Media questionaire analysis

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I included this question to find out whether it would be mainly boys or girls interested in the idea of a school magazine. I also wanted to ensure that my questionnaire was answered from the perspectives of boys and girls as our school is mixed, which means I have to cater for both perspectives. Although with girls making up 69.57%, I have come to the conclusion that my audience will be mainly female but I will still include stuff for males as they still made up 30.43% and this will give it a unique selling point to both genders. I have decided to direct my magazine to 6 th formers as all the information I gathered from the questionnaire shows that all the people who completed were over the age of 16

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Transcript of Media questionaire analysis

Page 1: Media questionaire analysis

I included this question to find out whether it would be mainly boys or girls interested in the idea of a school magazine. I also wanted to ensure that my questionnaire was answered from the perspectives of boys and girls as our school is mixed, which

means I have to cater for both perspectives. Although with girls making up 69.57%, I have come to the conclusion that my audience will be mainly female but I will still include stuff for males as they still made up 30.43% and this will give it a unique selling point to both genders.

I have decided to direct my magazine to 6th formers as all the information I gathered from the questionnaire shows that all the people who completed were over the age of 16 meaning they were in 6th form. I asked this question to

establish what age group I should direct my magazine towards 20/23 students were 6th form and this suggest that

6th formers will make up the majority of readers, so I decided to aim the magazine specifically at the 2 year group.

Page 2: Media questionaire analysis

I was interesting in finding out whether pupils had read a school magazine before and surprisingly 60.87% said they had never read a school magazine, which suggests to me maybe they don’t like the current school magazine or maybe they are uninterested in reading a school magazine I was also

thinking to attract more people to a magazine I might use a bright colour scheme throughout to make it more attractive to its readers.

This question showed me that the majority of pupils would like the magazine to be published monthly 47.83% ticked this answer in the question. The next one following was termly 26.09% showing that most wanted a magazine wanted to be published more frequently. 17.39% said

they would like a magazine to be published weekly which is an even further decrease from termly showing little interest in weekly publishing’s. annually was the least preferred for publishing a magazine 8.70% said they would like it annually showing that people have little interest in this option, this has assured me that I should publish my magazine on a monthly basic.

Page 3: Media questionaire analysis

Although the front cover is the magazine main feature at attracting readers to the magazine, it is what’s in the magazine which will keep them reading so I know how important it is to keep the readers interested and wanting to read more with specific stories and topics, so I provided a number of answers for this question in my questionnaire to give me

a better idea of what is wanted in a magazine the majority at 30.43% said they would like school events to be included in the magazine, then followed by school news at 21.74% which shows pupils have a keen interest in information regarding the school. The third most popular answer was career guidance at 13.04% and the least popular choices were features, sport

section and other all at 4.35% showing little interest in these topics.

The vouchers available in magazines always reflect the target audiences interests. I included this question as I was unsure of what kind of vouchers to include in my magazine to encourage students to get a copy for

Page 4: Media questionaire analysis

themselves. I included popular places to eat and bagel bean was the most popular at 43.48% showing that bagel bean is a popular choice to eat for students closely followed by subway at 34.78% showing it is also a popular choice and the two least popular was sienna restaurant at 17.39% and other at 4.35% , which indicates to me bagel bean and subway are the most popular choices made by

students and make it easier to decide what to include in my magazine.

Freebies that are offered in magazines can really bump up the magazines popularity. Although the magazine would be preferred as a free magazine and I wanted to find out what would be most popular to offer in a magazine for students. Sweets, food and vouchers were the most popular choices which shows I

should include a something edible as this is what make up most of the choices that have been chosen.

Page 5: Media questionaire analysis