PRESS CONFERENCEKONICA MINOLTA

Ken OsugaPresident, Konica Minolta Business Solutions Europe GmbH

BRAINPOWERYOUR PRINTING BUSINESS

BRAINPOWERYOUR PRINTING BUSINESS

BRAINPOWERYOUR PRINTING BUSINESS

Konica Minolta’s vision of drupa 2012 Provide an easy path to Digital, bridging the gap

between analogue and Digital Show our firm top position in the light/mid digital

production area Help customers use digital equipment in the most

effective way Demonstrate that Offset and Digital [EP and IJ]

supplement each other

Konica Minolta’s Target Customers at DRUPA 2012: Digitally inexperienced Commercial Printers who

hesitate to adopt digital printing because of missing know-how

Digitally experienced Commercial Printers who have been unable to utilize digital devices effectively

PRODUCTION PRINTINGKEEP GROWING

BRAINPOWERYOUR PRINTING BUSINESS

0

2000

4000

6000

8000

10000

12000

14000

16000

2005 2006 2007 2008 2009 2010 2011

Colour PressColour Cut SheetMonochrome Cut Sheet

Units

Source: InfoSource – WE+CEE Industry Color Production Printing Devices

2011 SALES RESULT COLOR PP SEGMENT CUT SHEET [BY BRAND]

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Source: InfoSource – WE+CEE Industry Color Production Printing Devices

48%27%

14%Others

Volume: 4,977 Units

PRODUCTION PRINTINGKEEP GROWING

BRAINPOWERYOUR PRINTING BUSINESS

Evolve Production Printing to Professional Printing Successful launch of our PRESS Series – bizhub

PRESS C8000/C7000/C6000 “bizhub PRESS C8000 best selling product among

all cut sheet colour presses in Western Europe” Introduction of further innovative colour presses over

the next few years Increase and enhance activities in the wide-format

printing market

Introduction of hybrid technologies, innovative services and consultancy approach

STRATEGY TO ACHIEVE GOALS

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Extensions of Direct Channel Increasing total staff of the European

Production Printing organisation 15 % increase to approx. 600 FTE [2010~2011] 360 experienced service staff 210 consultants for the European sales force

Support of our indirect channel Recruiting dedicated printing equipment

partners Encouraging of the Office Channel partners to

enter/extend PP salesFocusing on CRD Market Alliances with partners who have strong

position in the CRD business Close Link to OPS – Optimized Print

Services

DIGITAL1234 BUSINESS BUILDING PROGRAM

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Background General commercial printer is in crisis digital1234 enabling them to understand new

business opportunities through digital Our sales channels are asking for a competitive

business development program

Offering From “Product” to “Value” based selling Driving business using the vertical market or

opportunity based approach [e.g. W2P, LFP, VDP] No registration needed – self educating Public Launch today

BRAINPOWER WITH KONICA MINOLTA

BRAINPOWERYOUR PRINTING BUSINESS

BRAINPOWERYOUR PRINTING BUSINESS