Presentación de PowerPoint - Marbella...
Transcript of Presentación de PowerPoint - Marbella...
What is Art Marbella? Art Marbella is the first international event of modern and contemporary art in the city of Marbella, Spain. An art fair with a selection of the best galleries and artists from Europe, the Americas and the Middle East, Art Marbella has become the meeting point of collectors and art lovers in the European Summer.
Why? The city of Marbella is investing heavily to reformulate its city brand and position itself as a top destination in the World. Art and culture are an essential part of this change. With more than 10,000 expected visitors and professionals from all over the World and every corner of Spain, Art Marbella will have an important economic and cultural impact for Marbella. The improvement of the main economic indicators, together with fiscal reforms that facilitate the transfer of art, create favourable conditions for an art fair, which benefits from the presence in Marbella of a significant number of private collectors, the commitment to purchase art by foreign collections and institutions, and the prestige of the participating international galleries.
Who is our target? Art Marbella devotes significant resources to attract international collectors and curators from all over the World. More than 10,000 local (Marbella and the Spanish Costa del Sol) and international visitors include socialites, royalty, celebrities, business leaders, collectors, as well as professionals and personalities from the art world. The fair’s VIP Programme includes a number of prestigious collectors hosted as Art Marbella’s special guests.
Impact, Reach and Media Campaign Art Marbella is one of the most media covered and relevant events in the European Summer. We attract the interest of agencies and media, both generalists (local and international) and specialized (art, lifestyle, and luxury), including printed press; television and radio; digital media; and bloggers and influencers. In addition, we are establishing important media partnerships. + 10,000 visitors to the fair + 100 accredited media outlets + 120,000 visits to our web page and increased web traffic of the fair’s partners + 500,000 viewers exposed to content associated with Art Marbella
Benefits for our corporate partners The strong relationship between Art Marbella and its sponsors is based on establishing these alliances in a strategic manner, convinced of the importance of mutual benefits and keeping in mind the ROI of our corporate partners. This gathering of the art world manages, in just one week, to capture the attention of hundreds of thousands of potential clients, generating for our partners a unique opportunity to reach current and potential customers, and publicize its image, services and/or products. Some of the tangible results include: • Improved brand, product and enterprise recognition • Significant media coverage • Opportunity to influence opinion leaders • Higher sales • Recognition and positive image among general public
Brand exposure for our strategic partners • Web and social networks (proprietary and
others) • Visibility in press releases and media • Inclusion and visibility in collateral materials • Visibility in mupis and banners throughout the
city of Marbella • Visibility in the fair venue, and associated
institutions and parallel events • Participation and co-production in all parallel
events • Presence in Art Marbella’s catalogue
Visitors 2015 Recognized personalities fom the world of arts and culture, including royalty, local socialites, renowned artists and collectors, contributed to make the initial edition of Art Marbella a success.
VIP Programme An extensive VIP Programme offered a variety of activities during the fair, including private visits to museums and collections, and exclusive events targeted at collectors. More than 60 carefully selected recognized collectors were hosted by Art Marbella as special guests during the event.
Team Director: Alejandro Zaia Host Committee comprised of socialites, royalty, business leaders, renowned international collectors and personalities from the art world, including Pablo and Flavia de Hohenlohe, Princess Lulu al-Sabah, Virginia Hartley Sartorius, Irina Grafin Zu Stolberg-Stolberg, Omar Lopez-Chahoud, Bruno Leitâo, Marta Ramos, Anibal And Marlise Jozami, Francis Verstraeten, Flavia De Hohenlohe, Fernando Vega Olmos, Fernando Frances, Konstantine Von Knieriem, Virginia Hartley Sartorius, Salvador & Elena Garriga, Luis & Yolanda Caballero, Monica Holmberg, Kathy Wright, Kamran Diba, Karen Zumtobel, José Malbrán, Aura Seikkula (Helsinki), Rolando Carmona (Paris), among others. For the city of Marbella, Mayor José Bernal Gutierrez.
Where and When From Friday July 29th to Wednesday August 3rd 2016 Place: Palacio de Congresos, Ferias y Exposiciones de la ciudad de Marbella, España
Content
• Top international galleries (+40)
• Projects by featured artists • Program of events for
collectors • Curatorial research
programmes • Forum and meetings with
artists • Collectors and VIP Programme
Sponsorship Options Following you will find a board with the different options for sponsors and partners.
MAIN SPONSOR
ASSOCIATE SPONSOR
SPONSOR
PARTNER
Prominence over all other sponsor brands; on par with the Fair’s, e.g.,
“Your Brand/Art Marbella”
Priority brand positioning over all other sponsors (excluding
Main Partner)
Prominent presence and signage in the entrance
lobby/reception area
Presence and signage in the entrance lobby/reception area
40 sqm institutional stand 25 sqm institutional stand 15 sqm institutional stand
Prominent signage throughout the Fair and only logo shown
alongside Fair’s logo
Prominent signage in the sponsored section, with
presence throughout the Fair
Prominent position in all fair-related press, advertising and marketing material including press releases; the Fair’s website; E-blast to the
Fair’s database of VIPs and collectors; and logo in all
newsletters and mail communications
Presence in all fair-related press, advertising and marketing
material with specific mention to the sponsored section, including
press releases; the Fair’s website; E-blast to the Fair’s
database of VIPs and collectors; and logo in all newsletters and
mail communications
Right to brand VIP Lounge
Named sponsor of one section of the Fair, e.g.,: Pinta (Latin
American art platform), Design, Photo or Auditorium Programme
Mention in all fair-related press, advertising and marketing material, including press
releases; the Fair’s website; E-blast to the Fair’s database of
VIPs and collectors; and logo in all newsletters and mail
communications
Mention in all fair-related press, advertising and marketing material, including press
releases; the Fair’s website; E-blast to the Fair’s database of
VIPs and collectors; and logo in all newsletters and mail
communications
MAIN SPONSOR
ASSOCIATE SPONSOR
SPONSOR
PARTNER
Logo on VIP card, credentials and invitations, and on Fair’s
VIP bag
Logo on Fair’s VIP bag (smaller than Main Sponsor)
Promotional material in VIP bag
Access for a group of 100 clients/employees to some
activities in the Fair’s VIP and Collectors’ Programme*
Right to host VIP event at Fair’s venue*
Logo on front cover of Catalogue
Sponsor’s Foreword/”Letter From” in the Catalogue
Logo on back cover of Catalogue
Prominent double-page ad or one odd page ad in the Catalogue (right
after foreword letter)
Double-page ad in the Catalogue
One prominent full-page ad in the Catalogue (odd page)
One full-page ad in the Catalogue
Right to host the Fair’s Opening Party / VIP preview
Guided tour by curators
Promotional material in VIP bag Promotional material in VIP bag Promotional material in VIP bag
Right to host VIP event at Fair’s venue*
Right to host VIP event at Fair’s venue*
Right to host VIP event at Fair’s venue*
Guided tour by curators Guided tour by curators Guided tour by curators
Access for a group of 50 clients/employees to some
activities in the Fair’s VIP and Collectors’ Programme*
Access for a group of 25 clients/employees to some
activities in the Fair’s VIP and Collectors’ Programme*
Access for a group of 15 clients/employees to some
activities in the Fair’s VIP and Collectors’ Programme*
MAIN SPONSOR
ASSOCIATE SPONSOR
SPONSOR
PARTNER
300 VIP passes 200 VIP passes 100 VIP passes 50 VIP passes
1,000 complimentary tickets to the Fair
500 complimentary tickets to the Fair
300 complimentary tickets to the Fair
100 complimentary tickets to the Fair
Official ART MARBELLA logo usage permission
300 copies of the Catalogue 200 copies of the Catalogue 100 copies of the Catalogue 50 copies of the Catalogue
Official ART MARBELLA logo usage permission
Official ART MARBELLA logo usage permission
Official ART MARBELLA logo usage permission
CONTACT INFORMATION: Alejandro Zaia Chairman/Director +34 619 411 133 [email protected] Sebastian Valdez Partner +44 (0)7584 643 730 [email protected] http://www.marbellafair.com Facebook - Twitter - Instagram
THANK YOU