Plain2013 PL and Knowledge Mobilization P Levesque

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Peter Norman Levesque President Institute for Knowledge Mobilization What is the Role of Plain Language in Knowledge Mobilization? 1 131015

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What is the Role of Plain Language in Knowledge Mobilization? Peter Levesque, Institute of Knowledge Mobilization, Canada

Transcript of Plain2013 PL and Knowledge Mobilization P Levesque

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Peter Norman Levesque!President !Institute for Knowledge Mobilization!  

What is the Role of Plain Language !in Knowledge Mobilization?!

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•  What is Knowledge Mobilization?!•  Why is it important?!•  The crucial role of Plain Language.!•  How to continue the conversation?!

Our Conversation Today!

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•  A shift in thinking!•  research production & dissemination

to knowledge sharing, meaning-making and greater use!

•  A recognition that knowing ≠ doing !•  A focus on complex systems!

What is !Knowledge Mobilization?!

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•  A term wrapped up in Jargon!•  90 different terms used!

•  A system under construction!•  A promise of improvement with a

short track record!

What is !Knowledge Mobilization?!

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Growth  of  the  Research  System  h8p://jrp.icaap.org/index.php/jrp/arCcle/viewArCcle/128/106  

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1945  

2000  

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This  growth  shiKs  pa8erns  of  sharing  6  

Passive  push    (unCl  1970s+)    Push  harder    (1990s+)    Partner  &  pull  (2000+)          

•  DisseminaCon  via  tradiConal  journals,  conferences  

•  Focus  on  implementaCon,  e.g.  performance  feedback  

•  Linkage  &  exchange,  e.g.  joint  producCon  

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Lots  of  smart  people  trying  to  improve  the  use  of  research  to  solve  difficult  problems  

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Growing  recogniCon  that  success  will  mean  working  together  in  more  complex  ways  

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Knowledge  MobilizaCon  is  

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•  Making  what  we  know  READY  to  be  put  into  SERVICE  and  ACTION  to  create  new  VALUE  and  BENEFITS.  

 •  MulCple  methods  for  mulCple  purposes  and  audiences  

•  Includes  –  management,  transfer,  exchange,  translaCon,  implementaCon  

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Knowledge  MobilizaCon  is  Value  CreaCon  

Now  What:    Decisions,    

DirecCons,  AcCons      

So  What:    Meaning,    

Analysis,  InterpretaCon    

What:  Data,  InformaCon,  DescripCon,  Stories    

MULTIPLE  INPUTS  FROM  RESEARCH,  PRACTICE,  EXPERIENCE,  CULTURE      

InnovaCon    Suppor=ng  Infrastructure      IniCaCves  

Incen=ves  to    Share  between  Levels  

Value  Crea=on  

Programs  Policies  PrioriCes  Processes  PracCce  

Products  PerspecCves  Procedures  PossibiliCes  People  Skills  

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•  Growth of everything!•  Good decisions are hard!•  Lives are held in the balance!•  Tragedy of wasted resources!

Why is Knowledge !Mobilization Important?!

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Do  we  have  data  overload  or  filter  failure?  

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Access  New  Yorker:  John  Caldwell  2000

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Drowning  in  communicaCon?  

•  Never  in  human  history  have  we  hunted  for  so  much  data,  informaCon  and  knowledge.  

•  Never  in  human  history  have  we  gathered  so  much  that  is  useful  but  not  used.  

•  Growing  feeling  of  being  overfed  with  data?  

•  Data  becomes  informaCon  when  it  is  informaCve.  

•  InformaCon  becomes  knowledge  when  we  use  &  learn.  

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Why  now?  

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•  ProducCon  

–  Every  day,  we  create  2.5  quinCllion  bytes  of  data  —  so  much  that  90%  of  the  data  in  the  world  today  has  been  created  in  the  last  two  years  alone.    

–  This  data  comes  from  everywhere:  sensors  used  to  gather  climate  informaCon,  posts  to  social  media  sites,  digital  pictures  and  videos,  purchase  transacCon  records,  and  cell  phone  GPS  signals  to  name  a  few.    

–  This  data  is  big  data.    

h8p://www-­‐01.ibm.com/soKware/data/bigdata/  

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Over  –  ConsumpCon?  

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 –  Email:  144  billion  email  per  day  worldwide.  (2012)  –  Websites:  624  million  (2012)  –  Users:  2.4  billion  (2012)  –  Mobile:  6.7  billion  mobile  subscripCons  (2012)  –  Twi8er:  175  million  tweets  daily  average  (2012)  –  Facebook:  1  billion  users  (2012)  –  Google:  1.2  trillion  searches  on  Google  (2012)  –  YouTube:  4  billion  hours/month  of  video  watched  (2012)  

–  Youth:  spend  less  Cme  watching  TV  (60%)  and  more  Cme  online  (600%)  

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Impact  New  Yorker:  Sam  Gross  1991

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Richard  Heinberg  Quote  

 Taking  in  traumaCc  informaCon  and  transforming  it  into  life-­‐affirming  acCon  may  turn  out  to  be  the  most  advanced  and  meaningful  spiritual  pracCce  of  our  Cme.  

h8p://globalpublicmedia.com/how_do_you_like_the_collapse_so_far  

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Knowledge  mobilizaCon    as  a  support  for  decision  making  

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Philip  Davies,  Is  Evidence-­‐Based  Government  Possible?  Jerry  Lee  Lecture  2004,  Washington,  DC

 

Evidence  

Experience  Judgement  

Resources  

Values  

Habits  

TradiCons  Lobbyists  

Pressure  Groups  

PragmaCcs  

ConCngency  

EmoCons  

Other  Factors  

   

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•  The problems are complex!•  Solutions require multiple

sources of knowledge!•  Specialized language creates

barriers to accessing needed people!

The crucial role of !Plain Language!

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 Core  of  Value  CreaCon  is  ConversaCon  

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Layman’s  Language  New  Yorker:  Dana  Fradon  1975

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4  Common  Obstacles  to  Research  Use:  

1.  The  research  quesCon  is  not  perCnent  to  pracCce.  

2.  The  research  is  not  Cmely.  

3.  The  research  is  not  communicated  in  ways  relevant  to  users.  

4.  Management  pressures  trump  the  use  of  research-­‐based  evidence  in  decision-­‐making.  

   Source:  Allen,  P.  et  al  2007.    “Commissioning  research  that  is  used:  the  experience  of  the  NHS  Service  Delivery  and  OrganizaCon  Research  Development  Programme.”    Evidence  &  Policy,  3(1):  119-­‐134,  as  summarized  in  CHSRF’s  Insight  and  Ac5on,  Issue  13,  June  2007.  

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We  need  to  be  creaCve:    

In  order  to  create  the  “ideal”  future,  you  need  a  lot  of  ideas  from  which  to  choose  otherwise  the  future  tends  to  look  like  a  linear  extension  of  what  already  exists.  

 Or    

If  you  want  to  know  what  the  future  is,    be  part  of  its  development.  (Peter  Drucker)  

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Plain  Language  Summaries  h8p://researchimpact.wordpress.com/  

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Cochrane  CollaboraCon  h8p://www.cochrane.org  

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GranCng  Councils  

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•  Linking Plain Language and Knowledge Mobilization Efforts!

•  Canadian Knowledge Mobilization Forum!

•  Communities of Practice!

How to continue !the conversation?!

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Canadian  Knowledge  MobilizaCon  Forum  

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h8p://www.knowledgemobilizaCon.net/forum    

Dates  set  for  2014  –  June  9  &  10  in  Saskatoon  Venues  selected  unCl  2020  

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Knowledge  Transfer  and  Exchange  Community  of  PracCce  

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Contact  informaCon  

           (613)  552-­‐2725              [email protected]    

 www.knowledgemobilizaCon.net    

 @peterlevesque    

 Fairmont  Chateau  Laurier    1  Rideau  Street,  Suite  700    O8awa,  ON,  K1N  8S7      

     

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