Retail Displays and Beyond - Traitech · Retail Displays and Beyond: ... growth curve in its new...

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Transcript of Retail Displays and Beyond - Traitech · Retail Displays and Beyond: ... growth curve in its new...

Page 1: Retail Displays and Beyond - Traitech · Retail Displays and Beyond: ... growth curve in its new expanded facility. ... masterful and powerful merchandising success.
Page 2: Retail Displays and Beyond - Traitech · Retail Displays and Beyond: ... growth curve in its new expanded facility. ... masterful and powerful merchandising success.

Retail Displays and Beyond:Experience You Can TrustTraitech Industries Inc. has emerged as an inno-vative �rm at the forefront of the retail displayindustry since its inception in 1991. One of thelongest established and most respected �rmso� ts kind in North America, Traitech boasts afull spectrum of display operations - takingclients from the idea stage through to state-of-the-art manufacturing and design, retail plan-ning, consultation and worldwide distribution.The company is now embarking on anothergrowth curve in its new expanded facility.

One of the few display companies in North Americawith a diverse array o� n-house technologies,Traitech's 20,000 square foot facility employs themost advanced machinery, software and processesto provide cost savings, on-time delivery and com-plete quality control through all stages of production.

"We employ the latest design technologies to setyour brand apart," says Company President PeteSlight. "We are the professionals; we know what ittakes for you to succeed.We don't just sell displays,we are the people behind the technology and retailideology, and what a product can achieve in themarketplace."

Fully automated and backed by a management andoperations team with a wealth of experience in fab-rication technology and design, Traitech's primarymanufacturing divisions comprise: Random VerticalExtrusion; Acrylic/Plastics Fabrication; and ThermalVacuum Forming.

Renowned for its cutting-edge and eye-catchinghybrid displays, Traitech has strong partnershipswith millworkers and fabricators in metal, glass,wood and lighting. Traitech continually stays currenton new manufacturing processes and displaydesign, including special coatings, materials andleading edge technologies.

Understanding Brand Equity. Backed by decadesof experience as consultants in retail branding,Traitech is muchmore than just a display manufacturer.

Traitech's strength is helping clients develop strongbrand presence and the most cost-e�ective andimpactful design based on modern in-store planning.

"Our customers know their product but we knowhow retailers plan the stores," says Slight. "Wefocus on how our customers can get the most returnon their investment by creating dynamic displaysthat meld perfectly into modern retailing theory,resulting in improved placement and sales.”

Walk patterns, power walls and planned versusspontaneous purchases are among the many deci-sions that go into Traitech design philosophy.

"Because we understand the retail side of merchan-dising, we can help you shine," says Slight. "Wetake projects from the idea stage to the �oor of thestore.”

Backed by fully integrated logistics systems,Traitech can co-pack, warehouse and ship directlyto end-users.

Strong Track Record. Top names in retail design,fashion, communications, sporting goods , electron-ics, cosmetics, along with market leading consumerpackaged goods companies, rely on Traitech forbrand communication strategies and strong, mean-ingful retail impact.

Most recently, Traitech's displays for a new derma-tological company propelled the �rm's wrinkle ther-apy product to the number one share position atShopper's Drug Mart, according to AC Nielsen.

Expertise. Traitech's success is driven by a team ofhighly motivated professionals with extensive expe-rience in the retail display sector.

FOCUS >> TRAITECH INDUSTRIES INC.

>> Traitech operates from a state-of-the-art, fully automated 20,000 square foot facility in Toronto, Canada.

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Company President Peter Slight boasts a marketingand sales career spanning over 40 years with health-care and consumer packaged goods manufacturersincluding Novartis, Abbott, Gillette and Glaxo SmithKline.

Backed by over 25 years experience, Operations Manager Chris Volney is a industry veteran with extensive knowledge and hands on experience in Plastics Fabrication using additional substrates including woods, metals, glass, and other materials.

Be it a customer concept or an in house design, Chris’s vast knowledge and ability in product design and engineering, combined with his cost e�ective production expertise, make him the “best of the best”. His solid understanding of the P.O.P industry from both the manufacturer’s and retailer’s perspective can turn the smallest of projects into a masterful and powerful merchandising success.

“I strongly believe that quality control and on time delivery are the two foremost criteria in achievingcustomer satisfaction.”

In Summary. Having established early marketpenetration and credibility, Traitech is now enteringa stategic phase in its corporate development.

As the company embarks on a major expansion program, backed by an impressive track record,accomplished management and strong technologi-cal know-how, Traitech is exceptionally well positioned to build on its current momentum within the display industry.

“We are not just a supplier, we partner with ourcustomers from the initial idea stage through to theapplication and presentation in the stores, ” says Slight. “Our track record speaks for itself: We enterinto long-term relationships with the majority of ourclients.”

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OUR FORMULAIS SIMPLE:We build displays that create super ior consumer awareness andreinforce brand positioning, whilebeing operationally e�cient to retailers .

Traitech:Building a Solid Foundation foryour Merchandising Creativity

Head Office:100 Four Valley Drive. Unit C Vaughan ON L4K 4T9Tel: 905-695-2800Fax: 905-695-0737

US Office:5143 Commercial WaySpr ing Hill FL 34606Toll-Free: 1-877-872-4835

Traitech Industr ies is currentlyentering an acceler ated period ofgrowth and expansion. Visit thecompany’s corporate website forbreaking news and current developments : www.traitech.com

Cor porate and sales inquiriesplease contact:Pete SlightPresident Email:info @tr aitech.com