The world’s premier whisky experience organised by Whisky …€¦ · Great whisky, great food...
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The world’s premier whisky experience organised by Whisky Magazine – celebrating the whiskies of the world Sponsored by www.whiskylive.com/london WHISKY LIVE LONDON 2020 Now in its 16th year this exciting event will be Whisky Live London is our flagship show in the UK for those passionate about whisky and in 2020 we celebrate 17 years. We return to The Honourable Artillery Company, a stunning 18th Century mansion house set in large grounds in London, offering an ideal central location between… KEY FACTS: � The show opens on Friday 27 March: – To the trade from 3-5pm – VIP visitors from 4-10pm – The corporate market from 5-10pm � On Saturday 28 March – The show opens from 11am to VIP’s – The corporate market from 12pm – 5pm � Younger audience, mainly under 42 � Retail sales up 30% from the previous year � Educating the novice, enthusing the connoisseur � Stunning venue with multiple layers to excite the visitor, including the winners of the World Drinks Awards and cocktails made to your choice � Great whisky, great food and great entertainment � Representing the global whisky industry VISITOR PROFILE COUNTRY OF ORIGIN London 45% UK (excluding London) 29% Overseas 26% AGE PROFILE 25-44 years 59% VISITOR PROPORTIONS First Visit 41% Visited Before 42% Trade 17% GUEST SPEAKERS INCLUDE Whisky Magazine Editor, Rob Allanson MASTERCLASSES: The Whisky Live Masterclasses provide a unique opportunity to engage with a select group of consumers passionate about your brand. Held in private and accommodating up to 30 people classroom style, you have one hour of intense time presenting your products. Confirmation of Masterclass participation, the title, brands to be included and the speaker are required by 14 December 2019.
Transcript of The world’s premier whisky experience organised by Whisky …€¦ · Great whisky, great food...
The world’s premier whisky experience organised by Whisky Magazine – celebrating the whiskies of the world
Sponsored by
www.whiskylive.com/london
WHISKY LIVE LONDON 2020 Now in its 16th year this exciting event will be Whisky Live London is our flagship show in the UK for those passionate about whisky and in 2020 we celebrate 17 years. We return to The Honourable Artillery Company, a stunning 18th Century mansion house set in large grounds in London, offering an ideal central location between…
KEY FACTS:� The show opens on Friday 27 March: – To the trade from 3-5pm – VIP visitors from 4-10pm – The corporate market from 5-10pm � On Saturday 28 March – The show opens from 11am to VIP’s – The corporate market from 12pm – 5pm� Younger audience, mainly under 42� Retail sales up 30% from the previous year � Educating the novice, enthusing the
connoisseur� Stunning venue with multiple layers to
excite the visitor, including the winners of the World Drinks Awards and cocktails made to your choice
� Great whisky, great food and great entertainment
� Representing the global whisky industry
VISITOR PROFILE
COUNTRY OF ORIGINLondon 45%UK (excluding London) 29%Overseas 26%
AGE PROFILE25-44 years 59%
VISITOR PROPORTIONSFirst Visit 41%Visited Before 42%Trade 17%
GUEST SPEAKERS INCLUDE
Whisky Magazine Editor, Rob Allanson
MASTERCLASSES:The Whisky Live Masterclasses provide a unique opportunity to engage with a select group of consumers passionate about your brand. Held in private and accommodating up to 30 people classroom style, you have one hour of intense time presenting your products. Confirmation of Masterclass participation, the title, brands to be included and the speaker are required by 14 December 2019.
The world’s premier whisky experience organised by Whisky Magazine – celebrating the whiskies of the world
Sponsored by
www.whiskylive.com/london
EVENT MARKETING OF WHISKYLIVE LONDON In addition to extensive editorial and advertising coverage in Whisky Magazine, marketing includes:� Editorial coverage in London and national
press plus key trade publications� Consumer advertising in London press� Leaflet distribution to leading hotels and
specialist retailers in London� Trade advertising campaign throughout the
UK during February� Exhibitor, retailer and media promotional
packages available, to help you market your presence at Whisky Live (supply of logos etc)
� Group rates for corporate visitors� Special digital whisky live edition with the
April issue of Whisky Magazine
� Brand promotion via our social media in advance of the show, reaching 17,717
� Pre and post event consumer CRM mailing, including brand images and links
� Brand promotion through WhiskyLive.com – 10,000 monthly visitors� Post show coverage on TheDrinksReport.com,
visited by 45,000 drinks professionals each month
� Post-show brand coverage in Whisky Magazine, read by over 60,000 people
SALES CONTACTSCommercial Director James Houlder | [email protected] Managers Joanne Robertson | [email protected] Crane | [email protected] Shepherd | [email protected]
Telephone +44 1603 633 808 | Web site www.whiskylive.com
WHISKY LIVE STAND� 3m x 2m, £2,195� Additional space at £362 per m2
� Rates including shell scheme and counter
SPACE ONLY� 3m x 2m, £2,085� Additional space at £362 per m2
SPONSORSHIP OPPORTUNITIESGiving full brand exposure for associatedwhisky businesses.� Sponsor the Masterclass room at a cost
of £1,995� The Dining Room or the World Drinks Awardsarea, cost of £1,995
TERMS & CONDITIONSWritten confirmation is required by email to confirm your booking. Upon booking, you will be invoiced 50% of the cost, with the remaining 50% 3 months prior to the event. A 50% cancellation fee is chargeable after booking confirmation is received for those who do not attend the event – this is due to the costs we incur and the marketing benefit you receive prior to the show.
