NATIONAL - Roulartamedia€¦ · Source: CIM Internet Study – Average from November 2017 to...

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WWW.ROULARTAMEDIA.BE NATIONAL WEBSITE

Transcript of NATIONAL - Roulartamedia€¦ · Source: CIM Internet Study – Average from November 2017 to...

Page 1: NATIONAL - Roulartamedia€¦ · Source: CIM Internet Study – Average from November 2017 to January 2018 – Base : Dutch speaking 25% of the Knack.be surfers do not surf on HLN.be

WWW.ROULARTAMEDIA.BE

NATIONAL WEBSITE

Page 2: NATIONAL - Roulartamedia€¦ · Source: CIM Internet Study – Average from November 2017 to January 2018 – Base : Dutch speaking 25% of the Knack.be surfers do not surf on HLN.be

WWW.ROULARTAMEDIA.BE

FACTS & FIGURES KNACK.BE/LEVIF.BE

SECTIONS

THE NEWS, BUSINESS & LIFESTYLE websites

of Roularta Media group

ONE NEWSSITE Divided in different sections

SUBSCRIBER’S BENEFITS Free Knack.be/levif.be account to

manage newsletters & subscribers

services

Page 3: NATIONAL - Roulartamedia€¦ · Source: CIM Internet Study – Average from November 2017 to January 2018 – Base : Dutch speaking 25% of the Knack.be surfers do not surf on HLN.be

WWW.ROULARTAMEDIA.BE

FACTS & FIGURES KNACK.BE/LEVIF.BE

SECTIONS

THE NEWS, BUSINESS & LIFESTYLE websites

of Roularta Media group

ONE NEWSSITE Divided in different sections

SUBSCRIBER’S BENEFITS Free Knack.be/levif.be account to

manage newsletters & subscribers

services

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WWW.ROULARTAMEDIA.BE

FACTS & FIGURES KNACK.BE/LEVIF.BE

SECTIONS

NEWS

TRENDS

DATANEWS

PLUS

WEEKEND

SPORT

CONSTRUCTION

RENOVATION

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WWW.ROULARTAMEDIA.BE

FACTS & FIGURES KNACK.BE/LEVIF.BE

KEY FIGURES

Real Users 1.725.780 1.101.029 315.350 1.072.854

Visits 7.661.166 3.740.656 883.657 3.036.853

Page Views 17.387.817 10.690.546 1.944.228 4.753.043

Source: CIM Internet Study – January 2018

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WWW.ROULARTAMEDIA.BE

FACTS & FIGURES

18-44 Men

Active Higher educated

Social groups 1-2 Social groups 1-4

Dutch-speaking Executive

KNACK.BE/LEVIF.BE

PROFILE ALL DEVICES

39,9% 55,5%

61,4% 57,1%

42,3% 67,5%

67,2% 12,4%

Source: CIM Internet Study – Average from November 2017 to January 2018 – profile on pageviews

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WWW.ROULARTAMEDIA.BE

FACTS & FIGURES KNACK.BE/LEVIF.BE

PROFILE PER DEVICE

18-44 41,5% 32,5% 39,2%

Active 61,7% 58,3% 62,1%

SG1-2 43,4% 39,6% 40,7%

Dutch 66,9% 69,8% 66,7%

Men 54,8% 47,7% 60,5%

Higher

educated 59,6% 57,8% 51,3%

SG 1-4 67,9% 67,3% 66,6%

Executive 12,2% 14,0% 12,2%

Source: CIM Internet Study – Average from November 2017 to January 2018 – profile on pageviews

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WWW.ROULARTAMEDIA.BE

FACTS & FIGURES KNACK.BE/LEVIF.BE

KEY FIGURES

0

500.000

1.000.000

1.500.000

2.000.000

2.500.000

Janu

ary

201

5

Feb

ruary

Ma

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April

Ma

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June

July

Augu

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July

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Janu

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201

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Real Users – Monthly evolution per device

All devices

PC/Laptop

Smartphone

Tablet

Source: CIM Internet Study 2015-2017

* July 2016 : Major change in the methodology

*

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WWW.ROULARTAMEDIA.BE

FACTS & FIGURES KNACK.BE/LEVIF.BE

KEY FIGURES

0

2.000.000

4.000.000

6.000.000

8.000.000

10.000.000

12.000.000

Janu

ary

201

5

Feb

ruary

Ma

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April

Ma

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June

July

Augu

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Septe

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Octo

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Janu

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201

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Fe

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April

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June

July

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Janu

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201

7

Feb

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Ma

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April

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June

July

Augu

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Septe

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r

No

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mbre

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Janu

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201

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Visits– Monthly evolution per device All devices

PC/Laptop

Smartphone

Tablet

*

Source: CIM Internet Study 2015-2017

* July 2016 : Major change in the methodology

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WWW.ROULARTAMEDIA.BE

FACTS & FIGURES KNACK.BE/LEVIF.BE

KEY FIGURES

0

5.000.000

10.000.000

15.000.000

20.000.000

25.000.000

30.000.000

35.000.000

40.000.000

45.000.000

Janu

ary

201

5

Feb

ruary

Ma

rch

April

Ma

y

June

July

Augu

st

Septe

mb

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Octo

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r

No

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mbe

r

De

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r

Janu

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201

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Fe

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April

Ma

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June

July

Augu

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Septe

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Octo

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No

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r

De

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Janu

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201

7

Feb

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Ma

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April

Ma

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June

July

Augu

st

Septe

mb

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Octo

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r

No

ve

mbre

ce

mbre

Janu

ary

201

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Page Views – Monthly evolution per device All devices

PC/Laptop

Smartphone

Tablet

*

Source: CIM Internet Study 2015-2017

* July 2016 : Major change in the methodology

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WWW.ROULARTAMEDIA.BE

FACTS & FIGURES KNACK.BE/LEVIF.BE

KEY FIGURES

0

500.000

1.000.000

1.500.000

2.000.000

2.500.000 Evolution – Net Reach Knack/Levif Knack/Levif - News Knack/Levif - Weekend

Knack/Levif - Trends Knack/Levif - Data News Knack/Levif - Plusmagazine

Knack/Levif - Sportmagazine Knack/Levif - ikgabouwen

Source: CIM Internet Study 2015-2017

* July 2016 : Major change in the methodology

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WWW.ROULARTAMEDIA.BE

FACTS & FIGURES KNACK.BE/LEVIF.BE

KEY FIGURES

0

2.000.000

4.000.000

6.000.000

8.000.000

10.000.000

12.000.000 Evolution – Visits Knack/Levif Knack/Levif - News Knack/Levif - Weekend

Knack/Levif - Trends Knack/Levif - Data News Knack/Levif - Plusmagazine

Knack/Levif - Sportmagazine Knack/Levif - ikgabouwen

Source: CIM Internet Study 2015-2017

* July 2016 : Major change in the methodology

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WWW.ROULARTAMEDIA.BE

FACTS & FIGURES KNACK.BE/LEVIF.BE

KEY FIGURES

0

5.000.000

10.000.000

15.000.000

20.000.000

25.000.000

30.000.000

35.000.000

40.000.000

45.000.000 Evolution – Page Views Knack/Levif Knack/Levif - News Knack/Levif - Weekend

Knack/Levif - Trends Knack/Levif - Data News Knack/Levif - Plusmagazine

Knack/Levif - Sportmagazine Knack/Levif - ikgabouwen

Source: CIM Internet Study 2015-2017

* July 2016 : Major change in the methodology

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WWW.ROULARTAMEDIA.BE

FACTS & FIGURES KNACK.BE/LEVIF.BE

FIGURES VS TOP 10 NEWSSITES

# Site Reach %

1 26,7%

2 26,0%

3 17,3%

4 14,6%

5 13,7%

6 13,1%

7 12,2%

8 12,0%

9 11,5%

10 10,6%

Total Universe 12+ : 9.614.000

TOP 10 NEWS WEBSITES

Source: CIM Internet Study – Average from November 2017 to January 2018 – Base : 12+

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FACTS & FIGURES KNACK.BE/LEVIF.BE

FIGURES VS TOP 10 NEWSSITES

# Site Reach %

1 46,0%

2 45,1%

3 25,2%

4 21,6%

5 20,8%

6 17,3%

7 13,5%

8 8,2%

9 4,6%

10 1,0%

Total Universe 12+ North : 5.368.847

TOP 10 NEWS WEBSITES

Source: CIM Internet Study – Average from November 2017 to January 2018 – Base : Dutch speaking

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FACTS & FIGURES

279.255

851.547

Exclusive reach Knack.be

Duplication withNieuwsblad.be

KNACK.BE/LEVIF.BE

EXCLUSIVE SURFERS & DUPLICATION (1/2)

284.318

846.484

Exclusive reach Knack.be

Duplication with HLN.be

493.239

637.563

Exclusive reach Knack.be

Duplication withDeStandaard.be

44% 25%

44% of the Knack.be surfers

do not surf on DeStandaard.be

666.019

464.783

Exclusive reach Knack.be

Duplication withDeMorgen.be

59%

59% of the Knack.be surfers

do not surf on DeMorgen.be

Source: CIM Internet Study – Average from November 2017 to January 2018 – Base : Dutch speaking

25% of the Knack.be surfers

do not surf on HLN.be

25%

25% of the Knack.be surfers

do not surf on Nieuwsblad.be

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FACTS & FIGURES KNACK.BE/LEVIF.BE

EXCLUSIVE SURFERS & DUPLICATION (2/2)

836.736

294.066

Exclusive reachKnack.be

Duplication withBelangVanLimburg

74% 637.823

492.979

Exclusive reach Knack.be

Duplication withGazetVanAntwerpen.be

56%

56% of the Knack.be surfers

do not surf on GazetVanAnwerpen.be

74% of the Knack.be surfers

do not surf on BvL.be

Source: CIM Internet Study – Average from November 2017 to January 2018 – Base : Dutch speaking

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FACTS & FIGURES KNACK.BE/LEVIF.BE

FIGURES VS TOP 10 NEWSSITES

# Site Reach %

1 29,9%

2 29,1%

3 26,7%

4 25,1%

5 23,2%

6 18,3%

7 17,1%

8 15,6%

9 12,8%

10 2,2%

Total Universe 12+ South : 4.245.153

TOP 10 NEWS WEBSITES

Source: CIM Internet Study – Average from November 2017 to January 2018 – Base : French speaking

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FACTS & FIGURES KNACK.BE/LEVIF.BE

EXCLUSIVE SURFERS & DUPLICATION (1/2)

196.806

352.983

Exclusive reachLeVif.be

Duplication withRTBF.be

249.470

300.319 Exclusive reachLeVif.be

Duplication withRTL

280.226 269.563 Exclusive reachLeVif.be

Duplication withLaLibre.be

51% 45%

51% of the LeVif.be surfers

do not surf on LaLibre.be

221.795

327.994

Exclusive reachLeVif.be

Duplication withLeSoir.be

40%

40% of the LeVif.be surfers

do not surf on LeSoir.be

45% of the LeVif.be surfers

do not surf on RTL.be

36%

36% of the LeVif.be surfers

do not surf on RTBF.be

Source: CIM Internet Study – Average from November 2017 to January 2018 – Base : Dutch speaking

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FACTS & FIGURES KNACK.BE/LEVIF.BE

EXCLUSIVE SURFERS & DUPLICATION (2/2)

332.350

217.439

Exclusive reachLeVif.be

Duplication withLavenir.net

261.593 288.196 Exclusive reach

LeVif.be

Duplication withDH.be

48% 60%

48% of the LeVif.be surfers

do not surf on DH.be

341.246

208.543

Exclusive reachLeVif.be

Duplication with7/7.be

62%

62% of the LeVif.be surfers

do not surf on 7sur7.be

60% of the LeVif.be surfers

do not surf on Lavenir.net

225.345

324.444

Exclusive reachLeVif.be

Duplication withSudinfo.be

41%

41% of the LeVif.be surfers

do not surf on Sudinfo.be

Source: CIM Internet Study – Average from November 2017 to January 2018 – Base : Dutch speaking