FashnConnectConversations

Brands Fashion Bloggers

I’m loving Angels instead - Robbie Williams

I want “My” Black

• Insufficient co-operation leads to opportunity cost and loss of business intelligence

Fashion Brands need to engage

the larger socialsphe

reThrough Fashion Bloggers

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To Market . . To Market . .

Source :comScore 2013

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A conversation space for

Brands and Bloggers

A platform for fashion

bloggers to collaborate,

pool resources, and leverage

collective power

A two way channel for brands to engage in

conversations with interested

customers through Bloggers

Analytics / Metrics to

provide value to Brands and

Bloggers

FashnConnect

This is not intended to be a marketplace. The intention is to create a community of interested individuals

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O Stage of Venture

O Immediate Needs

O UI/UX Design

O Analytics Discovery

O Stakeholders Engagement

www.FashnConnect.com

Fashion Bloggers @ Mumbai Meetups

Revenue Streams

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Bloggers

% value of Campaigns

Analytics

Affiliate/Ads

RoadMapEcosystem nurturing

• Engaging Platform Champions• Brands and Bloggers capture• Engaging consumers and seeding social conversations around

fashion.• Curation by Boarded bloggers – ergo Rise of Style influencersAutomated Engagement campaigns – Brands to

Bloggers

Dashboard analytics for Brands and Bloggers

App rollout

Pinning/Klip Virtual Closets for Bloggers with Clickthrough sales

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TeamPranav Khanna

Apparel Manufacturer / ExporterMBA, Garment Technologist,

Computer Engg

http://in.linkedin.com/in/khannapranav/

Mohmd Faizan

runs a a websolutions company in Mumbai and is an avid blogger.

http://in.linkedin.com/in/faizanansari1

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