Presentation petite planet

About

Petite Planet Marketing, created in 2011, provides global marketing and communication services for small and medium sized businesses looking to expand into international markets or, large corporations aiming to explore a niche market.

We call what we do « operationally strategic » marketing.

Global Mission

To carve out and create market niches for brands in a shrinking global market through cost effective, perfectly tailored

marketing strategies.

Philosophy

A well executed and personal marketing strategy is key to successful campaign deployment.

Leadership

Petite Planet taps into a wide network of experienced, multi-cultural, globally focused and plugged-in marketing and

communications professionals and service providers.

Noel ThevenetPetite Planet Marketing+33 6 20 11 77 91

Petite Planet Marketing | Small world. BIG IDEAS.

Petite Planet Marketing

Services

Business strategy creation & implementation

Qualitative & quantitative market research

Integrated marketing & communications programs

Branding

Mass-to-Niche/Niche-to-Mass initiatives

On-time/On-target campaigns

360°collateral development

Event management

Community building

Social Media

Content strategy

Copywriting

Translation

SEO

E-Commerce




Client references

LVMH

Market analysis for new business development

Communication platform for brand re-launch

G-Technology

Social Media support for French market (Facebook, Twitter)

Local partner development

Local ambassador identification and management

Nuance Communications

Creation, implementation and maintenance of multi-platform marketing program for Europe (web site, database management,

promotional projects, SEO)

Content strategy for France

Vibram FiveFingers

Product launch for France

Multi-channel content strategy and implementation (Blog, eCommerce, Facebook, Twitter, YouTube, events)

Yellow Velvet

Marketing support for launch of eCommerce site

Brand strategy






Noel Thevenet, founder and managing director, is a tri-cultural American-French-Swiss marketer

with an international bag-of-marketing tricks she carries with her wherever she goes.

With over 18 years developing B2C and B2B marketing and branding campaigns for multi-nationals

and start-ups alike, she has proven to be a creative thinker and innovative ideas person in local,

regional and worldwide business strategies. Launching the first web site for Disney Interactive

France, setting up online communities for Packard Bell Europe and tailoring tech campaigns to

women for Avid Technology are just a few of the programs Noel has piloted.

A BA in French and Communications with a Minor in Film Studies from Boston College and an MBA

from ESSEC Business School, Noel moves easily between different industries and has a passion

for the technology, entertainment and luxury sectors.

Skills

Business strategy & implementation

Integrated marketing & communications

Branding & positioning

Niche-to-mass initiatives

On-time/On-target campaigns

Event management

Community building

Qualitative & quantitative market research

Messaging, copywriting, translation

360°collateral development

E-Commerce, SEO, Social Media

Former Companies

CWF (Children Worldwide Fashion)

The Walt Disney Company

Packard Bell

Avid Technology

Clients

LVMH

G-Technology

Nuance Communications

Fludia

Vibram FiveFingers

Yellow Velvet



Contact:

Noel THEVENET

Founder and Managing Director


13 avenue Le Nôtre

92420 VAUCRESSON

France

Tel +33 (0) 1 73 63 23 04

Mob +33 (0) 6 20 12 77 91

Email : [email protected]

www.petiteplanetmarketing.com

mailto:[email protected]

Presentation petite planet

Business

Transcript of Presentation petite planet