Questionnaire Analysis and Reader Profile

Are You a Boy or Girl?

Male Female

This graph tells me that my target audience is more aimed at a male audience. Because of this, it tells me I could apply it to a male audience by using the male gaze so I can apply it successfully within to the audience by using more bands with female members or just female artists to do this. To apply the magazine to a more female audience I can use bands with male members and show hegemonic masculinity so it apples to the female audience who enjoy rock music.

This graph shows me that the age range of my target audience is at 16-18 year olds. From this audience I can influence the reader by using cultural hegemony to show them different bands within their genre of music to broaden their music genre and taste to make them buy the weekly magazine.

What’s Your Age?

13-15 yrs16-18 yrs19-21 yrs22-24 yrs

Which of the following best describes your Ethnicity?

White (British) white (Irish)Other (White background)AsianAsian (BritishOther (Asian background)

This graph shows me the ethnicity of the music genre is White British people. It tells me that my magazine I will create is aimed at this group but I will attempt to broaden this so the different ethnicities will read the magazine, I could research different bands that appeal to different ethnicities to expand on the target audience so I could have more people interested in reading it and people more interested in the genre.

What’s Your Occupation?

Student

Part Time work

full time work

Unemployed

Temporary job

Other

This graph tells me that because of the age range of the audience, they’re going be in education. It also tells me that because of this they could have a part-time job where they can purchase different magazines with a disposable income which can contribute to their own music taste which is rock music.

How much would you pay for a Music magazine?

50p-£1£1-£2£2-£3£4-£5£5+

This graph tells me how much I should be aiming to sell my magazine for. Because of the many competitive magazines sold in Newsagents and Supermarkets, from weekly to monthly publications, it shows I should aim to put my magazine from £2-£3 pounds to appeal to the target audience who will buy the magazine.

What’s your preferred Music Genre?

RockPunkcountryIndieAlternative

This graph tells the genre of music I should write about for the magazine I will create. Because of the figures the target audience have shown that they want a more rock music magazine. I will include artists and bands that are both mainstream and underground to my audience to appeal to them so they know what sort of magazine I will create, this will broaden their music taste as well to broaden their genre and show that there’s many bands out there that they don’t know about.

Why do you buy Music Magazines?

Freebies (posters)

Competitions

Interviews with Celebritites

Reviews

This graph shows me different ideas for what I can include in my magazine which I will create. The target audience has shown me interviews and freebies are something desired because they’re items the target audience will search for. In order for the target audience to buy it I will include something e.g. a few posters for the use of cultural hegemony in order for the audience to buy the magazine because of the different artists I'll include in the magazine.

How often do you buy music mag-azines?

WeeklyFortnightlyEvery MonthEvery 2-4 MonthsEvery 5 Months

This graph tells me that the audience do enjoy getting the magazine’s they read, from the weekly and fortnightly statistics it shows the more loyal and long term audience who really enjoy what they want from the magazine. From the monthly statistics, it shows the less reliable audience aren't as interested in what the magazine offers. A reason for this could be because the magazine isn’t in the their style e.g. for music magazines it isn't their music taste if the particular magazine has heavy metal inside it.

How do you consume media?

NewsagentsOnlineSupermarket

This tells me that the target audience engage in different ways when consuming media so they know they’re not missing out if the information they want is within the magazine or online. Because of this, it shows that the target audience can be loyal to what they follow, whether it’s Technology, Music or make-up etc, through how they get their information and the choice if they find it relevant to them.

How often do you go to a gig?

WeeklyMonthlyEvery 2 monthsevery 6 monthsevery year

From this graph, I can tell that maybe some music magazines do emphasise some bands to the point of going to see them live. It shows how loyal to some bands people are as well as how much they enjoy the genre of music that they listen to. I used this question because I was interested to see if any people did go to any gigs and how many they go to, if they’re at multiple gigs across an amount of time (e.g. 6 months). The graph proves my question so that cultural hegemony from the magazines could be a factor towards the viewing of some bands live for the target audience.

Reader ProfileGender: Both Male and Female. Age: 16-20. Occupation: Student.A majority who attend gigs (concerts) to see what bands they enjoy are like up close. A majority who buy new music every month because there’s so many bands and not everyone will want to keep listening to one band for too long.An audience who’ll talk about this with their friends so that they can influence people to listen to their type of music.An audience who Listen to the radio so they listen to their favourite type of music.An audience who’re in bands of their own so they can look up to artists they enjoy.An engaged and loyal reader who’ll read it over and over so they enjoy what they read about their genre of music.