Proved.co presentation
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Transcript of Proved.co presentation
Before investing money and time in a great idea
it’s worth testing it with real users
Those guys never develop a new product until they have a client who will pay for it
The big ones spend enormous budgets to research the marketplace US $ 31.2 billion worldwide
US $ 3.2 billion in the UK
US $ 9.9 billion in the USA
Why
startups and SME
are not in the game?
It’s expensive It might be even more expensive than the amount a startup is considering to invest
Why it’s expensive? Common answer is that every project is a very special one and needs qualified managers
This used to be true…
Nowadays still true for exploratory studies. Tests are copy-pasted by thousands of managers.
Expensive managers’ hours in expensive offices
DIY was a breakthrough in 2000s. Tens of millions now can build their questionnaires and get answers with surveymonkeys and alike.
Is 30 respondents enough? 50? 100? Or not less than 1000?
Ok, finally I’ve got the results – 15% said yes – is it good or bad? What is rotation?
Do I need it at all? Advanced logic, aaaaah!
What questions to ask? What would be the right wording?
These market research guys might be right charging £200 per hour?
DIY brought the recipe book to the audience
However, even if you’ve got time and aspiration you are unlikely to cook a masterpiece.
Any solution?
Expensive
Exhausting
Ready meal!
Web-service
in four easy steps for just £170
You type in your idea
You define your market
We collect the data
You get the results
Great value!
Test your idea now! http://proved.co