Secondary Audience Notes
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Tuesday, September 15, 2015 Secondary Audience Research • Gratification - why people enjoy watching something, the pleasures that they derive from a certain media text. Maslow’s Hierarchy of Needs How do you think the Medium of Film Fits into these needs - what Psychological needs does it meet for audiences? • Horror - Horror offers the adrenaline rush and sense of fear but in a safe environment offering cathartic release and experience different feelings. • Sad movies - Crying at a movie narrative offers cathartic release for existing deep rooted problems that they have. It also boosts self esteem and makes them feel better about the audience member’s own life. • Comedy - When an audience member is feeling sad or depressed, comedy offers light hearted relatable situations, making them feel part of a group and not so isolated. There is often a goofy character that is a target for jokes and humor. This character is often plain and makes the audience member feel better about themselves.
description
Notes on Maslow's Hierarchy of Needs theory outlining examples from different genres of film.
Transcript of Secondary Audience Notes
Tuesday, September 15, 2015
Secondary Audience Research• Gratification - why people enjoy watching something, the pleasures that they derive from a
certain media text.
Maslow’s Hierarchy of Needs
How do you think the Medium of Film Fits into these needs - what Psychological needs does it meet for audiences?
• Horror - Horror offers the adrenaline rush and sense of fear but in a safe environment offering cathartic release and experience different feelings.
• Sad movies - Crying at a movie narrative offers cathartic release for existing deep rooted problems that they have. It also boosts self esteem and makes them feel better about the audience member’s own life.
• Comedy - When an audience member is feeling sad or depressed, comedy offers light hearted relatable situations, making them feel part of a group and not so isolated. There is often a goofy character that is a target for jokes and humor. This character is often plain and makes the audience member feel better about themselves.
Tuesday, September 15, 2015
