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![Page 1: Pull factors to Finnish senior houses Authors: Tanja Tyvimaa Tampere University of Technology Karen M. Gibler Georgia State University The paper has been.](https://reader036.fdocuments.in/reader036/viewer/2022062422/56649efa5503460f94c0cffa/html5/thumbnails/1.jpg)
Pull factors to Finnish senior houses
Authors:
Tanja TyvimaaTampere University of Technology
Karen M. GiblerGeorgia State University
The paper has been accepted to publish in International Real Estate Review.
ERES, Milan, June 2010
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Question
•What are the pull factors to the senior houses in Finland?
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Method
• Case study:• 3 cases in three cities in Finland, together 461 units
• Mailed questionnaires to residents in 2009
• Total response rate 34.5%
• We calculated the mean importance of each attribute (pull factors) and compared the means among the cases using an ANOVA F-test
• We used factor analysis to determine whether the 13 pull factors could be combined
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Ranking of property attributes4
Pull Factors Ranking Mean
Grocery nearby 1 3.66
Hospital or health center nearby 2 3.32
Public transportation nearby 3 3.28
Outdoor sports nearby 4 3.10
Activity center nearby 5 2.69
Fitness center onsite 6 2.55
Swimming pool or fitness center nearby 7 2.55
Resident organized activities 8 2.54
Meal service onsite 9 2.50
Activity clubs onsite 10 2.48
Staff onsite 11 2.30
Beauty services nearby 12 2.30
Health care services onsite 13 2.03
*mean score based on a scale with 1 representing "not important and 4 representing "important.
TOTAL
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Loppukiri
Pull Factors Ranking Mean
Public transportation nearby 1 3.97
Resident organized activities 2 3.82
Outdoor sports nearby 3 3.55
Grocery nearby 4 3.50
Activity clubs onsite 5 3.39
Meal service onsite 6 3.30
Fitness center onsite 7 3.07
Hospital or health center nearby 8 2.87
Activity center nearby 9 2.69
Swimming pool or fitness center nearby 10 2.53
Beauty services nearby 11 2.31
Health care services onsite 12 1.47
Staff onsite 13 1.24
*mean score based on a scale with 1 representing "not important and 4 representing "important.
Loppukiri
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Kotosalla6
Pull Factors Ranking Mean
Grocery nearby 1 3.91
Hospital or health center nearby 2 3.74
Public transportation nearby 3 3.37
Staff onsite 4 3.29
Outdoor sports nearby 5 3.12
Meal service onsite 6 2.98
Fitness center onsite 7 2.92
Beauty services nearby 8 2.74
Health care services onsite 9 2.70
Activity center nearby 10 2.67
Activity clubs onsite 11 2.61
Swimming pool or fitness center nearby 12 2.28
Resident organized activities 12 2.28
*mean score based on a scale with 1 representing "not important and 4 representing "important.
Kotosalla
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Hakatornit7
Pull Factors Ranking Mean
Grocery nearby 1 3.50
Hospital or health center nearby 2 3.15
Swimming pool or fitness center nearby 3 2.83
Outdoor sports nearby 4 2.77
Activity center nearby 5 2.72
Public transportation nearby 6 2.68
Resident organized activities 7 1.84
Beauty services nearby 8 1.80
Fitness center onsite 9 1.68
Activity clubs onsite 10 1.63
Staff onsite 11 1.46
Health care services onsite 12 1.29
Meal service onsite 13 1.24
*mean score based on a scale with 1 representing "not important and 4 representing "important.
Hakatornit
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Comparison between the cases
• No remarkable differences in the pulls to senior houses among demographic groups• The oldest residents value more on-site services, neighbourhood
shops and access to medical services
• Hospital or health center nearby• Kotosalla and Hakatornit: 2nd important
• Loppukiri: 8th important
• Swimming pool or fitness center nearby• Hakatornit: 3rd important
• Kotosalla and Loppukiri: 12th and 10th important
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Comparison between the cases
• Residents organized activities• Loppukiri: 2nd important
• Kotosalla: 12th important
• Meal service on-site• Loppukiri and Kotosalla: 6th important
• Hakatornit: 13th important
• Activity clubs on-site• Loppukiri: 5th important
• Hakatornit: 10th important
• Staff on-site• Kotosalla: 4th important
• Loppukiri: 13th important
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Factor analysis10
% of Variance
Cronbach's Alpha
Factor Loadings
Factor 1: Lifestyle factor 39.1% 0.849 Meal service onsite 0.793 Resident organized activities 0.871 Fitness center onsite 0.589 Activity clubs onsite 0.912
Factor 2: Daily service and care factor 15.8% 0.822 Health care services onsite 0.686 Staff onsite 0.778 Grocery nearby 0.749 Hospital or health center nearby 0.826 Beauty services nearby 0.577
Factor 3: Activity factor 13.2% 0.707 Swimming pool or fitness center nearby 0.818 Activity center nearby 0.819 Outdoor sports nearby 0.702
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Comparison
• No significant socioeconomic factors were related to the importance of Factor 1 (lifestyle)
• Factor 2 (daily service and care) was more important to residents 70 years of age and older, as these residents are likely to be less mobile and more dependent on the neighbourhood
• Physical activities in Factor 3 (activities) were more important for females than males
• Household income level or whether seniors live alone or not does not appear to be related to importance of the pull attributes
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Comparison
• Factor 1 (lifestyle) was more important for residents in Kotosalla and Loppukiri than in Hakatornit
• Factor 2 (daily service and care) was more important for residents in Kotosalla than in Loppukiri and in Hakatornit
• Factor 3 (activities) was important for all residents
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• Significant differences in the pulls between the cases• The communities can be differentiated based on the
on-site services and the type of neighbourhood• Results support earlier findings
• Seniors choose a retirement home that can support their existing lifestyle
• Seniors prefer communities that can provide new activities
• Seniors want activities and some luxury services more than health care services
• Investors should focus to activate residents and offer some extra for everyday life!
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Conclusion
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Thank you!