Social Business magazine - Q4 2011 - Quarterly magazine of the Social Media Leadership Forum
Social business 2011
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Transcript of Social business 2011
Social Business - 2011
What is Social Business?
AIIM defines social business as…
“the use of social technologies and processes to improve internal collaboration and external customer engagement.”
Social BusinessDoes your organization utilize social/Enterprise 2.0/collaboration tools INSIDE the organization?
53% of largest orgs.
36% overall
N=521
10-500 emps
500-5,000 emps
5,000+ emps
0% 10% 20% 30% 40% 50% 60%
How can your organization benefit from social business?
Increased collaboration within and between teams
Better sharing of : competitor updates, technical solutions, product issues, etc.
More engagement between geographically dispersed staff
Faster answers from in-house experts
Better project management and coordination
Better communication between management and staff
Better social inclusion and employee satisfaction
Reduce travel and meetings costs
Better communication between staff and management
0% 10% 20% 30% 40% 50% 60% 70%
Social Business - DriversWhich TWO of the following would you say are the key drivers for internal social/enterprise 2.0/ collaboration tools in your organizational unit?
Team collaboration is by
far the largest benefit.
Reduced travel and meetings cost
very low.
N=188 Social Business users
Do you need to collaborate with your staff?
Social BusinessWhich of the following social/enterprise 2.0/collaboration tools are in use inside your organization?
Collaboration and communication
tools most popular.
N=188 Social Business users
Open-edit wikis/concurrent document edit
Staff-facing blogs
Departmental forums or newsgroups
Electronic notice boards
Activity streams/micro-blogging
Free form tagging or classifying of content
Ratings or ranking of content
Expertise locators
0% 10% 20% 30% 40% 50% 60% 70%
Do you need to engage with your customers and partners?
Do you want to improve your business processes?
Social Business - deliveryWhat does your organization use to deliver these kinds of social/enterprise 2.0/collaborative capabilities?
57% using SharePoint.
Only 34% using paid-for products.
N=188 Social Business users
SharePoint
Open source software
In-house developments
Free web-services
A dedicated social/ Enterprise 2.0/ collaborative platform
Functions in our ECM system
Add-on to SharePoint
Functions in our enterprise applications (Finance, ERP, CRM, HR, etc)
Paid-for web-services
Other/Don't know
0% 10% 20% 30% 40% 50% 60%
AIIM is here to help you get connected with social business…
http://www.aiim.org/premium
http://www.aiim.org/premium
AIIM has done all the work for you. We have researched and gathered the best articles, studies, and information into one document.
http://www.aiim.org/premium
• Feature Article from a leading industry expert• Top 10 Trends at E2.0 Santa Clara• Ultimate Text – Social Business Process• Getting to Know Your Users• Government Social Business• Social Business Roadmap 2011• Business Case and ROI for Social Business• ROI Calculator: Building a Case for Social Media• …and more…
What will you find in this toolkit?
http://www.aiim.org/premium
Are you an AIIM Professional Member?
You get it free! Download your copy today at http://www.aiim.org/ecmtoolkits
http://www.aiim.org/premium
Not an AIIM Professional Member?
You have two choices:
1. Join AIIM as a Professional Member for $135 and receive the Social Business 2011 Toolkit and all the other toolkits and tools.
2. Buy the Social Business 2011 Toolkit for $99.
http://www.aiim.org/premium
Visit http://www.aiim.org/premium and Join today to start receiving your AIIM membership benefits!
What do you get for your annual $135 dues?
• Checklists, Guides, & Templates– ECM Request for Proposal
(RFP) Template– How to Get the Most from
Your RFP Guide– OCR Checklist– ECM Checklist– Email ROI Calculator
• Discounts on AIIM Certificate Training Programs
• Specially Designed Free Essential Training Courses
• ECM Toolkits– Social Business 2011– Records Management 2011– Preparing for ECM Projects– Business Process
Management– Change Management– ECM Primer…many more….
AIIM Professional Member Benefits
We are looking forward to welcoming you as an AIIM Professional Member!