New Sports Centre Project

History

‘Old Gym’ and Munrow Sports Centre Subsequent developments: 1970s, 1990s, 2000s Growing constraints:

• Size• Quality• Maintenance

Late 90s / early 2000s Plans

Current Project ~ History

£m

R R R V

= Frustration ! ! !

Requires . . . . .

• Persistence + Patience + Resilience

• Clarity of Vision / Purpose• Beware those bearing gifts !

• Be ready to capitalise on the opportunities

Change of Climate

Revised Vision & Strategy for Sport

March 2009: Sport Summit• Senior Decision-makers• New VC / UEB + new Pro-Chancellor• Academic strategy for sport

University Strategic Plan• Sport’s role• Consistency with UBS strategy

Estate Masterplan / University Reserves Student Fees , student experience critical Sport the priority

UoB Investment Drivers

1. Enhance recruitment (student & staff) Higher quality experience

2. Support sporting talent & performance (BUCS ranking)

3. Enhanced national & international reputation

44 community engagement

5. Improve long-term financial sustainability of sport

6. Support teaching & research

Features of the Project

Clear vision & strategy for sport

Location, Location, Location

Features of the Project

Clear strategy & vision for sport

Location, Location, Location

Robust business plan• Constantly evolving• Independently reviewed

Market analysis (evidence base)

Facility mix/design matches market segmentation Balance between participation & performance Balance between student, staff, alumni & community What market are we in ?

Facility Design

Architects

Client engagement

Knowledge & research

Visiting other facilities . . . . and managing colleagues’ views

Clear principles and facility brief (what & why)

Compromises !

Maximum use of space, and flexibility

Compliance with SpEng ‘guidelines’

Only one chance to get it right !

Facility Design

determinedcost

70%

85%

incurredcost

95%

1%7% 18%

50%knowledge of

the design

product use

75%

production

100%

25%

50%

detaildesign

preliminarydesign

conceptualdesign

CU

MU

LAT

IVE

LIF

E C

YC

LE C

OS

T

TIME

LIFE CYCLE COSTS ARE LOCKED IN EARLY

Business-Financial Plan

Good business proposition for University £50m capital £1.5m pa saving on revenue Includes all utility costs, maintenance & renewals Excludes student club support Key features:

• Location (Campus-City-Region)• Size of university• Surrounding market

Market analysis / gaps Delivers key outcomes for UoB

Fundraising

£5m

Partnership with DARO

Scepticism

Time demands

Proposition(s)

Capital (naming rights) v revenue

Building networks, identifying ‘champions’

Breaking new ground for sport fundraising

Managing Change

Client engagement

User / community consultation

Short- and long-term planning

Consultation

Take the whole team on a journey, led by a clear vision Engage the team from the outset ~ regular briefings

Bold leadership

Ownership / responsibility

New business / customer service culture

Not everyone will complete the journey

Learning Points

“ It will take over your life” !! ~ Spin many plates

Politics & people . . . . . . & opportunities

Manage expectations 360°

Tests out team / members

Excitement v anxiety about the future (new world)

Requires patience, persistence & resilience

Holding ground v compromise

Client/team engagement = responsibility for the outcome

Devil’s in the detail (166 RDSs !)

2½ years to go