September 14, 2010

Network Added Value and Platform technology for new service creation

Hideharu SUZUKI

Manager ofCore Network Development Department

NTT DOCOMO, INC.

©2010 NTT DOCOMO, Inc. All rights reserved.

Looking back on the mobile communication services

Trend in the past decadeTrend in the past decadeMobile phone market has been matured in Japan.Mobile internet has been popularized. ex.)

Ch i th i t

Mobile internet has been popularized. ex.)

What’s happening today Change in the environment

Smartphone and variety of Applications in APL store.Social network services. (Mixi, GREE, Twitter)

Change in the customersSeek to connect with others.Return from Virtual to Real in their communicationReturn from Virtual to Real in their communication.

V i t f th t t (Vi t l d l)Communication becomes diversified

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Variety of other person to connect. (Virtual and real)Various ways to connect. (Blogs, SNS and Gaming)

Telecom and Web convergenceCoordinating and converging Telecom and Web services

Strength of Telecom Strength of Web

g g gin order to respond to the diversification.

Telecom Web

-Phone number as an unique ID-Actual location information

-Enriched media-Various type of terminals

Telecom WebClient-Server formPeer-to-Peer form

×Motion pictures, music, SNS, gaming, etc.Telephony, SMS, etc.

×Telecom and Web convergenceTo provide new values for users:

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1. Create flexible connection in easy ways.2. Bridge between Real and Virtual.

What are Telecom/Web Converged Services?Users can share pictures/maps/videos easily by phone number p p y y pand securely through telecom-network.Users can communicate each other more conveniently and

i l b lti tiprecisely by multi-screen operation.

★Bob

★Anne

Share imagesShare pictures, memos Share the current location★

PC

Mobile phone

Anne Bob

Users share pictures, maps, videosduring their telephone calls.

TelephonePictures and videosare displayed

on a variety of terminalsPhoto frame

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Bob

How is the user experience changed?Before After: Telecom & Web convergence

Phone calls (Telecom)・Words alone cannotconvey everything

Multi-screens further enrich their communication.Enables simple communication that consist of y y g

・Want to use picture foreffective explanation

Photo frame

simple words like, “Here, that’s it!”.Easy to operate even for novice Web users.

Photo frame, TV, PC, etc. Sharing the letters

and line drawings

Image viewing (Web)

・Difficult to find theprecise imagesprecise images・Painful to use a software

Seeing the same pictures

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Mobile phone

Key technologies for Telecom and Web convergence1. Service Orchestration: controls Telecom and Web functions in an integrated manner.2. NW-API: conceals telecom-specific complex functions and processing. (Enablers) 3. Session Coordination: links Telecom session (P2P) and Web session (Client-Server).

S

1. Service Orchestration1. Service Orchestration Scenario

T l S i F ti W b S i F ti

ScenarioScenario . . .

SEN

(Serv

GameVideoSNS

Telecom Service Functions Web Service FunctionsWeb-API2. NW2. NW--APIAPI

Font ValueV i

vice-Enable

Telecom enablersWEB services . . .

. . .Fontconv.

. . .Value

enablers-addedVoice

Rec.Location3PCC

er Netw

ork 3. Session Coordination3. Session Coordination

IMS

ALL-IP Network

Telecom Session (P2P) Web Session(Client-server)

k)

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ALL IP Network

NW-API Standardization TrendMaking a shift toward Web service base & high level of abstraction for

Abstraction level: HighAbstraction level: High

making programming an easy task for anyone.GSMA working group proceeds to develop a set of open NW enabler APIs.

bst act o eve : gbst act o eve : g

Parlay_REST(XML/HTTP)

• Initial enablers for the API (Phase 1):Charging, Location, Messaging.

Parlay-X Web Services(WSDL/SOAP)

•Lightweight RESTful & SOAP APIs.•Q1 2010.

IF spec. : dedicatedIF spec. : dedicated IFIF spec. : generalspec. : general

Parlay/OSA(CORBA)

JAIN/JSR289(Java)

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Abstraction level: LowAbstraction level: Low

CAMEL(CAP)

Summary

N i ti th h T l & W b iNew service creation through Telecom & Web service convergence.3 Key technologies for service convergence:3 Key technologies for service convergence:

Service OrchestrationNW-APINW APISession Coordination

Toward further development of communicationToward further development of communication services, we will make the most of Telecom and Web technologies.

8©2010 NTT DOCOMO, Inc. All rights reserved.

©2010 NTT DOCOMO, Inc. All rights reserved. 9