REDKEN 2013 HOLIDAY MUST-HAVES CELEBRATE …...New Diamond Oil is a collection of oil-enriched...

GET INSPIRED. BE PART OF IT.

REDKEN.COM

REDKEN 2013HOLIDAY MUST-HAVESCELEBRATE IN STYLEDIAMOND OIL GIFT COLLECTIONS

5TH

PROMOTIONSOCTOBER 2013

*All Soft Shampoo, Conditioner and Argan-6 Oil vs. a non-conditioning shampoo

**With the use of Extreme Shampoo, Conditioner and Anti-Snap***After 3 sinlges treatments of Extreme Strength Builder Plus

*All Soft Shampoo, Conditioner and Argan-6 Oil vs. a non-conditioning shampoo

**With the use of Extreme Shampoo, Conditioner and Anti-Snap***After 3 sinlges treatments of Extreme Strength Builder Plus

ALL SOFTALL SOFT15X MORE CONDITIONING*15X MORE CONDITIONING*

SOFTNESS & NOURISHMENTSOFTNESS & NOURISHMENT

COLOR EXTENDCOLOR EXTENDREDKEN’S #1 SHAMPOO &REDKEN’S #1 SHAMPOO &CONDITIONERCONDITIONER

COLOR PROTECTIONCOLOR PROTECTION

EXTREMEEXTREME75% REDUCTION IN BREAKAGE**75% REDUCTION IN BREAKAGE**96% STRONGER HAIR96% STRONGER HAIR******

REPAIRREPAIR

KIT INCLUDES:KIT INCLUDES:1 1 Color Extend Color Extend Shampoo 10.1 oz.Shampoo 10.1 oz.1 1 Color Extend Color Extend Conditioner 8.5 oz.Conditioner 8.5 oz.1 1 control addict 28 control addict 28 high-control hairspray 2.1 ozhigh-control hairspray 2.1 oz1 1 Diamond Oil Shatterproof Shine Diamond Oil Shatterproof Shine 1 ml1 ml

KIT INCLUDES:KIT INCLUDES:1 1 All SoftAll Soft Shampoo 10.1 oz. Shampoo 10.1 oz.1 1 All SoftAll Soft Conditioner 8.5 oz. Conditioner 8.5 oz.1 1 control addict 28 control addict 28 high-control hairspray 2.1 oz.high-control hairspray 2.1 oz.1 1 Diamond Oil Shatterproof ShineDiamond Oil Shatterproof Shine 1 ml 1 ml

Our top-selling haircare and styling favorites make the perfect gift—with FREE trial sizes of our newest must-haves, Diamond Oil Shatterproof Shine and Control Addict 28high-control hairspray.

KIT INCLUDES:KIT INCLUDES:1 1 Extreme Extreme Shampoo 10.1 oz.Shampoo 10.1 oz.1 1 Extreme Extreme Conditioner 8.5 oz.Conditioner 8.5 oz.1 1 control addict 28 control addict 28 high-control hairspray 2.1 oz.high-control hairspray 2.1 oz.1 1 Diamond Oil Shatterproof Shine Diamond Oil Shatterproof Shine 1 ml1 ml

SALON PRICE FOR HAIRCARE

$$11.50 11.50 $$19.25 salon value (save 19.25 salon value (save $$7.75/40%)7.75/40%)

CLIENT PRICE FOR HAIRCARE

$$23.00 23.00 $$38.50 client value (save 38.50 client value (save $$15.50/40%)15.50/40%)

SAVE 40% ON HAIRCARE & STYLING GIFT SETS

SALON PRICE


SALON PRICE


KIT INCLUDES:KIT INCLUDES:11 guts 10 guts 10 volume spray foam 10.58 oz.volume spray foam 10.58 oz.11 control addict 28 control addict 28 high-control hairspray 2.1 oz.high-control hairspray 2.1 oz.11 Diamond Oil Shatterproof Shine Diamond Oil Shatterproof Shine 1 ml 1 ml

CLIENT PRICE

$$16.0016.00$$26.50 client value (save 26.50 client value (save $$10.50/40%)10.50/40%)

CLIENT PRICE


KIT INCLUDES:KIT INCLUDES:1 1 control addict 28control addict 28 high-control hairspray 11 oz. high-control hairspray 11 oz.1 1 rough paste 12 rough paste 12 working material .75 oz.working material .75 oz.1 1 Diamond Oil Shatterproof Shine Diamond Oil Shatterproof Shine 1 ml1 ml

GUTS 10GUTS 10

CONTROL ADDICT 28CONTROL ADDICT 28SUPERIOR HOLDSUPERIOR HOLD

#1 BEST SELLER—GIVES ROOT #1 BEST SELLER—GIVES ROOT VOLUME LIKE NO OTHERVOLUME LIKE NO OTHER

24 HR HOLD, HUMIDITY RESISTANCE24 HR HOLD, HUMIDITY RESISTANCE& ULTIMATE BRUSHABILITY& ULTIMATE BRUSHABILITY

AMAZING VOLUMEAMAZING VOLUME

SAVE$5.25

SAVE$7.75

SAVE$7.75

SAVE$7.75

SAVE$5

SAVE 44%DIAMOND OIL GIFT COLLECTIONSDIAMOND OIL GIFT COLLECTIONSNew Diamond Oil is a collection of oil-enriched haircare products including Redken’s first silicone-free hair oiltreatment—Diamond Oil Shatterproof Shine. A blend of camelina, coriander and apricot oils nourishes andstrengthens strands from the inside out. Simply flawless!

INCLUDES: INCLUDES: 1 Diamond Oil Shampoo 10.1 oz.1 Diamond Oil Conditioner 8.5 oz.1 Diamond Oil Shatterproof Shine 1 oz.

SALON PRICE

$$17.5017.50$$31.00 salon value (save 31.00 salon value (save $$13.50/44%)13.50/44%)

INCLUDES: INCLUDES: 1 Diamond Oil Shampoo 10.1 oz.1 Diamond Oil Conditioner 8.5 oz.1 Diamond Oil Shatterproof Shine Intense 1 oz.

CLIENT PRICE


*Diamond Oil Shatterproof Shine or Shatterproof Shine Intense vs. non-conditioning shampoo**Diamond Oil Shatterproof Shine or Shatterproof Shine Intense vs. unwashed hair

PURCHASEPURCHASE1 Diamond Oil Gift Set

FOR NORMAL/MEDIUM HAIRFOR NORMAL/MEDIUM HAIR

AS SEEN INAS SEEN IN

FOR COARSE HAIRFOR COARSE HAIR

PROMO EXCLUSIVE: LIMITED EDITION DIAMOND OILSHATTERPROOF SHINE & SHATTERPROOF SHINE INTENSE 1 OZ.

3X STRONGER HAIR.3X STRONGER HAIR.** 2X MORE SHINE. 2X MORE SHINE.****

SAVE$13.50

SAVE$13.50

SAVE 44%ON REDKEN FOR MENThe complete holiday kit for every man! Redken For Men helps wash away a hard day of work or playwith a shampoo, styler and cleansing bar.

PURCHASE1 Make A Clean Start Kit

MAKE A CLEAN START KIT INCLUDES: clean brew extra cleansing shampoo 8.5 oz.firm grasp texturizing clay 3.4 oz.cleanse acid balanced cleansing bar 5 oz.

SALON PRICE

$11.50 $20.50 salon value (Save $9.00/44%)

CLIENT PRICE

$23.00 $41.00 client value (Save $18.00/44%)

MINIS—A HOLIDAY FAVORITE RETURNS!Choose from a popular assortment of haircare and styling minis and receive free gift bags. Perfect for holiday stocking stuffers!

PURCHASE:24 Redken Haircare or Styling minis (mix and match)

RECEIVE FREE: 12 gift bags

REDKEN HAIRCARE SIZE SALON PRICE CLIENT PRICE

All Soft Shampoo 1.7 oz. $2.00 $4.00

All Soft Conditioner 1.0 oz. $2.00 $4.00

Color Extend Shampoo 1.7 oz. $2.00 $4.00

Color Extend Conditioner 1.0 oz. $2.00 $4.00

Diamond Oil Shampoo 1.7 oz. $2.50 $5.00

Diamond Oil Conditioner 1.0 oz. $2.50 $5.00

Extreme Shampoo 1.7 oz. $2.00 $4.00

Extreme Conditioner 1.0 oz. $2.00 $4.00

Real Control Shampoo 1.7 oz. $2.00 $4.00

Real Control Conditioner 1.0 oz. $2.00 $4.00

REDKEN STYLING SIZE SALON PRICE CLIENT PRICE

Powder Refresh 01 1.2 oz. $3.75 $7.50

Outshine 01 1.0 oz. $2.50 $5.00

Rewind 06 .75 oz. $2.75 $5.50

Guts 10 2.0 oz. $2.75 $5.50

Rough Paste 12 .75 oz. $2.75 $5.50

Quick Tease 15 1.3 oz. $3.75 $7.50

Quick Dry 18 2.0 oz. $2.75 $5.50

Control Addict 28 2.1 oz. $3.75 $7.50

Client Price

$48.00-90.00**Exact price depends on products purchased

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Transform your clients’ haircolor in time for the holiday season. Choose from Redken’s portfolio of advanced permanent and demi-permanent formulas for unlimited colorpossibilities with exceptional conditioning and radiant shine!

HOLIDAY HAIRCOLOR SPECIALREDKEN HAIRCOLOR

SALON PRICE

SALON VALUE* SAVINGS %

SAVINGS

Shades EQ $89.10 $116.35 $27.25 23%

Color Gels $96.30 $123.55 $27.25 22%

Shades EQ Cream/Cover Plus

$97.20 $124.45 $27.25 22%

Color Fusion/Cover Fusion

$117.00 $144.25 $27.25 19%

Chromatics $130.50 $157.75 $27.25 17%

SALON OFFERPURCHASE18 haircolor shades (mix and match within same brand)

*Value includes $27.25 in backbar productsRECEIVE FREE1 Holiday Haircolor Kit

Choose From:ChromaticsChromatics Beyond CoverShades EQ GlossShades EQ Cream/Cover PlusColor Fusion/Cover FusionColor Gels

HOLIDAY HAIRCOLOR KIT INCLUDES: 1 Shades EQ 000 Crystal Clear 16 oz.1 Shades EQ Processing Solution 1 liter25 Holiday Retail Bags3 Holiday Posters1 Set of Holiday Wrapping Paper

PRICE LISTPRODUCT CASE RETAIL SALON CASE ORDER

QTY PRICE PRICE PRICE QTY

HAIRCARE HAIRCARE SHAMPOOS (+)All Soft, Blonde Glam, Body Full, Clear Moisture, Color Extend, Dandruff Control, Extreme, Hair Cleansing Cream, Real Control, Smooth Lock, Time Reset10.1 oz. 12 14.50 7.25 87.00 _Liters 12 24.50 12.25 147.00 _Gallon 4 N.A. 26.50 106.00 _

CONDITIONERS (+)All Soft, Blonde Glam, Body Full, Clear Moisture, Color Extend, Extreme, Real Control, Smooth Lock, Time Reset8.5 oz. 12 15.50 7.75 93.00 _Liter 12 29.50 14.75 177.00 _Gallon 4 N.A. 41.50 166.00 _

SASAMPLINGMPLINGSHAMPOO (+)All Soft, Color Extend, Extreme, Real Control1.7 oz. 50 4.00 2.00 100.00 _

CONDITIONERS (+)All Soft, Color Extend, Extreme, Real Control1 oz. 100 4.00 2.00 200.00 _

HAIRCARE DUO PACKETTES (BAGS OF 18)All Soft, Color Extend, Real Control0.7 oz. 14 N.A. 10.00 140.00 _

TREATMENTSAll Soft Heavy Cream softening rinse-out mask1 oz. 100 3.00 1.50 150.00 _8.5 oz.** 12 16.50 8.25 99.00 _All Soft Argan-6 multi-care oil3 oz.** 12 30.00 15.00 180.00 _All Soft Supple Touch softening cream-spray5 oz. 12 16.00 8.00 96.00 _Blonde Glam Color Enhancer Perfect Platinum8.5 oz. 12 17.50 8.75 105.00 _Body Full Instant Bodifier volumizing foam5 oz. 12 16.50 8.25 99.00 _Body Full Volume Amplifier thickening lift spray5 oz. 12 16.50 8.25 99.00 _Clear Moisture Instant Polishing Prep leave-in cuttingand detangling lotion 4.2 oz. 12 13.50 6.75 81.00 _Color Extend Rich Recovery protective treatment8.5 oz. 12 16.50 8.25 99.00 _Color Extend Total Recharge inner hair fuel5 oz. 12 16.50 8.25 99.00 _Extreme Anti-Snap leave-in treatment1.7 oz. 50 4.00 2.00 100.00 _8.5 oz.** 12 17.50 8.75 105.00 _Extreme CAT Treatment protein reconstructing treatment5 oz. 12 15.50 7.75 93.00 _Extreme Strength Builder8.5 oz.** 12 16.00 8.00 96.00 _Extreme Strength Builder Plus8.5 oz. 12 17.00 8.50 102.00 _Real Control Intense Renewal super moisturizing mask1 oz. 100 3.00 1.50 150.00 _8.5 oz.** 12 16.50 8.25 99.00 _Real Control Crema Care daily nourishing styling treatment8.5 oz. 12 16.50 8.25 99.00 _Real Control Slim Supreme slimming serum3.4 oz. 12 16.50 8.25 99.00 _Real Control Overnight Treat night recovery3.4 oz. 12 20.50 10.25 123.00 _Smooth Lock Butter Silk intensive rinse-out treatment8.5 oz.** 12 16.50 8.25 99.00 _Smooth Lock Heat Glide protective smoother5 oz. 12 16.50 8.25 99.00 _Smooth Lock Stay Sleek leave-in cream5 oz. 12 16.50 8.25 99.00 _Smooth Lock Step 1 Smooth Activator3x 2 oz. 12 N.A. 14.85 178.20 _Smooth Lock Step 2 Smooth Sealer8.5 oz. 12 N.A. 12.00 144.00 _Time Reset Corrective Defense3.2 oz. 12 20.50 10.25 123.00 _Time Reset At-Home Porosity Filler Kit4 x 0.5 oz 12 20.00 10.00 120.00 _Pre ArtLiter 12 N.A. 25.00 300.00 _

PRODUCT CASE RETAIL SALON CASE ORDERQTY PRICE PRICE PRICE QTY

DDIAMOND OILIAMOND OILDiamond Oil Shampoo*1.7 oz. 50 5.00 2.50 125.00 _10.1 oz. 12 18.00 9.00 108.00 _Liter 12 30.00 15.00 180.00 _Diamond Oil Conditioner*1 oz. 100 5.00 2.50 250.00 _8.5 oz. 12 19.00 9.50 114.00 _Liter 12 34.00 17.00 204.00 _Diamond Oil Deep Facets intensive treatment*1 oz. 100 5.50 2.75 275.00 _8.5 oz. 12 20.00 10.00 120.00 _Diamond Oil Shatterproof Shine*3.4 oz. 12 40.00 20.00 240.00 _Diamond Oil Shatterproof Shine intense*3.4 oz. 12 40.00 20.00 240.00 _

NATURE’S RESCUENATURE’S RESCUENature’s Rescue Refreshing Detox Shampoo6.8 oz. 12 17.00 8.50 102.00 _Liter 12 28.00 14.00 168.00 _Nature’s Rescue Cooling Deep Conditioner4.2 oz. 12 18.00 9.00 108.00 _½ Liter 6 26.00 13.00 78.00 _Nature’s Rescue Refining Sea Polish3.4 oz. 12 19.00 9.50 114.00 _Nature’s Rescue Radiant Sea Spray3.4 oz. 24 17.00 8.50 204.00 _Nature’s Rescue Pump1/2 Liter N.A. N.A. 2.50 N.A. _

CURVACEOUSCURVACEOUSHAIRCARECurvaceous Cream Shampoo1.7 oz. 50 5.00 2.50 125.00 _10.1 oz. 12 17.00 8.50 102.00 _Liter 12 27.00 13.50 162.00 _Curvaceous Conditioner1 oz. 100 5.00 2.50 250.00 _8.5 oz. 12 18.00 9.00 108.00 _Liter 12 32.00 16.00 192.00 _Curvaceous Curl Dive nourishing mask6.1 oz. 6 19.00 9.50 57.00 _

STYLINGCurvaceous Wind Up reactivating spray5 oz. 6 18.00 9.00 54.00 _Curvaceous Ringlet perfecting lotion6 oz. 6 18.00 9.00 54.00 _Curvaceous Wave Ahead texturizing mousse4.7 oz. 12 18.00 9.00 108.00 _Curvaceous Full Swirl cream serum5 oz. 12 19.00 9.50 114.00 _

INTRA FORCEINTRA FORCESYSTEM 1 NATURALShampoo9.8 oz. 12 16.00 8.00 96.00 _Liter 12 36.00 18.00 216.00 _Toner8.3 oz. 12 17.00 8.50 102.00 _Liter 12 45.00 22.50 270.00 _Scalp Treatment5.1 oz. 12 25.00 12.50 150.00 _Starter Kit 6 39.00 19.50 117.00 _SYSTEM 2 COLOR TREATEDShampoo9.8 oz. 12 16.00 8.00 96.00 _Liter 12 36.00 18.00 216.00 _Toner8.3 oz. 12 17.00 8.50 102.00 _Liter 12 45.00 22.50 270.00 _Scalp Treatment5.1 oz. 12 25.00 12.50 150.00 _Starter Kit 6 39.00 19.50 117.00 _TREATMENTSMicro Boost2.8 oz. 12 45.00 22.50 270.00 _Hair Advance.24 oz. x 10 6 45.00 22.50 135.00 _STYLINGHair Densifer Styling Foam8.5 oz. 12 15.00 7.50 90.00 _

IN SALON SERVICESScalp Stimulate.85 oz. x 6 12 N.A. 20.00 240.00 _

SALON OFFERPURCHASE AT A DISCOUNT1 NEW Flash Lift 17.6 oz.

Salon Price

$9.99$16.50 salon value ($6.51/39% savings)

PURCHASE AT A DISCOUNT1 NEW Flash Lift 32 oz.

Salon Price


LIGHTING THE WAY TO THE ULTIMATE BLONDEMAXIMUM POWER LIGHTENING POWDERFLASH LIFT

SAVE 40%ON INTRA FORCE GET TO THE ROOT OF THICKER HAIRImprove the health and appearance of thinning hair with this Intra Force retail promotion!

SALON OFFERPURCHASE AT A DISCOUNT1 Intra Force essentials set(natural or color-treated systems)

Salon Price


Client Price

$43.80$73.00 client value ($29.20/40% savings)

SET INCLUDES: 1 Intra Force Shampoo 9.8 oz.1 Intra Force Toner 8.3 oz.1 Intra Force Daily Scalp Treatment1 Intra Force Hair Densifier

• Redken’s first powder lightener to achieve up to 8 levels of lift • 20% faster processing time*• Conditioning pro-vitamin B5 for high lift with zero sacrifice • High adherence, creamy formula allows for precise application and uniform lift• Customizable for every client’s needs—from extreme platinum blonde results to edgy,

dramatic highlights, balayage or global applications

*versus Up to 7

OCTOBER 2013 \ Promotions 7


HAIRSPRAYSWax Blast 10 high impact finishing spray-wax2 oz. 24 8.50 4.25 102.00 _4.4 oz. 12 18.00 9.00 108.00 _Fashion Work 12 versatile working spray2.1 oz. 24 5.50 2.75 66.00 _11 oz. 12 17.00 8.50 102.00 _Pure Force 16 non-aerosol fixing spray2 oz. 24 5.50 2.75 66.00 _6.7 oz.** 12 17.00 8.50 102.00 _Quick Dry 18 instant finishing spray2 oz. 24 5.50 2.75 66.00 _11 oz.** 12 16.00 8.00 96.00 _Forceful 23 super strength finishing spray2.1 oz. 24 5.50 2.75 66.00 _11 oz. 12 17.00 8.50 102.00 _Control Addict 28 high-control hairspray*2.1 oz. 24 7.50 3.75 90.00 _11 oz. 12 20.00 10.00 120.00 _

STYLE CONNECTIONPowder Refresh 01 aerosol hair powder/dry shampoo1.2 oz. 24 7.50 3.75 90.00 _3.4 oz. 12 18.00 9.00 108.00 _Powder Grip 03 mattifying hair powder0.245 oz. 24 14.50 7.25 174.00 _Matte Sponge 05 rugged texturizer1.7 oz. 12 18.00 9.00 108.00 _Velvet Gelatine 07 cushioning blow-dry gel3.4 oz. 12 18.00 9.00 108.00 _Wool Shake 08 gel-slush texturizer5 oz. 6 18.00 9.00 54.00 _Quick Tease 15 backcombing finishing spray1.3 oz. 24 7.50 3.75 90.00 _5.3 oz. 12 18.00 9.00 108.00 _

STYLING SINGLE PACKETTES (BAGS OF 18)Align 12 protective straightening lotionOutshine 01 anti-frizz polishing milkVelvet Gelatine 07 cushioning blow-dry gelSatinwear 02 prepping blow-dry lotion.35 oz. Single Packette 28 N.A. 6.00 168.00 _

REDKEN FOR MEN REDKEN FOR MEN HAIRCAREClean Brew extra cleansing shampoo8.5 oz. 12 12.50 6.25 75.00 _Liter 12 22.50 11.25 135.00 _Clean Spice 2-in-1 conditioning shampoo10 oz. 12 12.50 6.25 75.00 _Liter 12 22.50 11.25 135.00 _Mint Clean invigorating shampoo10 oz. 12 12.00 6.00 72.00 _Liter 12 21.50 10.75 129.00 _Cool Finish invigorating conditioner10 oz. 12 12.50 6.25 75.00 _Full Impact bodifying shampoo10 oz. 12 12.00 6.00 72.00 _Go Clean daily care shampoo10 oz. 12 12.00 6.00 72.00 _Liter 12 20.50 10.25 123.00 _Finish Up daily weightless conditioner10 oz. 12 12.50 6.25 75.00 _Liter 12 22.50 11.25 135.00 _

STYLINGHigh Up spiking cream wax*3.4 oz. 24 14.50 7.25 174.00 _Stand Tough extreme gel5 oz. 12 12.50 6.25 75.00 _Grip Tight holding gel5 oz. 12 12.50 6.25 75.00 _Dishevel fiber cream3.4 oz. 12 16.50 8.25 99.00 _Get Groomed finishing cream5 oz. 12 12.50 6.25 75.00 _Work Hard molding paste3.4 oz. 12 14.50 7.25 87.00 _Outplay texture putty3.4 oz. 24 14.50 7.25 174.00 _Maneuver working wax3.4 oz. 24 14.50 7.25 174.00 _Shine Form defining wax2.5 oz. 12 16.50 8.25 99.00 _Polish Up pomade3.4 oz. 24 14.50 7.25 174.00 _Firm Grasp Texturizing clay3.4 oz. 24 19.00 9.50 228.00 _


TEXTURETEXTUREAcid WavesCreative Curl 24 N.A. 6.00 144.00 _Inner Secret 24 N.A. 6.00 144.00 _Alkaline WavesVector Plus 24 N.A. 5.00 120.00 _Vector Plus Extra Body 24 N.A. 5.00 120.00 _Shape Control Reducer Neutralizer Normal Reducer 250ml 21 N.A. 29.00 609.00 _ Sensitized Reducer 250ml 21 N.A. 29.00 609.00 _ Resistant Reducer 250ml 21 N.A. 29.00 609.00 _Shape Control Neutralizer Smoothing Neutralizer Liters 6 N.A. 12.00 72.00 _

SALON GEARSALON GEARCOLOR GEARSalon BasicsTint Bowl N.A. N.A. 5.00 N.A. _Chromatics Tint Bowl N.A. N.A. 5.00 N.A. _Wide Brush/Long Bristles N.A. N.A. 3.00 N.A. _Wide Brush/Short Bristles N.A. N.A. 3.00 N.A. _Narrow Brush/Long Bristles N.A. N.A. 3.00 N.A. _Narrow Brush/Short Bristles N.A. N.A. 3.00 N.A. _Chromatics Double Row Tint BrushN.A. N.A. 3.00 N.A. _Applicator Bottle N.A. N.A. 3.50 N.A _Measuring Cup N.A. N.A. 2.50 N.A. _Organizer Tray Cream N.A. N.A. 20.00 N.A. _ (Regular–holds 42)Organizer Tray Cream (Mini–holds 21) N.A. N.A. 15.00 N.A. _Organizer Tray Liquid (Regular–holds 36) N.A. N.A. 20.00 N.A. _Tube Key N.A. N.A. 2.50 N.A. _Chromatics Developer Stand* N.A. N.A. 3.00 N.A. _

SpecialtyDetailing Freehand Brush N.A. N.A. 5.00 N.A. _ (Angled Brush)Detailing Etching Wand N.A. N.A. 5.00 N.A. _ (Mascara Wand) Technique Board N.A. N.A. 15.00 N.A. _Spray Water Bottle N.A. N.A. 6.00 N.A. _Mini-Spatula N.A. N.A. 5.00 N.A. _Mini-Whisk N.A. N.A. 5.00 N.A. _Clips (set of 8) N.A. N.A. 7.00 N.A. _Magnetic Clip Wristband N.A. N.A. 20.00 N.A. _Blonde Icing Scoop N.A. N.A. 5.00 N.A. _

ApparelRedken Favorite Cape N.A. N.A. 25.00 N.A. _DuraSilk™ All Purpose Cape N.A. N.A. 25.00 N.A. _Chromatics Cape N.A. N.A. 25.00 N.A. _DuraSilk™ All Purpose Apron N.A. N.A. 25.00 N.A. _Chromatics Apron N.A. N.A. 25.00 N.A. _DuraSilk™ Client Wrap N.A. N.A. 30.00 N.A. _Swatches & MoreShades EQ Gloss Swatch Book N.A. N.A. 30.00 N.A. _Shades EQ Cream & Cover Plus Swatch Book

N.A. N.A. 30.00 N.A. _Color Fusion/Cover Fusion Swatch Book

N.A. N.A. 50.00 N.A. _Color Gels Swatch Book N.A. N.A. 30.00 N.A. _Chromatics Swatch Book N.A. N.A. 50.00 N.A. _Color Camo Swatch Box N.A. N.A. 14.00 N.A. _Swatch Cards N.A. N.A. N.A. N.A. _Shade Charts N.A. N.A. N.A. N.A. _Shade Stickers N.A. N.A. N.A. N.A. _

HAIRCARE/STYLING GEARRedken Chemistry N.A. N.A. 2.25 N.A. _Shot ShakerPumpsLiter (White) N.A. N.A. 2.25 N.A. _Gallon (White) N.A. N.A. 4.25 N.A. _

All retail prices are suggested only. * new product ** new price *** only offered in stores+ not all sizes available for every productN.A. = Not Applicable.


RREDKENEDKEN C CHEMISTRYHEMISTRYAll Soft Shot Phase16.9 oz. 12 N.A. 18.50 222.00 _Clear Moisture Shot Phase16.9 oz. 12 N.A. 18.50 222.00 _Color Extend Shot Phase16.9 oz. 12 N.A. 18.50 222.00 _Extreme Shot Phase16.9 oz. 12 N.A. 18.50 222.00 _Real Control Shot Phase16.9 oz. 12 N.A. 18.50 222.00 _Smooth Lock Shot Phase16.9 oz. 12 N.A. 18.50 222.00 _Time Reset Filler Shot Phase7.6 oz. 12 N.A. 12.00 144.00 _Shot Phix 3.5 pHix pHase sealer8.5 oz. 12 N.A. 9.00 108.00 _Shot Phix 5.5 pHix pHase sealer8.5 oz. 12 N.A. 9.00 108.00 _

STYLINGSTYLINGSTRAIGHTSheer Straight 06 lightweight straightening gel1 oz. 100 5.00 2.50 250.00 _3.4 oz. 12 16.00 8.00 96.00 _Align 12 protective straightening lotion1 oz. 100 5.00 2.50 250.00 _5 oz. 12 17.00 8.50 102.00 _

SHINEGlass 01 smoothing serum2 oz. 48 17.00 8.50 408.00 _Outshine 01 anti-frizz polishing milk1 oz. 100 5.00 2.50 250.00 _3.4 oz. 12 18.00 9.00 108.00 _Shine Flash 02 glistening mist4.4 oz. 12 17.50 8.75 105.00 _

VOLUMEThickening Lotion 06 all-over body builder5 oz. 12 15.50 7.75 93.00 _1/2 Liter 12 N.A. 12.50 150.00 _Rootful 06 root lifting spray8.5 oz. 12 16.00 8.00 96.00 _Layer Lift 07 length elevating spray-gel5.7 oz. 12 16.00 8.00 96.00 _Full Frame 07 protective volumizing mousse8.5 oz. 12 16.50 8.25 99.00 _Aerate 08 bodifying cream-mousse2.3 oz. 12 17.00 8.50 102.00 _Guts 10 root targeted volume spray foam2 oz. 24 5.50 2.75 66.00 _10.58 oz. 12 16.50 8.25 99.00 _

TEXTUREWater Wax 03 shine defining pomade1.7 oz. 12 18.00 9.00 108.00 _Tousle Whip 04 soft texturizing cream-wax3.4 oz. 24 16.50 8.25 198.00 _Rewind 06 pliable styling paste.75 oz. 100 5.50 2.75 275.00 _5 oz. 12 19.00 9.50 114.00 _Rough Paste 12 working material.75 oz. 100 5.50 2.75 275.00 _2.5 oz. 12 18.00 9.00 108.00 _Hardwear 16 super-strong sculpting gel8.5 oz. 12 16.00 8.00 96.00 _Structure Wax 17 classic styling wax1.7 oz. 12 18.00 9.00 108.00 _

HEAT STYLINGSatinwear 02 prepping blow-dry lotion5.4 oz. 12 18.00 9.00 108.00 _Duo Shield 07 color protecting gel cream5 oz. 12 19.00 9.50 114.00 _Iron Shape 11 finishing thermal spray*8.5 oz. 12 16.00 8.00 86.00 _Hot Sets 22 thermal setting mist5 oz.** 12 15.00 7.50 84.00 _1/2 Liter** 12 N.A. 13.00 156.00 _


SKIN/BODY CARECleanse acid balanced cleansing bar5.3 oz. 36 9.50 4.75 171.00 _

HAIRCOLORColor Camo2 oz. 36 N.A. 4.50 162.00 _Pro-oxide Cream Developer 10vLiter 6 N.A. 6.00 36.00 _

PROFESSIONAL TOOLSPROFESSIONAL TOOLSSteam Infusion Professional Iron*(includes two filters) 1 N.A. 295.00 N.A. _

HAIRCOLORHAIRCOLORShades EQ Gloss Equalizing Conditioning Color & Color Kickers2 oz. 36 N.A. 4.95 178.20 _Shades EQ Cream Equalizing Conditioning Color2.1 oz. 36 N.A. 5.40 194.40 _Shades EQ Cover Plus Brightening Conditioning Color Cream2.1 oz. 36 N.A. 5.40 194.40 _Shades EQ Crystal Clear16 oz. 12 N.A. 21.00 252.00 _Liter 6 N.A. 31.00 186.00 _Color Fusion Advanced Performance Color Cream& Hi-Fusion** 2.1 oz. 36 N.A. 6.50 234.00 _Cover Fusion Low Ammonia 100% Coverage Color Cream2.1 oz. 36 N.A. 6.50 234.00 _Color Gels Permanent Conditioning Haircolor & Fashion Gels**2 oz. 36 N.A. 5.35 192.60 _Chromatics Prismatic Permanent Color2 oz. 36 N.A. 7.25 261.00 _Chromatics Beyond Cover Age-Defying Permanent Color2 oz. 36 N.A. 7.25 261.00 _

HAIRCOLOR COLLECTION KITSShades EQ GlossSalon Intro Kit 1 N.A. 198.00 N.A. _Stylist Trial Kit 4 N.A. 59.40 237 .60 _Shades EQ Cream/Cover PlusSalon Intro Kit 1 N.A. 216.00 N.A. _Stylist Trial Kit 4 N.A. 64.80 259.20 _Color Fusion** Salon Intro Kit 1 N.A. 325.00 N.A. _Stylist Trial Kit 4 N.A. 78.00 312.00 _Color Gels** Salon Intro Kit 1 N.A. 214.00 N.A. _Stylist Trial Kit 4 N.A. 64.20 256.80 _Chromatics Salon Intro Kit 1 N.A. 362.50 N.A. _Stylist Trial Kit 4 N.A. 87.00 348.00 _

DEVELOPERSColor Gels Developer 10v, 20v, 30v, 40v**Liter 6 N.A. 6.25 37.50 _Pro-oxide Cream Developer 10v, 20v, 30v, 40v**16 oz. (20v only) 12 N.A. 3.60 43.20 _Liter 6 N.A. 6.25 37.50 _Shades EQ Processing Solution**Liter 6 N.A. 6.25 37.50 _Chromatics Oil in Cream Developer 10v, 20v, 30v, 40vLiter 6 N.A. 10.00 60.00 _

LIGHTENERSBlonde Icing Conditioning Cream Developer 20v, 30vLiter 6 N.A. 10.00 60.00 _Blonde Icing Power Lift Conditioning Cream Lightener — Ammonia***17.6 oz. 6 N.A. 28.50 171.00 _Blonde Icing Conditioning Cream Lightener — Ammonia-Free17.6 oz. 6 N.A. 28.50 171.00 _Blonde Dime nsions Dust-Free Conditioning Lightener**8 oz. 12 N.A. 12.00 144.00 _32 oz. 6 N.A. 30.00 180.00 _Lift 5/15 Highlifting Cream1 oz. 72 N.A. 3.80 273.60 _Lift 5/15 Highlifting Booster21.1 oz. 12 N.A. 21.00 252.00 _Up To 7 De-Dusted Lightener**17.6 oz. 12 N.A. 18.00 216.00 _32 oz. 6 N.A. 30.00 180.00 _Flash Lift Lightening Powder17.6 oz. 12 N.A. 16.50 198.00 _32 oz. 6 N.A. 27.50 165.00 _

OTHER HAIRCOLOR PRODUCTSColor Thickener4 oz. 12 N.A. 7.95 95.40 _

88

PUREOLOGY EXCLUSIVE PRICE L ISTProduct Case

Qty.Retail* Price

SalonPrice

Salon Case Price

HYDRATEHydrate Shampoo1.7 oz.8.5 oz.33.8 oz.64.0 oz.Hydrate Condition1.7 oz.8.5 oz.33.8 oz.64.0 oz.Hydrate Light Condition1.7 oz.8.5 oz.33.8 oz.Hydrate Hydra Whip5.2 oz.Hydrate Hydra Cure5.2 oz.Hydrate Shine Max4.2 oz.

241266

241266

24126

12

12

12

$7.50$27.00$62.00$75.00

$7.50$29.00$64.00$85.00

$7.50$29.00$64.00

$50.00

$50.00

$26.00

$3.75$13.50$31.00$37.50

$3.75$14.50$32.00$42.50

$3.75$14.50$32.00

$25.00

$25.00

$13.00

$90.00$162.00$186.00$225.00

$90.00$174.00$192.00$255.00

$90.00$174.00$192.00

$300.00

$300.00

$156.00

PURE VOLUMEPure Volume Shampoo1.7 oz.8.5 oz.33.8 oz.Pure Volume Condition1.7 oz.8.5 oz.33.8 oz.Pure Volume Blow Dry Amplifier1.0 oz.8.5 oz.Pure Volume Instant Levitation Mist1.0 oz.4.9 oz.

24126

24126

2412

7512

$7.50$27.00$62.00

$7.50$29.00$64.00

$7.00$22.00

$9.00$26.00

$3.75$13.50$31.00

$3.75$14.50$32.00

$3.50$11.00

$4.50$13.00

$90.00$162.00$186.00

$90.00$174.00$192.00

$84.00$132.00

$337.50$156.00

SUPER SMOOTHSuper Smooth Shampoo1.7 oz.8.5 oz.33.8 oz.Super Smooth Condition1.7 oz.8.5 oz.33.8 oz.Super Smooth Relaxing Hair Masque5.2 oz.Super Smooth Relaxing Serum5 oz.Super Smooth Smoothing Cream6.8 oz.Super Smooth Smoothing Elixir2.5 oz.

24126

24126

12

12

12

12

$7.50$27.00$62.00

$7.50$29.00$64.00

$50.00

$24.00

$24.00

$24.00

$3.75$13.50$31.00

$3.75$14.50$32.00

$25.00

$12.00

$12.00

$12.00

$90.00$162.00$186.00

$90.00$174.00$192.00

$300.00

$144.00

$144.00

$144.00

REVIVING REDReviving Red Shamp’oil1.7 oz. 8.5 oz. 33.8 oz.Reviving Red Reflective Condition1.7 oz. 8.5 oz. 33.8 oz. Reviving Red Illuminating Caring Oil4.2 oz. 1.0 oz.Reviving Red Red Reflect EnhancerSet of 4 .34 oz. tubesReviving Red Copper Reflect Enhancer Set of 4 .34 oz. tubes

24126

24126

1280

12

12

$7.50$29.00$64.00

$7.50$29.00$64.00

$32.00$10.00

$40.00

$40.00

$3.75$14.50$32.00

$3.75$14.50$32.00

$16.00$5.00

$20.00

$20.00

$90.00$174.00$192.00

$90.00$174.00$192.00

$192.00$375.00

$240.00

$240.00

Product Case Qty.

Retail* Price

SalonPrice

Salon Case Price

COLOUR STYLISTColour Stylist Fortifying Heat Spray0.5 oz.5.7 oz.Colour Stylist Silk Bodifier2.2 oz.8.4 oz.Colour Stylist Nourishing Nectar5.1 oz.Colour Stylist Anti Split Blow Dry6.5 oz.Colour Stylist Strengthening Control2.1 oz11.0 oz.Colour Stylist Cuticle Polisher3.4 oz.Colour Stylist Illuminating Curl5.1 oz.Colour Stylist Anti Breakage Twist2.5 oz.Colour Stylist Root Lift2.0 oz.10 oz.Colour Stylist Radiance Amplifier0.5 oz.3.2 oz.Colour Stylist Supreme Control2.1 oz.11.0 oz.Colour Stylist Control Twist Wax1.0 oz.3.4 oz.Colour Stylist Lustrous Volumizer5.2 oz.

4812

2412

12

12

2412

12

12

12

2412

4812

2412

8012

12

$7.00$26.00

$9.00$26.00

$28.00

$30.00

$9.00$26.00

$28.00

$26.00

$26.00

$9.00$24.00

$7.00$26.00

$9.00$26.00

$9.00$26.00

$24.00

$3.50$13.00

$4.50$13.00

$14.00

$15.00

$4.50$13.00

$14.00

$13.00

$13.00

$4.50$12.00

$3.50$13.00

$4.50$13.00

$4.50$13.00

$12.00

$168.00$156.00

$108.00$156.00

$168.00

$180.00

$108.00$156.00

$168.00

$156.00

$156.00

$108.00$144.00

$168.00$156.00

$108.00$156.00

$360.00$156.00

$144.00

HIGHLIGHT STYLISTHighlight Stylist Gold Definer Contour Shine-Gel1.0 oz.5.1 oz.Highlight Stylist Bodifying Luminator Texturizing Shine-Foam1.5 oz.5.0 oz.Highlight Stylist Sea-KissedTexturizer, Salt-Free Tousle Mist1.0 oz.4.2 oz.

4812

2412

8012

$11.00$28.00

$11.00$28.00

$11.00$28.00

$5.50$14.00

$5.50$14.00

$5.50$14.00

$264.00$168.00

$132.00$168.00

$440.00$168.00

ACCESSORIES & MERCHANDISINGPureology Cutting CapePureology ApronPureology Purple Client CapeMini Acrylic Promo StandAcrylic BlockAcrylic Permanent Shelf Talkers (set of 4)Pureology Reusable Large BagPureology Reusable Small BagPureology BowlPureology BrushPureology SpoonPureology CombColour Stylist Combs SetPureology Liter PumpPureology BannerPureology Table Top DisplayPureology Client BagsPureology Paper Shelf TalkersPureology Prescription Tear Pad

1111111111112111111

N/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/A

$21.50$21.50$20.00$10.00$20.00$12.00$2.50$1.50$8.00$6.00$6.00$6.00$8.00$1.63

$25.00$20.00$1.00$3.00$3.00

N/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/A

Product Case Qty.

Retail* Price

SalonPrice

Salon Case Price

ESSENTIAL REPAIREssential Repair Shampoo1.7 oz.8.5 oz.33.8 oz.Essential Repair Condition1.7 oz.8.5 oz.33.8 oz.Essential Repair RestorativeHair Masque5.2 oz.Essential Repair Instant Repair6.0 oz.Essential Repair Colour Max1.0 oz.8.5 oz.Essential Repair Split EndCorrecting Treatment3.2 oz.

24126

24126

12

12

2412

12

$7.50$27.00$62.00

$7.50$29.00$64.00

$50.00

$24.00

$7.00$24.00

$40.00

$3.75$13.50$31.00

$3.75$14.50$32.00

$25.00

$12.00

$3.50$12.00

$20.00

$90.00$162.00$186.00

$90.00$174.00$192.00

$300.00

$144.00

$84.00$144.00

$240.00

PERFECT 4 PLATINUMPerfect 4 Platinum Shampoo1.7 oz.8.5 oz.33.8 oz.Perfect 4 Platinum Condition1.7 oz.8.5 oz.33.8 oz.Perfect 4 Platinum Reconstruct Repair Masque6.8 oz.Perfect 4 Platinum Miracle FillerTreatment0.5 oz.4.9 oz.

24126

24126

12

4812

$7.50$27.00$62.00

$7.50$29.00$64.00

$35.00

$5.00$26.00

$3.75$13.50$31.00

$3.75$14.50$32.00

$17.50

$2.50$13.00

$90.00$162.00$186.00

$90.00$174.00$192.00

$210.00

$120.00$156.00

NANO WORKSNano Works Shampoo1.7 oz.8.5 oz.33.8 oz. (w/pump) Nano Works Condition1.7 oz.8.5 oz.33.8 oz. (w/pump)

24126

24126

$15.00$54.00$124.00

$15.00$58.00$128.00

$7.50$27.00$62.00

$7.50$29.00$64.00

$180.00$324.00$372.00

$180.00$348.00$384.00

PRECIOUS OIL

Precious Oil Shamp’oil1.7 oz.8.5 oz33.8 oz.Precious Oil Condition1.7 oz.8.5 oz33.8 oz.Precious Oil Softening Hair Masque5.2 oz.Precious Oil Versatile Caring Oil1.0 oz.4.2 oz.

24126

24126

12

7512

$7.50$29.00$64.00

$7.50$29.00$64.00

$50.00

$12.00$40.00

$3.75$14.50$32.00

$3.75$14.50$32.00

$25.00

$6.00$20.00

$90.00$174.00$192.00

$90.00$174.00$192.00

$300.00

$450.00$240.00

PURIFYPurify Shampoo 8.5 oz.33.8 oz.

COLOUR FANATICColour Fanatic Petite1 oz.Colour Fanatic Retail6.7 oz.

80

12

$6.00

$24.00

$3.00

$12.00

$240.00

$144 .00

126

$27.00$62.00

$13.50$31.00

$162.00$186.00

OCTOBER 2013/Promotions

FRESH APPROACHFresh Approach Dry Shampoo4.2 oz.Fresh Approach Dry Condition4.3 oz.Fresh Approach Dry Condition Petite1.3 oz.

6

12

24

$24.00

$24.00

$9.00

$12.00

$12.00

$4.50

$72.00

$144.00

$108.00

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PETITE K ITS INCLUDEFREE FLOWER HAIRPINS

ELEVATE FINE COLOUR-TREATED HAIR WITH PURE VOLUME

REVITALIZE VIBRANT COLOUR-TREATED HAIR WITH REVIVING RED

CLIENT PRICE


PURE VOLUME KIT INCLUDES:1 Pure Volume Shampoo 1.7 oz.1 Pure Volume Condition 1.7 oz.1 Pure Volume Instant Levitation

Mist 1.0 oz.2 Pureology Flower Hairpins

SALON PRICE


REVIVING RED KIT INCLUDES:1 Reviving Red Shamp’Oil 1.7 oz.1 Reviving Red Reflective Condition 1.7 oz. 1 Reviving Red Oil Illuminating

Caring Oil 1.0 oz.2 Pureology Flower Hairpins

Discover lightweight formulas for 24 hours of magnificent volume.**

Help maintain haircolour vibrancy even after 30 washes.*

CLIENT PRICE

$19.50$24.00 client value($4.50/19% savings)

SALON PRICE


FEATURING HAND DRAWINGS BY CHILDREN FROM GHANA SUPPORTED BY PUREOLOGY’S GLOBAL SUSTAINABILITY INITIATIVES

LIMITED EDITION HYDRATE HOLIDAY KIT

HOLIDAY OFFERINGS FROM PUREOLOGY

LIMITED EDITION HYDRATE HOLIDAY KIT INCLUDES:1 Hydrate Shampoo 8.5 oz.1 Hydrate Condition 8.5 oz.1 Colour Stylist Root Lift Spray Hair Mousse 2 oz.

SALON PRICE

$28.00$32.50 salon value($4.50/14% savings)

CLIENT PRICE

$56.00$65.00 client value($9.00/14% savings) **With use of Pure Volume Shampoo and Instant Levitation Mist

*With daily use of Reviving Red Shamp’ Oil and weekly use of Red or Copper Refect Enhancer

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KIT INCLUDES:2 Fresh Approach Dry Shampoo

with Stylist Station Sticker2 Fresh Approach Dry Condition

with Stylist Station Sticker6 Fresh Approach Dry Condition Petite

with Deco Band (retail with Dry Shampoo)1 Fresh Approach Shelf Talker1 Fresh Approach Glorifier1 Fresh Approach Instruction Letter

STYLIST/CLIENT OFFERPURCHASE1 Fresh Approach Dry Shampoo

RECEIVE AT 50% OFF1 Fresh Approach Dry Condition

(banded together)

SALON PRICE


CLIENT PRICE


SALON PRICE


SALON OFFERPURCHASE AT A DISCOUNT12 Fresh Approach Products

RECOMMENDED MIX6 Dry Shampoo & 6 Dry Condition

RECEIVE FREE KIT:1 Fresh Approach Salon Kit

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CUT OUT WATER,SAVE YOUR HAIRCOLOUR

NEW Fresh ApproachDry Shampoo and Condition for Colour-Treated Hair

Mineral-infused formulas refresh colour-treated hair while adding a radiant, low-mattifying finish

Use twice a week to help reduce exposure to water abrasion by 40% and extend the life of your haircolour by up to 4 weeks*

NEW Fresh Approach Dry Shampoo and Condition can be used together or individually.

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Special OfferOffer your clients a free Dry Condition petite with a purchase of a full-sized Dry Shampoo.

AP

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Fresh Approach Dry Shampoo

Oil absorption Instantly refreshes Cleanses Satin finish

Lightly restores softness Adds shine Conditions Manages frizz Controls static

Oil absorption at scalp area Softness, condition and shine through ends

Oily/Colour-treated hair Dry, undisciplined colour-treated hair in need of moisture

Combination of oily hair and scalp and dry mid-lengths and ends

Spray evenly onto dry hair, focusing on the roots. Brush through.

Spray evenly onto dry hair, focusing on mid-lengths to ends. Brush through.

Apply Dry Shampoo at the scalp and Dry Condition from mid-lengths to ends.

Fresh Approach Dry Condition Fresh Approach Combination

How to Talk to Your Clients About Fresh ApproachDURING THE CONSULTATION: “Tell me about the challenges you are having with your hair and tell me what your current hair routine is.”

*In a 5x per week cleansing regimen for 10 weeks.

NEW Fresh Approach Dry Shampoo and Condition can be used together or individually.

Special OfferSpecial OfferOffer your clients a free Offer your clients a free Dry Condition petite with a purchase of a full-sized with a purchase of a full-sized Dry Shampoo.

APPLICATION


SAVE $75

SAVE 25%

1010

FRESH APPROACH DRY CONDITION

Add lustrous shine and condition to your mid-lengths and ends

Quick fix to control static and frizz

CUT OUT WATER,SAVE YOUR HAIRCOLOUR

NEW FRESH APPROACHDry Shampoo and Condition for Colour-Treated Hair

Mineral-infused formulas refresh colour-treated hair while adding a radiant, low-mattifying finish

Use twice a week to help reduce exposure to water abrasion by 40% and extend the life of your haircolour by up to 4 weeks*

*In a 5x per week cleansing regimen for 10 weeks.

FRESH APPROACH DRY SHAMPOO

Absorb oil, deodorize and add volume at the roots

Refresh your style anytime – no water cleansing required

AntiFade Complex= Colour Retention

Pure Minerals of Obsidian & Smithsonite

= Refresh, Deodorize & Asorb Oil

Pure Minerals Orange Oil

= Deeply Conditions & Nourishes

2

REDKEN 2013 HOLIDAY MUST-HAVES CELEBRATE …...New Diamond Oil is a collection of oil-enriched...

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