River Course Keystone, Colorado (click above for directions)

Thursday Afternoon: Club Symposium

Thursday Evening: Cocktail ReceptionFriday: Celebrity Golf Tournament

12th Annual Celebrity Golf Tournament

Friday September 10, 2010

United States Ski and Snowboard Association Images provided by ussa.smugmug.com

Event Overview

River Course at Keystone

Event Format

Background

Marketing & Media Relations

Sponsorship Benefits

Gold Sponsorship

Silver Sponsorship

Bronze Sponsorship

Event Sponsorship

Tee Sponsorship

Event CostEvent Form

Image provided by Keystoneresort.com

Table of Contents RMD 12th Annual Celebrity Golf Tournament, Friday September 10th, 2010

(Click on the links below)

Event Overview

The 12th Annual Rocky Mountain Division Celebrity Golf Tournament will tee off on Friday, September 10th at the River Course at Keystone. This year we hope to surpass our fundraising record by raising $40,000. We are inviting golfers to play in support of the “Colorado Gold Medal Initiative,” which is an athlete centered talent development initiative of the RMD to produce Olympic Gold followed by sustainable Olympic excellence. This is achieved by supporting projects and programs in support of the athletic development of Colorado snow sports athletes.

River Course at Keystone Colorado

“Imagine teeing off what is seemingly the edge of the world, launching your ball into the light, clear, Rocky Mountain air. At Keystone, you’re in for some of the greatest golfing of your life.” (Kestone Resort)

• Rated as one of the Best Golf Resorts in America by Golf Magazine and Golf Digest • Thirty-six incredible championship holes

Event Format

The event will be a scramble-style tournament, complete with long drive, closest to the pin, and target contests. Foursomes will also be able to buy “Pros” in the auction before the tournament. Former U.S. Ski Team and Rocky Mountain Division celebrities contribute an extra shot, star-status, autographs, great stories, and sometimes, expert golf skills to help teams win!

Players can elect to join RMD and USSA staff the evening before (Thursday), for a cocktail party and Pro Auction kickoff. The Auction will continue Friday morning, during breakfast and prior to tee-off.

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RMD 12th Annual Celebrity Golf Tournament, Friday September 10th, 2010

Background

Colorado is widely considered the premier skiing and snowboarding region in the world, with the most reliable snow conditions, finest resorts, and over 10,000,000 skier visits per year. However, only in the recently completed 2010 Vancouver Winter Olympic Games did Colorado capture its first Gold Medals in Alpine Skiing and Nordic Combined.

The “Colorado Gold Medal Initiative” is focused on creating sustainable Olympic success by providing resources for the development of Olympic hopefuls to create a legacy of Olympic excellence in snow sports for Colorado.

RMD provides funding through supporting grants. Funds are awarded to member disciplines (Alpine, Nordic-Combined, and Freestyle) for programs that are designed to recruit, retain, and develop talented, young Colorado athletes who possess the pre-requisite competencies to become competitive, advance to the U.S. Ski Teams, and participate at the highest levels of international competition.

The “Colorado Gold Medal Initiative” is the rallying cry for RMD, its member sports, clubs, athletes, coaches, parents and supporters. It provides a focus for RMD’s programming, fundraising and communications. It provides a tangible goal. The “Colorado Gold Medal Initiative” is designed not to duplicate the efforts of the U.S. Ski and Snowboard Teams or individual clubs; rather, it supports the programming designed to help Colorado athletes reach the next level, and to develop the skills to succeed at the highest level.

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RMD 12th Annual Celebrity Golf Tournament, Friday September 10th, 2010

Marketing

RMD will launch a marketing campaign for the 12th Annual Celebrity Golf Tournament in the Denver Metro Area, as well as in the mountain communities. The effort will come from the RMD Board of Directors and committee assigned to this event.

• The RMD website (rmdussa.com) will highlight the 12th Annual RMD Celebrity Golf Tournament, with information and registration for the event, donating to the event, sponsoring the event, even bidding on a Pro.

• Collateral materials designed for the event will include but not limited to:- Registration brochures e-mailed to the Colorado community- Interactive promotion announcing the event and distributed throughout mountain/ski area

destination towns, and the Denver Metro Area- Event updates and reminders via e-mail

Media Relations

The RMD will work to establish and/or cultivate relationships with major media outlets across the state and division, including but not limited to: TV, Radio, Newspapers, and Magazines

In addition to obtaining media coverage for the 12th Annual RMD Celebrity Golf Tournament, it is important to keep

the education and awareness information about the Gold Medal Initiative “top of mind” for the Colorado community we serve.

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RMD 12th Annual Celebrity Golf Tournament, Friday September 10th, 2010

Gold Sponsorship: $15,000 (exclusive to one company)

• Four complimentary team entries into the event (16 Golfers)

• Recognition as a Gold Level Sponsor in all event promotions, including the Event Program, Advertisements and Press Releases

• Opportunity to display three banners at the golf course during the event

• Representative from your company will have the opportunity to speak at the Awards Party

• Your company will have the opportunity to place promotional materials in each of the gift bags distributed to event participants

• Company name and logo to appear on all tee sponsorship signs during event

• Company name and logo to appear on hole-in-one, longest drive and closest to the pin signs

Silver Sponsorship: $5,000 (up to three companies)

• Three complimentary team entries into the event (12 Golfers)

• Recognition as a Silver Level Sponsor in all event promotions, including the Event Program, Advertisements and Press Releases

• Opportunity to display three banners on the course during event

• Representative from your company will have the opportunity to speak at the Welcome Reception and Prize giving

• Opportunity to place promotional materials in each of the gift bags distributed to event participants

• Company name and logo to appear on all tee sponsorship signs during event

Bronze Sponsorship: $2,500 (up to five companies)

• Two complimentary team entries into the event (8 Golfers)

• Recognition as a Bronze Level Sponsor in all event promotions, including the Event Program, Advertisements and Press Releases

• Opportunity to display two banners on the course during event

• Representative from your company will have the opportunity to speak at the Welcome Reception and Prize giving

• Opportunity to place promotional materials in each of the gift bags distributed to event participants

Sponsorship Benefits

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RMD 12th Annual Celebrity Golf Tournament, Friday September 10th, 2010

Event Sponsorship: $1,250

• One complimentary team entry into the event (4 Golfers)

• Recognition as an Event Sponsor in all event promotions, including the Event Program, Advertisements and Press Releases

• Opportunity to display one banner on the course during event

Tee Sponsorship: $250

• Listing as a Tee Sponsor in the official Event Program

• Company name and logo featured at one of the 18 tee boxes on the golf course

Sponsorship Benefits (continued)

Costs:

Team Entry: $500 (4 golfers)

Individual Entries: $150 (players will be assigned to foursomes by draw)

Mulligans: Purchased at the golf tournament for $25 (maximum of five per team for $100)

• All participants are invited to the Thursday evening cocktail party at 8:30 pm on September 9th • All participants are invited to a welcome breakfast at 10:00 am and lunch on September 10th• All participants receive a gift bag• All participants are invited to the Post Event Awards Party on September 10th

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RMD 12th Annual Celebrity Golf Tournament, Friday September 10th, 2010

Please return completed form to: Rocky Mountain Division, P.O. Box 100, Park City, UT 84060 or contact Darlene for payment options at: dnolting@ussa.org Phone: 435.640.8510 Fax: 435.649.3613

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RMD 12th Annual Celebrity Golf Tournament, Friday September 10th, 2010