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OUTLOOK 2009Emerging Technologies and Trends October 2009

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Utilities Large, Small, Public and Private Are Focusing On…

OperationalExcellenceHow can we increase customer satisfaction and deal with ongoing capital constraints?

Changing Business Conditions“How can we increase enterprise-wide efficiency to face deregulation, ongoing M&A activity, and fluctuating commodity prices?”

EnvironmentalIssuesHow can we analyze contributions of new products and services toward changing environmental goals?

Rising Customer DemandsHow can my organization meet increasing customer expectations for product availability, information, and service quality?

3© 2009 Oracle Corporation – Proprietary and Confidential

More Value Less Complexity

More Flexibility Less Cost

More Choice Less Risk

Comprehensive Industry Portfolio

Standards-Based Architecture

Designed toWork Together

CompleteComplete OpenOpen IntegratedIntegrated

Oracle’s Application StrategyProviding Solutions to All Utility Types and Sizes, in Various Market Segments, Worldwide

4© 2009 Oracle Corporation – Proprietary and Confidential