Presentation Demo Metal 2013

24th – 27th of April 2013ROMAERO BANEASA, BUCHAREST

Demo Metal – a unique concept

1. Demo Area

2. Efficient sectorization

3. Know-How Transfer Forum

4. Extra Hours

5. Communication mix

A unique concept 24 – 27 of April 2013 | Bucharest

1. Demo Area

The experience proved this to be the best way to convince a potential client.

The machining process and the machines used for the demonstrations will be the yardstick for the visiting experts that would thus be able to further include them in the manufacturing line.

Recommended applications: auto, aero, energy

Arguments:

An area exclusively designed for demonstrations performed on the exhibited machines.


2. Efficient sectorization

Our intention is to present the production flow line organisation using the exhibited equipment.

Levels: 1. Raw materials, semifinished materials, components; Storage, handling; 2. Supply, sawing, cuting 3. Metal cutting, sheet metal machining: grinding, boring, milling, drilling, punching, finishing, welding, etc.; Other auxiliary production technologies; 4. Controlling, testing; 5. Designing, installing; Maintenance, service. 1

2

3

5

4

Argument:A coherent demo space will stimulate the attention of the real public showing interest in each level.


An open space for presentations, provided to companies within the exhibiting room.

3. Know-How Transfer Forum

Arguments:You can benefit from the experts’ presence in order to deliver thematic conferences, trainings or presentations of new technologies and equipment, which can be directly related to the demonstrations in Demo Area.


In order to facilitate networking among the industry players, exhibitors and visitors, we propose a new concept of socializing and networking: Extra Hours.

After a long day of business meetings, we create the environment for relaxed discussions with your business partners and for initiating new contacts.

4. “Extra Hours” at Demo Metal


5. Communication mix

Combining involvement of both exhibitors and visitors, through the organizers, in building an interactive communication relation.

In partnership with exhibitors we aim at ensuring a comprehensive and dynamic information flow about the event, during the whole period prior to its launch, in order to further adapt it to the requirements of the participants.

Argument:


Robots Specific software solutions

(design, modelling, machining: CAD / CAM / PDM / PLM / ERP)

Machinery, various equipment Materials, semi-finished

products Accessories and auxiliary

materials Lubricants, coolants Equipment, installations for

surface treatment (thermo-chemical treatments, sealants, coatings, plating, painting)

Equipment, repair technology, reconditioning of surfaces

Consulting, financing solutions, training

Technical education institutions

Main exhibitors at Demo MetalSuppliers:

Machine tools for metal cutting

Machine tools for sheet metal Water jet cutting machines Laser cutting machines Cutting machines Welding equipment Automatic welding equipment Autogenous welding

equipment Electrodes, welding wire Solutions for treating stainless

steel Auxiliary equipments for the

production process Control equipment (MMC,

measurement, data acquisition and processing)

Automation and drivesA unique concept 24 – 27 of April 2013 | Bucharest

Other exhibitors at Demo Metal Suppliers of carriers, conveyors,

furniture and other equipment for production lines, suppliers of various accessories for industrial space.

Suppliers of packaging solutions and transport services for industrial products (equipment and components), industrial air conditioning, industrial halls constructors, industrial parks lenders etc.

Providers of consulting services (technical and business) and training.

Standardization and certification organisations for quality assurance systems and products (ISO, TÜV etc.).

Partners for investment in financing solutions, insurance etc.A unique concept 24 – 27 of April 2013 | Bucharest


Target audience – industries concerned

Automotive industry

Mechanical engineering industry

Energy industry

Oil and gas industry

Aerospace industry

Precision mechanics

Metallic manufacturing,

constructions

Automation

Packaging industry

Electronics and electrical

engineering and IT&C

Measuring and control equipment

Medical industry

Manufacturing processing for:

Identifying the most prestigious brands operating on the Romanian metalworking industry market

Exhibiting the newest products and presenting the latest trends in metal processing industry and, therefore, developing a better reputation in this field, both for the equipment and the company

Establishing new contacts and strengthening the relations with the existing business partners through the networking concept Extra Hours

>>>

Demo Metal – Advantages


Identifying and attracting relevant business partners through an interactive communication campaign, carefully targeted towards professionals in this sector.

Attracting visitors’ attention by thematically assignation of the exhibition space, with the precise purpose of improving dialogue efficiency:

• exhibit performing equipment: while the client is following the demonstration, you can describe the advantages of the machine, adapting the conversation to the client’s reactions and interests;

• in Stand Area – by removing other sources of distraction – creating a formal atmosphere, favourable to initiating effective contacts aimed at establishing potential business partnerships.

Demo Metal – Advantages

>>>A unique concept 24 – 27 of April 2013 | Bucharest

Objectives pursued by the exhibitors

participating at the fair

Percentage

Presentation and promotion of new products and the

company, strengthening brand.40%

Strengthening and improvingrelationships with partners and

attracting new customers35%

Supporting through participation of this new type

of event25%

Research Demo Metal 2012

After the first edition,

Exhibitors were: Very satisfied 43%Satisfied 50%Partially satisfied 6,7%

Visitors were:Very satisfied 15,3 %Satisfied 49,3 %Partially satisfied 28,5%

Objectives pursued by the visitors of the fair

Percentage

Looking processing technologies, equipment and machinery 33%

Finding the latest news from the machine tools and cutting tools, new processes and technologies

used in metalworking

25,5%

Finding new partners and collaborators, initiating trade

relations, purchasing promotional prices, networking

25,5%


Visitors profile depending on positions they hold: Percentage

General Manager 19,8%

Technical Manager 15,1%Economic Manager

Marketing Manager/Sales Manager

12,3%

Design Engineer 19,8%Quality Control/ Testing /

Standardization2,8%

Production / Operation 17,9%

Maintenance / Service 4,7%

IT (software & hardware) 1,9%

Consultancy 0,9%

Student 4,7%

Other 13%

Demo Metal 2012Visitors structure


,,The organization was good and all pre-opening and later actions were appreciated by us. [...] With regard to related events, they were well-intended and brought an extra tonus to whole manifestation."Petru Macavei, General Manager Gühring ,,I am very pleased with how we were able to present our products and services, and relationships with customers and potential partners. I think that the main strengths of this event was media promovation, location and organization – arrangement.”Paul Munteanu, Sales Manager Romania Amada GMBH

,, From our point of view, what interested us was very good. [...] We intend to work more on developing Know How Transfer forum because it is something that the market needs, but has not was used so far "Sorin Udrea, General Manager Laser Technology

,,The idea of organizing an exhibition dedicated strictly metalworking was excellent because it grouped the main suppliers of equipment and tools in the field and addressed a market segment clearly outlined, which is in full progress in recent years in Romania .”Ștefan Marinoiu, General Manager Maxim Tools International

Demo Metal 2012 Exhibitors testimonials Quotes extracted from http://www.ttonline.ro/articole/demo-metal-evenimentul-unei-industrii.


TV:

Radio:

Print media:

Specialized press:

Promotion campaign

Online: online advertisements and banners on specialized websites and portalsPR campaigns : news, advertorials, press releasesIndoor: boards, posters, brochures, customized displays, flyers Outdoor: banners, mobile billboards, mashes in central locationsDirect mailing campaigns: to a 6,000 e-mails database.


Contact:

Georgiana TacutuDemo Metal Project Manager

M: 0040 724 333 469, T: 0040 21 409 18 51,F: 0040 21 409 18 54, e-mail

[email protected]

We are looking forward in meeting you at DEMO METAL 2013!

www.demometal.ro

Presentation Demo Metal 2013

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Transcript of Presentation Demo Metal 2013