assess oil spill & aid disaster response agencies. http://go.usa.gov/iep about 15 hours ago via CoTweet
And in New Teachers Academy
How to manage online personas
Networking
Privacy settings
Multiple accounts – professional and personal
Instant/text messaging
Teens & tweens send around 20,000 texts per second.
Student-friendly video:
Give it a ponder
And then there’s SECOND LIFE!
So, it is here…now what?
Multitasking versus shifting attention
Where do they learn how to behave online?
Does it help them learn?
Final student-friendly overview: Social Media Revolution
![[EN] Orange - Social Media Dashboard - August 2012](https://static.fdocuments.in/doc/165x107/547b483bb4795983098b4d7f/en-orange-social-media-dashboard-august-2012.jpg)
