Press Release for Launch of Whiskies · Web viewSimon and Franchi have ignited a passion for whisky...

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#simplywhisky #goodtimes #letsdance Simon and Franchi of Simply Whisky bring you the first two of their range of distinct award winning limited edition whiskies Whisky brings us together and it’s all about the moments and the people you share it with. It’s Simply Whisky after all Goatfell, Scotland (9 th October 2020) TODAY, Simply Whisky announces the release of its first two award winning limited edition whiskies ‘Good Times’ and ‘Let’s Dance’. ‘Good Times’ is easy drinking for people discovering the joy of whisky, and ‘Let’s Dance’ offers complexity for those excited about furthering their passion for whisky. While Simon and Franchi love and respect whisky’s heritage, and provide transparency about provenance and type on their labels, their focus is on having fun with whisky. Commenting on the release Simon said: “We’ve stripped everything back to the basics, offering our perspective on the simple truth that all 1

Transcript of Press Release for Launch of Whiskies · Web viewSimon and Franchi have ignited a passion for whisky...

Press Release for Launch of Whiskies

#simplywhisky #goodtimes #letsdance

Simon and Franchi of Simply Whisky bring you the first two of their range of distinct award winning limited edition whiskies

Whisky brings us together and it’s all about the moments and the people you share it with. It’s Simply Whisky after all

Goatfell, Scotland (9th October 2020) TODAY, Simply Whisky announces the release of its first two award winning limited edition whiskies ‘Good Times’ and ‘Let’s Dance’. ‘Good Times’ is easy drinking for people discovering the joy of whisky, and ‘Let’s Dance’ offers complexity for those excited about furthering their passion for whisky.

While Simon and Franchi love and respect whisky’s heritage, and provide transparency about provenance and type on their labels, their focus is on having fun with whisky.

Commenting on the release Simon said: “We’ve stripped everything back to the basics, offering our perspective on the simple truth that all whisky lovers know – whisky brings us together and it's all about the moments and the people you share it with. It’s simply whisky after all.”

“We hand selected these whiskies, sharing the flavours and feelings we have discovered over the years. With our whiskies everyone can look forward to the fun of exploring their own taste and sharing moments.”

Simply Whisky’s phone number and email address are on the label for any questions, and a QR code links you to a fact sheet with a story, full tasting notes, cocktail suggestions and recycling information.

Franchi adds: “Together we have a world of whiskies and flavours to explore and we can’t wait to enjoy them with you. Here’s to a dram good time!”

ENDS

For further information contact Simon on 00 44 7939 035 389 or email [email protected]

Imagery and pack shots can be found here.

Follow us @simplywhisky on your favourite social media platform.

Tag #simplywhisky #goodtimes #letsdance

www.simplywhisky.com

Photo © simon hanna photographyNOTES FOR EDITORS

About Good Times

Simply Whisky ‘Good Times’ single grain Irish whiskey is easy drinking for people discovering the joy of whisk(e)y. Whisky lovers will enjoy it too, regarding it as a ‘daily drinker’ or session whisky.

Good Times is 45.6%, £34.95 (70cl) and available via Master of Malt with 157 bottles available.

Matured for 8 years in first and re-fill American oak ex-bourbon, Good Times can be enjoyed neat, or in our specially designed cocktails; the Vitamin GT and the Good Times Peach Ball.

Suggested taste notes:

· Promises on the nose: Bourbon-esque sweetness, new sandalwood, tutti-frutti ice cream with rum soaked raisins, marmalade, tangerines and pears.

· Delivers on the palate: Juicy apricots, fruit salad sweeties, buttery oak, nutmeg and spice.

· Delights on the finish: Toasted oak and aniseed join the sweet juicy fruitiness, followed by black pepper and hot mint.

Click here for a Good Times fact sheet.

About Let’s Dance

Simply Whisky ‘Lets Dance’ single cask single malt Scotch whisky (from the Clynelish distillery) offers complexity for those excited about furthering their passion for whisky.

Let’s Dance is 51.6%, £58.95 (70cl) and available via The Whisky Exchange with 230 bottles available.

Matured for 8 years in first fill American oak ex-bourbon cask number 800311, Let’s Dance can be enjoyed neat, with a drop of water, or in our specially designed cocktails; Sparkes & Fire and the Grape an’ Grain.

Suggested taste notes:

· Promises on the nose: Sweet summer fruits and lemon drops, sherbet fizz, and apricot jam sandwiched between party ring biscuits.

· Delivers on the palate: Raspberries, orange peel, burnt sugar on creamy panna cotta, and warm oak staves.

· Delights on the finish: More fruit, some spice, toasty burnt wood, and lemons dunked in treacle.

Click here for a Let’s Dance fact sheet.About Simply Whisky

Simply Whisky is a whisky brand, media company, and specialist whisky-tasting events business. Founded by Simon W Roser and Franchi T Ferla in 2006 their goal remains the same, to have fun through their enjoyment of whisky, introducing non-whisky drinkers to the great taste of whisky, and helping those who already love whisky further their passion.

Simon and Franchi have ignited a passion for whisky in over 10,000 people, steadfastly converting the world to whisky one pair of lips at a time. Their clients include Facebook, Cartier, Burberry, Blackrock, H.S.H. Prince Albert II of Monaco and The Whisky Exchange. They appeared at Ewan McGregor’s ‘Not Another Burns Night’ in London spouting Burns poetry, have explained the art of judging whisky to legend Larry King during a breakfast meeting in Beverly Hills, and have run whisky master classes from the Arctic Circle to Tasmania. They enjoy their role as judges of the World Whiskies Awards and the Independent Bottlers' Challenge.

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