Orange Institute 15: We

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Orange Institute 15 November 16 —18, 2015

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Transcript of Orange Institute 15: We

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Orange Institute 15November 16 —18, 2015

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Orange Institute is your guide to the rapidly expanding Digital Economy, a force for positive change in the workplace, our daily life, and society. Our member companies have been collaboratively learning how to adapt and prosper, both as enterprises and as citizens, by immersing ourselves in the world’s creative capitals since 2009.

The format for this learning and connecting has been evolving with each new session, typically 2-4 days long, convening inside tech hubs from Silicon Valley to Seoul, hosted by global giants and animated by entrepreneurs across a broad spectrum of disciplines and focus. Our topics range from neuroscience to navigation, from big data to e-health, from designing new consumer experiences to cutting-edge data centers.

Learning dynamically in a non-linear world is not a luxury, it is a necessity for survival and growth. As the corporate sponsor of this activity, Orange as a company is committed to the principle of pragmatic altruism — by helping others to understand, we see more clearly.

Our commitment is to curate insightful con-versations with the entrepreneurs, disruptive companies, researchers, and investors who are passionate about change. Please join us on the journey.

About Orange Institute

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NYC skyline behind members of Orange Institute 15

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MondayDigital Wall Street 9 Startups as school 10 Design, style, and culture as data 12Tuesday Algo’s of New York 16News vs buzz 19Wednesday What’s next for New York? 24

Speakers & members 26

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Table of contents

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New York City is an almost impossible place. With 8.5 million residents in 300 square miles, it’s the most populous city in the United States. Packed with hundreds of neighborhoods and nationalities full of on-the-street DIY survival climbing up into the gilded starchitecture of the tallest glass towers, its 5 boroughs are a tapestry of human existence and a microcosm of the world itself. The sheer amount of creativity and innovation is unparalleled anywhere.

And yet, New York City has little interest in being the next Silicon Valley. Referring to the sky-high Unicorns with huge audiences and tiny revenues, Vice CDO Mike Germano told us, “Here in New York we’re trying to solve business problems.” From Wall Street and Madison Avenue to Brooklyn and The Bronx, this is perhaps the defining trait of the Big Apple: doing business and solving problems.

In the Fall of 2015 we brought Orange Institute back to the Boroughs to experience first-hand how this uncanny metropolis is evolving with digital technologies and remaking the many industries that call New York home. Our expedition brought us to many people and places that are defining the next wave of productivity and innovation.

In Manhattan we explored how some of the world’s largest financial institutions are embracing Fintech to connect with customers, optimize data and transactions, and even to disrupt their own industry. We saw Edtech startups and accelerators trying to bridge the widening skills gap between higher education and the modern workforce. And we glimpsed the new frontiers of design, fashion, and art made visible in the bespoke earbud manufacturing hub of NORMAL, another symbol of our fast-paced, hyper-personalized world. As New York Metropolitan Museum of Art CDO Sree Sreenivasan notes, “our competition isn’t other museums, it’s Netlfix Candy Crush, and life in 2015.”

Across the East River, the unassuming brownstones of Brooklyn are experiencing a renaissance. We visited BLDG 92 at the Brooklyn Navy Yard, a 300 acre historic site receiving a $140 million restoration, and the locale for our dive into deep learning with AI’s brightest wizard, Yann LeCun. The afternoon found us at another historic remodel: National Sawdust, where we embraced the rapidly changing tides of media and advertising, inside what might be described as a cross between a holodeck and a spaceship.

Finally, we returned to Manhattan for a farther view into What’s Next, finding sightlines along smart city hardware, biological information design, bitcoins and blockchains, the architecture of bone and organ development, and the robotics that crawl arteries and sewers and take us to Mars and beyond. If New York City was our guide to the insights gleaned by adventure, we can say that change is constant, all institutions will eventually be disrupted — again — but most will endeavor to adapt and thrive in the Next Wave.

Like all Institute sessions, we are led to more questions than we arrived with. This session was also a milestone, not just our 15th, but the start of a new chapter for our members and the Orange Institute team. As always, we thank you, our members, for joining with us in the journey and helping us find our way into the future.

Georges Nahon,CEOOrange Silicon Valley

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8Left to right from top: 1. Laurence Lemoine, Pascale Diaine, Jaline Davidson, Franck Pasquier, & Stephane Guerry.2. Jacques Moulin and Francois Hisquin3. Chris Arkenberg with Menno van Doorn holding a drink4. Philippe Mihelic introduces himself5. Alexandra Gidoin with Sarah Mork6. Nicolas Drevon with Jaline Davidson and Dalila Joly 7. Béatrice Mandine with Jean-Pierre Discostanzo8. Pascale Diaine

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Monday:Nov16

Pierre Aussure and Georges Nahon

Nathaniel Abrams, Rebecca Cameron, and Maria Gotsch

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2016 is about shopping for blockchain solutions, not necessarily buying.

The first morning of Orange Institute we find ourselves in the heart of Manhattan. Amid light-stained woods and an open floor plan, Orange Silicon Valley President Georges Nahon and VP Mark Plakias kick off our first session “Digital Wall Street” at The FinTech lab for New York — Rise New York.

Tall and sharp, Maria Gotsch founded the Partnership Fund, a non-profit economic development fund backed by private investors. In 4 dense slides she leads us through the recent relationship between Wall Street and its tech sector, now the second largest in the U.S. She notes the dominance of the financial sector and the lack of a strong university pipeline for tech talent. She created Partnership Fund as a way to overcome this gap. It’s important, too. “Fintech is being disrupted and we’d like the new players to be in New York as well,” she says. While big banks offer fintech startups the muscle to deal with the regulatory challenges facing finance, they still have a hard time attracting young talent with their eyes towards the next game-changer. “NYC financial services see fintech as a threat and an opportunity.”

Rebecca Cameron, VP of corporate strategy at NASDAQ, and Nathaniel Abrams of JP Morgan Chase strategic investments, join Maria on a panel. Rebecca helps senior management think about where NASDAQ is going, how it will get there, and why it should embrace failure as a path to learning. She manages a $40 million fund called GIFT — growth innovation forward thinking. Nathaniel makes

— Maria Gotsch

Session oneDigital Wall Street:FinTech and beyond

minority equity investments, mostly in fintech solutions like blockchain, payments, and data analytics. He’s trying to prepare banks for revenue declines from disrupters while helping them take advantage of new companies that can lower their costs.

Someone asked if Chase is taking on Apple with its payments service. Nathaniel says Chase processes about $750 billion payments annually and that they’re just trying to offer more options to customers. “We’re supporting Apple Pay. It’s a big world for payments, this is just one solution among many,” he says, “and we’re trying to support as much payment volume as we can.”

To a question about driving innovation and organizational change, Rebecca responds, “at NASDAQ it’s about culture and top-down leadership support. You need to face solutions and opportunities rather than internal challenges.” They adopted LEAN to get a startup mentality, which brought them into direct contact with their customers. “Trying to solve their problems was very eye-opening.”

So, what’s the 2016 blockchain forecast for your company? Nathaniel pauses, then says, “2016 will hopefully bring a viable use case for blockchain that people can get value from… I’m not sure that exists yet.” For Maria, “2016 is about shopping for blockchain solutions, not necessarily buying.”.

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Grand Central Tech is in a tall Madison Avenue skyscraper that requires us to pass through a security check before ascending up into the bright, busy, and very active workspace that was once Facebook’s NYC headquarters. The hosts of our next session about “Startups As School”, Charles Bonello and Matt Harrigan, mention the sweet deal they’re getting: they get to use the space for free forever to create a “single point of density” for startups in New York. “Landlords are seeing vibrancy as an amenity,” says Charles. They have hundreds of applicants for about 20 slots. The mission-driven incubator with a commitment to diversity is proud that 50% of their chosen companies are founded by women. This egalitarian model is what differentiates them. “It’s about what you want to build, not where you come from or who’s your dad,” says Matt. And it’s a necessary differentiator to attract talent. A partner, the director of recruiting for Goldman Sachs, went to a Stanford recruiting fair and couldn’t get anyone to talk with her. Dropbox had a line around the corner.

With glasses and shaggy hair under a baseball cap, UnCubed co-founder Tarek Pertew tells us how he’s re-inventing how people get hired. Many students, he says, feel let down by their university education when they finally try to access the professional world. UnCubed helps students learn digital skills quickly by partnering them with company projects. And they help larger incumbents be more attractive to young talent. “Our mission is to help with the digital skills gap,” claims Tarek.

Next, Andela’s Chief Marketing Officer, Adam Franken, tells us how his company connects talent with opportunity. With a clear and thoughtful delivery – Adam was President Obama’s speechwriter, after all – he says that “talent is evenly distributed around the world but opportunity is not.” As a for-profit, venture-backed business with a mission, Andela helps to join them, focusing particularly in Africa where “a lot of talent is on the bench of the economy.” He has huge confidence in their abilities. “Somebody in an Andela class will start an African unicorn.”

In Q&A someone asks about famed VC Fred Wilson’s recent partnership with the city of New York to finance the Academy for Software Engineering. “It’s great but it’s important to have relationships with Africa as well,” says Adam Franken. Noting how fast engineering platforms are changing, Matt Harrigan wonders about the methodology. “Initiatives must also teach approaches to teaching yourself computer science,” he says. Tarek Pertew agrees, chiming in that “you should never be questioning your ability to learn a skillset – it should come naturally to you.” .

Talent is evenly distributed around the world but opportunity is not.— Adam Franken

Session twoStartups as school: what talent wants now

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Matt Harrigan, Tarek Pertew, and Adam Frankel

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Normal is anything but: a modest-sized modern-looking storefront opens up into a futuristic LED-lit cube of translucent epoxy furniture, and another striking aspect: the walls of the store seem to be lined with vaults of some kind. These are actually 3D printers, 17 of them, and along the back, coders behind a glass wall in front of laptops. Welcome to Nikki’s house.

Nikki Kaufman is a founder of a famous initiative to bring crowd-sourcing to hardware: Quirky. Princeton-educated, she walks us through the basic premise that the ability to scan and digitize the physical world — including us — and fabricate a personalized product moves us beyond a world of pre-assigned sizes. It means faster and cheaper as well, due to the hulking 3D printers looming over us. Her initial domain is earbuds — a simple picture of each ear, because they differ from each other via an app of a smartphone, and they can turn around a personalized pair in 3 hours for under $200. Several of us take the deal on the spot.

3D printing is also a production tool for Francis Bitonti, a Brooklyn-based fashion designer focused on the transformation from the materials world to the information world — not just for couturiers but creatives more generally. Bitonti’s information-based approach is rooted in digital representation of consumer, not the product — as is the case with Normal. Digitizing the body makes for a mannequin of pixels, malleable and recursive, a model that we can truly model. Check out his work on the web with Chromat to create “responsive garments” that adapt to stress levels, adrenaline, and temperature using Intel sensors. If you crave more, check out his United Nude gold-plated 3D-generated platform shoes.

The next speaker, Gauri Nanda from Toymail, is one of two Orange Fab companies in the session. Her company works on connected toys, and the first product in the pipeline is a relay point for spoken messages within families. “The same dynamic we see in machine learning can be applied to esthetics,” Gauri notes, making it seem so natural.

Speaking of esthetics, Sree Sreenivasam, Chief Digital officer for the NY Metropolitan Museum, enlightens us about the role of tech in making Met the #1 rated museum in the world according to TripAdvisor. He is a sophisticated observer of our digital behaviors, quoting AI pioneer Les Hinton’s, “attention is the scarcest resource of the 21st century.” With a staff of 70, and a CTO as well, Sree understands well that “Our competition isn’t other museums, its Netflix, Candy Crush, life in 2015.” His excellent advice: “it’s not the tools, it’s the person that’s using them.”.

Session threeDesign, style, and culture as data

— Francis Bitonti

Being a designer in the 21st century means being comfortable with data: esthetics and analytics are coeval and symbiotic.

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Children under age of 10 do not have a phone

Price tag for a pair of Bitonti 3D printed gold-plated shoes from United Nude

Time it takes to fabricate personalized ear-buds in Normal’s integrated showroom/3D factory facility in NYC

3 hours

$6,000

97%

TripAdvisor ranking of NY Metropolitan Museum of Art among Top 25 Museums in the world ( Musee d’Orsay is #2 )

Organic reach as measured by The Met for its Twitter content

#1

28%

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Cecile LeJeune (L) with Sophie Bonnier (R)

Gauri Nanda

Nikki Kaufman

Francis Bitonti

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Left to right from top:

1. Sree Sreenivasan2. Rebecca Cameron3. François Laburthe gets scanned at NORMAL4. Beatrice Gautier, Pascale Vieljeuf, Jean Michel Beacco, & Christine Balague5. Claire Fulda & Cristina de Villeneuve6. Laurence Lemoine, Sabrina Herlory, Celine Orjubin, & Jaline Davidson7. So many ideas at Gramercy Park Tavern...8. Jean-Luc Neyraut

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Session fourAlgo’s of New York: Gotham’s big data ecosystem

Tuesday:Nov17

Tuesday morning starts our Day in Brooklyn. To begin, Building 92 at the Brooklyn Navy Yard is a site that goes back to the roots of the United States. Today it is an interdisciplinary mélange of tech startups, not-for profits, and artists. Our first speaker is the father of modern machine learning — and the head of Facebook’s global AI teams in Paris, Menlo Park, and NYC — Yann LeCun. Yann is a bear of a scientist with a patient and clear approach to unpacking the basic ideas behind machine learning. Contrary to the popular press’ fixation on algorithms (of which he says “I don’t see my work when people talk about algos”), machine learning is a network of layered observations, each scored and situated to expose its proximity to a ground truth. These continue to evolve as a cascade of modules, all of them trained and supervised, until the resulting network — a convolutional network — can analyze the vectors of a domain to understand how close they are to the truth known by us.

LeCun shows us how this approach, amplified by powerful computers and massive datasets, can lead to use cases involving self-driving cars, hand-writing recognition, face recognition and content analysis, to voice-enabled question-and-answer systems that go far beyond enumerating facts and

can explain relationships and properties. What’s unsettling for some of us is realizing Facebook has cornered much of the available human capital for machine learning to assist in selecting the 150 items you will see on your Facebook stream today — and, who knows what else. Yann states: “AI is viewed as very strategic by Facebook,” — so, it seems, it must be for us as well.

What’s cool about Orange Institute 15 is the adjacencies between the speakers: our next speaker Matt Zeiler was actually LeCun’s post-doctoral student, and has since struck out on his own developing LeCun’s convolutional network approach to image recognition – so-called deep learning. Zeiler’s entrepreneurial instinct is doing well by doing good: while he could name his price at any tech company, he wants to bring the power of deep learning to the “rest of enterprises, not just Google or Facebook.” He sees machine learning as resting on three pillars: data, expertise, and resources. In a world of 1 trillion images a year, AWS for computer resources, the only constraint is expertise, which Zeiler has in spades. His company is delivering amazing image recognition for free, right now to you and me from clarifai.com.

Prem Melville of Social Alpha is from the “other” tech center that is not-Silicon- Valley, Boston. An MIT graduate, Prem comes to New York from his tenure at IBM Watson’s Cambridge lab because his startup is focused on capital markets, what we know as Wall Street. The name of his startup, Social Alpha, describes well the intent: to help investors beat average returns (which is called alpha) by analyzing social media for trends that will affect a share’s price. Much of his science is about extracting truly meaningful signals from the subset of signals on Twitter that are conversations about publicly-traded stocks.

The utility of machine learning in New York’s business-first ecosystem is exemplified by our final speaker, Mike Flowers, Chief Analytics Office of startup Enigma. Formerly Mayor Bloomberg’s Big Data czar, Flowers has taken that model of using publicly available open data to the enterprise world, where it can solve for cost-optimization, discovery, and other benefits. His passionate talk reveals that if data-sharing can break silos in the government sector, it can do it for enterprises as well.

Open data is an operational model for the enterprise.— Mike Flowers

Yann LeCun, François Laburthe, Georges Nahon

Mike Flowers

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images generated in 2015, Facebook alone gets 2 billion a day

level of markets that report having trouble managing their content assets

tweets per month involving publicly-traded US companies

error rate for image recognition at ImageNet 2012 achieved by Yann LeCun’s convolutional network approach, a breakthrough sealing convonets as the best approach to machine learning.

1 trillion

75%

2.5 million

15%I’m surprised myself at how well convolutional neural networks work, even though I invented the technique.— Yann LeCun

iO members at BLDG 92

Matt Zeiler Prem Melville

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Create stories worth sharing, turn your slogan into an editorial thesis, and act like a new media company.— Paul Berry

Mike Germano, Daniel Stedman, Paul BerryPaul Berry

Paola Prestini

Inside National Sawdust Factory

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Session fiveNews vs buzz:new media for millennials

After a wonderful lunch in Brooklyn we walk to National Sawdust for our 5th session, News vs. Buzz. The 100-year-old brick building is painted with a vibrant mural cut by a vertical glass door. It opens into a dark tiled corridor that bends into what looks like a holodeck — a dense, tall white room lined with black geometries. 7 years in the making, National Sawdust just opened to the public. It’s a mission-driven non-profit music incubator that’s also a performance space, a recording studio, and a home for new ideas.

Paul Berry, the founder and CEO of RebelMouse, takes the stage. He’s soft-spoken and a bit intense, declaring things like “ad blocking is a cultural movement — you can’t block the ad blockers.” As one of the co-founders of Huffington Post, he’s partly to blame for the changes. “Before HuffPo, a journalist’s only measure of success was if they made it to the front page.” RebelMouse helps writers understand distribution by giving them data about their reach. “Audiences and content are now totally distributed,” he declares. “Growth comes from moving with the platforms.” This has big implications for the way brands reach their customers. “Instead of driving traffic to your site, it’s about getting stories and data out to the audience,” he says, imploring brands to “create stories worth sharing, turn your slogan into an editorial thesis, and act like a new media company.”

Vice’s Chief Digital Officer, Mike Germano, is a Brooklyn native — he literally lives down the street from the Sawdust Factory. Mike built Carrot, an agency that worked with Disney, Rolex, and Red Bull among many others to help them launch campaigns on social media. Carrot got a lot of acquisition offers but found that Vice was the most humble and thoughtful. Vice started as an alternative ‘zine 20 years ago and now they’re the 8th largest online media company in the U.S.

with 280 million unique visits per month. They’ve been called the Millennial Whisperer — Mike notes that “the millennial generation is more likely to relate to someone their own age in another country than someone older in their own country.” In 4 months on You Tube, Vice content got more views than ABS, CBS, and CNN. They went to North Korea, and won a Peabody Award for embedding with ISIS when no other media could get near them. Now they’re THE news program for HBO. They follow their audience across social and geographic locales, and work very closely with brands. But there’s something in the water too. “Here in New York we look at the business side of tech,” he says, swiping at the high-valuations and no business model of some Silicon Valley unicorns. “We’re trying to solve business problems.”

Daniel Steadman created Northside Media Group as a community company focused on life in Brooklyn. They grew to include Brooklyn magazine, monthly program guides for BAM, and the Northside Festival, which brings together 100,000 attendees and 450 bands. “We were a very local media company,” he says. “Now we see our media festivals creating platforms of their own.”

A rich Q&A follows, with quotes across new media, advertising, and Virtual Reality. On millennials, Mike Germano notes that, “personal connections open up why millennials share more.” On advertising, Paul Berry declares that “I think it’s a good thing for humanity to block ads.” Mike retorts that he has to pay ad blockers who shake him down, and that Vice is a huge target because their audience is millennials. On virtual reality, Mike observes that “VR allows you to see the full impact of what’s happening… You can’t hide from the truth.” Daniel Steadman agrees. “VR has an incredible future…Brands and money will make it impossible for you to look away from it.”.

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Clockwise from top left: 1. David Barroux2. Geroges Nahon3. François Laburthe with Sihem Jouin4. Céline Orjubin, Sabrina Herlory, Sophie Bonnier5. Jean Michel Beacco6. Chris Arkenberg, Pascale Diaine, Georges Nahon, Laurence Lemoine, Sara Mork, Mark Plakias7. National Sawdust8. Marc Gonnet, Laure Lamoure, Philippe Mihelic9. Florent de Kersauson

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Havas night Fireside chat with Emma Tillinger Koskoff

Since 2013, Havas Media has sponsored and conducted Fireside Chats and this year’s is with a noted representative of New York’s world-famous movie industry, film producer Emma Tillinger Koskoff. A collaborator with Martin Scorsese since 2003, Koskoff was interviewed by Havas executive Frederic Josue, who explored the ins and outs of the creative process with the group paying close attention and asking questions.

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Fred Josue interviews Emma Koskoff

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Session sixWhat’s next for New York? Beyond the smart city

Wednesday:Nov18

A gigabit of Internet is very fast. People pay a lot for that. David Etherington’s company, working with the City of New York, is planning to give it away for free. To 8.4 million residents and the 54 million visitors to NYC, streaming from as many as 10,000 illuminated digital billboards, each equipped with 60 sensors, collecting and aggregating as much as transmitting, in a street-level experience optimized for smartphones and tablets for those on the right side of the digital divide. And ruggedized Android tablets will be built into each kiosk for supporting those on the wrong side of the digital divide. New York’s a tough town that drives a hard bargain — not only does Intersection, Etherington’s employer, have to build the network with its own money, and give away free WiFi, it also has to pay out $700 million in royalties to the city over the 15-year lifecycle of its exclusive contract. But when NYC likes what you’re doing, it rewards innovation.

Architect David Benjamin’s work is deeply informed by bio logical processes. So, in exploring various approaches to monitoring water quality, he engineers living sensors in the form of mussels — shellfish highly sensitive to changes in the water. NYC loves it, so he is given his own pier to farm these sensors. Benjamin spends the majority of his talk on a project built for the modern art complex PS1, which was a tower to occupy the central courtyard. The Living chose to implement the project with sustainable materials for a zero-impact build and removal process. Waste matter from plants was mixed with mycelia (mushrooms, basically) to ‘grow’ bricks; once they were tested, computers were used to calculate how many were needed and how they should be placed. The result is beautiful, resilient, and completely recyclable. And it was just announced that Airbus is using Benjamin’s biological architecture to design parts for its planes.

What’s next definitely includes cryptocurrency and the Blockchain. We have presenter Justin Dombrowski from Historicity expertly guide us through the current and future domain of what he calls “blocktech.” His take is clear: its so much faster that it will disrupt existing verticals, exploit new ones, and grow into a global infrastructure.

The next speaker, Dr. Sarindr ‘Ick’ Bhumiratana, continues the theme of biology-as-architecture, but here we are talking about the amazing architectural marvel that is the human body. Dr. Ick reminds us of its power: a heart that beats over a hundred times a minute for 80+ years, mechanical-electrical solids all generated from master building blocks called stem cells. Using these powerful cells, growing them in a culture, and using a design template from a CT scan, the team at his startup Epibone is working on growing sterile replacement bones in bioreactors, essentially crucibles for human tissue. This is deep science, and of the 7 fulltime employees in Brooklyn, 5 are PhDs. While their money comes from Silicon Valley, including famed investor Peter Thiel, their allegiance is to New York, and the City is putting $350 million to help grow a biotech footprint that can rival San Francisco or Boston.

Biotech is not the only surprise in Brooklyn. Try robots for interplanetary space exploration. That’s the mission of Honeybee Robotics co-founder, Steve Gorevan. Steve is a soft-spoken but intense blend of geek and impresario, describing a story arc that starts with a small contract with JPL (Jet Propulsion Laboratory, part of NASA), and ends up with him piloting Mars rovers weekly from his bedroom. His talk is a masterful analysis of the place anthropomorphism holds in robotic design — a limited place, as his hilarious gif of robots falling out of a car shows.

Steve’s talk ends with a description of upcoming missions, including a rendevouz with a speeding comet to capture some of its material, which is the oldest matter in the cosmos. This reminds us of human curiosity’s endless reach, and our confidence that we can achieve the seemingly impossible. It is a fitting sentiment to conclude Orange Institute 15.

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residents of NYC without access to the internet

Amount of New York’s Economic Development Corp. Investment into growing a biotech industry in NYC

Estimate of how many broken satelites in orbit and their potential worth if they are fixed.

Number of sensors in each of the digital billboards being installed in the LinkNYC initiative

Height of The Living’s PS1/MoMA-commissioned tower made from 10,000 mushroom bricks.

Number of bone grafts done annually worldwide at a cost of $5 billion.

3.5 million

$350M

Material science is the new machine learning, and its rapid development will synergize the need for a circular economy that promotes sustainable, cradle-to-cradle products.ed

175/$300M

60

13 meters

2 million

Speakers from top: 1. David Etherington2. Sarindr Bhumiratana3. David Benjamin4. Steve Gorevan5. Justin Dombrowski

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Maria GotschCEOPartnership Fund/FinTechLab

Rebecca Cameron VP, Corporate StrategyNasdaq

Nathaniel AbramsVice President JP Morgan Chase

Charles BonelloCo-FounderGrand Central Tech

Matt HarriganCo-FounderGrand Central Tech

Adam FrankelChief Marketing OfficerAndela

Tarek PertewCo-FounderUnCubed & Wakefiled

Francis BitontiFounderFrancis Bitonti Studio

Nikki KaufmanFounderNormal

Gauri NandaCo-FounderToymail

Sree SreenivasanChief Digital OfficerNY Met Museum

Speakers

Digital Wall Street:FinTech and beyond

Startups as school:what talent wants now

Design, style, and culture as data

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Yann LeCunProfessor, NYU;Director, Facebook AI Research

Matt ZeilerFounderClarifai

Prem MelvilleFounderSocial Alpha

Mike FlowersChief Analytics OfficerEnigma.io

Paul BerryPartner, Lerer Hippeau Ventures;CTO Huffington Post;Founder, Rebelmouse

Mike GermanoChief Digital OfficerVice Media

Daniel StedmanFounderNorthside Media/Zealot

Dave EtheringtonChief Strategic OfficerIntersection

David BejaminPrincipalThe Living

Justin DombrowskiFounder & Principal Historiocity Tech

Sarindr “Ick” Bhumiratana, Ph.D.Chief Scientific Officer & Co-Founder,Epibone

Stephen GorevanChairmanHoneybee Robotics

Algo’s of New York: Gotham’s big data ecosystem

News vs buzz: new media for millennials

What’s next for New York? Beyond the smart city

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David BarrouxNews Editor in ChiefLes Echos

Jean Michel BeaccoCEO, Institut Louis Bachelier;Professor of Finance, Université Paris-Dauphine

Christine BalaguéVP of Digital National Council,France

Pierre AussureCEOIvy Executive Search

Florent de KersausonCEONestadio Capital

Cristina de VilleneuveHead of Internal Digital Transformation,BNP Paribas

Nicolas DrevonDeputy Managing Director of Brand Publishing,Webedia

Marion FévrierAssociate DirectorILJ Agency

Claire Mai FuldaHead of Prospectiveand Brand InnovationsBNP Paribas

Béatrice GautierBusiness Development DirectorParis&Co

Alexandra GidoinM&A Project ManagerSNCF

Marc GonnetCEO & Co-FounderDELIGHT

Stéphane GuerryGeneral ManagerArena Media France

Sabrina HerloryManaging DirectorUK/Ireland & Continental Western Europe at l’Occitane

François HisquinCEOOCTO Technology

Dalila JolyDeputy General Director Webedia

Frédéric JosuéGlobal Executive AdvisorHavas Media Global

Participants

Sihem JouiniAssociate ProfessorHEC Paris

François LaburtheVP R&D OrganizationAmadeus

Laure LamoureHead of Advertising & MediaCarrefour France

Cécil LejeuneWorldwide Account Director in charge of Orange & Coca-ColaPublicis Conseil

Philippe MihelicDirector of Creation & InnovationLa Poste

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Chris ArkenbergStrategy & Research Content LeadOrange Silicon Valley

Sophie BonnierChairman & CEO’s Office

Jaline DavidsonVP of Corporate Sponsorships, Events, & Hospitality

Philippe AndresVP Group Marketing North America

Jean-Pierre DicostanzoRegional Director, Paris

Orange Institute 15Team

Orange Participants

Georges NahonCEO, Orange Silicon Valley;President, Orange Institute

Béatrice MandineExecutive VP in charge of Communications & Brand

Mark PlakiasVP Knowledge TransferOrange Silicon Valley

Anca RantaExecutive AssistantOrange Silicon Valley

Pascale DiaineOrange Fab LeadOrange Silicon Valley

Sara MorkEvents & ProgramsOrange Silicon Valley

Carolyn MaDesign LeadOrange Silicon Valley

Jacques MoulinCEOSofrecom

Laurence LemoineHead of Orange InstituteOrange Institute

Céline OrjubinCo-FounderMy Little Paris; Merci Alfred

Jean-Luc NeyrautDeputy CEO, in charge of HR,Paris Chamber of Commerce & Industry

Franck PasquierChief of Staff for the Executive VP in charge of Comms & Brand,

Menno van DoornDirector of the Research Institute for the Analysis of New Technology, Sogeti - VINT

Pascale VieljeufMarketing & Digital Strategy DirectorSofrecom

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Orange Institute 16 CyberSecurity, smart city, biotech, and beyondMay, 2016, Tel Aviv

Orange Institute roadmap

Orange Institute 17 London calling to the digital domainFall 2016, London

Orange Institute 18Making room: augmented humanity in the sharing economySpring 2017, Silicon Valley

The journey to this, our second session in New York City, and our 15th overall, began in March of 2015, when we started to record memes for curation. Now that journey has come here to this page of gratitude for the hard work and attention of team members past, present, and future.

For the original artwork that first appeared in our “save the date” emails, Kevin ‘KC’ Cheong, thanks for making that happen. For the first fieldwork and meetings that yielded amazing talks from Sree at the Met, and Paul Berry and Mike Germano on the future of media, thank you to our former colleague Ken Yeung, you are the #unseenhero. In NYC, the input of the omniscient Maria Gotsch at the Partnership Fund for NY was the perfect amount of inspiration, tactical, and prac-tical knowledge, which led to doors opening all over town for us. Speaking of opening doors, thanks to our friends at BMF Media for bringing us to amazing venues such as Normal, Building 92, and National Sawdust Factory.

As always, our expedition was made sweeter and richer by the contributions of Fred Josue and the team at Havas, both in terms of the new and talented participants brought into the conversation, and the curation of the Fireside Chat. The selection of Emma Koskoff was perfectly attuned to the terroir.

From Silicon Valley to Shanghai, the influence of Israel’s innovation economy continues to grow across a broad array of disciplines, from computer science to fintech, biotech, cleantech, agtech, and spacetech. All this, while maintaining a position as a bulwark of cyberdefense in today’s geopolitics of the virtual.

The UK digital economy combines incumbents in transition — think of the Guardian in digital journalism, Burberry in social/e-commerce, or Barclay’s as the first major bank to clear Bitcoin — as well as digital natives such as ARM or Raspberry Pi. We are excited to bring Orange Institute to London’s East End digital ecosystem, a fast-changing urban lab mixing millennial and hipster culture, digital talents, and innovations in media production and consumption.

The explosion of machine intelligence as an adjunct to human activity is becoming clearer, faster, in Silicon Valley. We can anticipate lots to talk about in exploring the interaction of AI, personal assistants and avatars, and messaging and sharing platforms.

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AcknowledgementsAs Georges is fond of saying, “we design what we like, and we hope you like what we design,” a practice that is only possible with the in-put of our colleagues at Orange Silicon Valley, and here we should mention Brian Meckler, Wale Ayeni, Will Barkis, and of course the on-going contribution of Pascale Diaine and Guillaume Payan, for sourcing great startups like Toymail and Andela for iO#15.

Given the weeks and months of diligent attention to this journey, those of us on the core team including

Chris Arkenberg, Sara Mork, and Anca Ranta have new opportunities in front of us. That is due to the vision of Georges Nahon and the support of Gabriel Sidhom in helping us through the evolution of the next phase of iO. The strength of our first collaboration with Laurence Lemoine, with the sup-port of Jaline Davidson, is evident here in these pages. It gives us great confi-

dence that the next phase of Orange Institute is going to be in excellent hands, and I extend a warm welcome to the team.

This may be the last time I write these words in this format, but they will always be true regardless of where they appear: that is an honor to have the attention, energy, and support of you our members, who have given us this amazing opportunity to discover the future together .Mark PlakiasVP Knowledge Transfer, Orange Silicon Valley

WE NYDIGITALNOV

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Orange Institute 7

Innovation as Destiny

Tel Aviv October 2011

Orange Institute 8

Strategic Imperatives in a Post-IT World

Silicon ValleyMarch 2012

Orange Institute 9

Feedback Economy & Realtime Society

Boston & New YorkOctober 2012

Orange Institute 10

Six New Waves in the Digital Economy

TokyoApril 2013

Orange Institute 11

When Worlds Combine: How Creatives Meet Geeks

Silicon Valley/LASeptember 2013

Orange Institute 12

Startups & Giants

Tel Aviv May 2014

Orange Institute 13

Korea at Scale:Where Speed Meets Style

SeoulNovember 2014

Orange Institute 14

Seeing the UnseenDigital

San Francisco,Silicon Valley,Los Angeles,Hollywood June 2015

Orange Institute 15

We<3digitalNY

New York City,BrooklynNovember 2015

Orange Institute 1

The Innovation Imperative

Silicon ValleyNovember 2009

Orange Institute 5

Sensor Networks as theNew Growth Opportunity

MadridMarch 2011

Orange Institute 6

Where Enchantment Meets Inspiration

ParisJune 2011

Orange Institute 2

Societal Remix

TokyoJune 2010

Orange Institute 3

Creativity Has a New Address

BeijingSeptember 2010

Orange Institute 4

New Age to New Edge

Silicon ValleyNovember 2010

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Orange Institute Publications by editions

Page 32: Orange Institute 15: We

For more information, please contact Orange Institute team: [email protected] Orange, SAS au capital de 16500 € - 78 rue Olivier de Serres 75015 Paris - 514 822 568 RCS Paris

@OrangeInstituteinstitute.orange.com

DEC2015