PR Agencies Research Presentation
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Public Relations Agencies
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J454: Spring 2008
Transcript of PR Agencies Research Presentation
Public Relations Agencies
Research Techniques
Interviewed eight professionals from Portland based Public Relations Agencies
•4 via phone•3 in person •2 via email
Other Methods Considered
• Survey• Focus Group
Professional Development
• Relevant/Practical Topics • Increase Value to Client
Sustainability
Practical Skills
Social Media
Networking
Experience at other conferences
Keynote Speakers
Sponsorship
Recommendations
Questions