Mediapack Isas Bcg Usbs

8/12/2019 Mediapack Isas Bcg Usbs

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RECRUITING

INTERNATIONAL STUDENTS

STUDENT MARKETING

STUDENT ENQUIRIES

INTERNATIONAL STUDENTADMISSIONS SERVICE

We provide global recruitment solutions for Pre University,

Bachelors, Masters, MBA, Study Abroad students

YOUTH MARKETING

AGENCY
http://www.bigchoicegroup.com/


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YOUTH MARKETINGAGENCY

Supporting Universities & Colleges in RecruitingInternational Students. We provide global recruitment

solutions for Pre University, Bachelors, Masters,

MBA and Study Abroad students.

RECRUITING INTERNATIONAL STUDENTS

UNIVERSITIES& COLLEGES


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INTERNATIONALSTUDENT ENQUIRIES

ENQUIRYMANAGEMENT

INTERNATIONAL STUDENTENROLMENT

MARKETING TO

INTERNATIONAL STUDENTS


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MARKETINGTOINTERNATIONAL

STUDENTS


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TITLETITLE

SUBTITLE


Aimed at international students seeking ESL,

pre university & degree programs from around

the world.

Monthly Users: 65,000Age Range: 15 20Category: International Degree Seekers

Monthly PI: 550,000

Targeting candidates looking

to study an MBA.

Monthly Users: 35,000

Age Range: 23 42Category: MBA

Monthly PI: 275,000

Targeting Science, Technology, Engineering

and Maths candidates from the age

of 16 to 30.

Monthly Users: 45,000Age Range: 16 30

Category: STEMMonthly PI: 350,000

Aimed at international students seeking a

graduate program.


Category: International Graduate ProgramsMonthly PI: 750,000

Aimed at students seeking a medical schools

& colleges.


Category: International Medical ProgramsMonthly PI: 350,000

OUR WEBPORTALSWhere your Micro Site will be hosted



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OUR E-MAIL

MARKETING SERVICE

Our opt-in email data currently stands at 250,000 international

student subscribers. This is a great way to directly communicate

with international, students looking for:

ESL

DEGREE

STUDY ABROAD

GRADUATE PROGRAMS INCLUDING MBADOCTORATE

An email campaign can be highly personalised and targeted.

This method of advertising completely trackable and gives you

clear ROI. Our email system has all the features you would

expect from a proven email marketing platform, including:

NUMBER OF EMAILS SENTNUMBER OF EMAILS OPENED/READ

WHICH USERS CLICKEDON WHICH LINKS

NUMBER OF CLICK THROUGH TO WEBSITEOR OTHER LINKS

NUMBER OF USERS WHO UNSUBSCRIBED

NUMBER OF UNDELIVERED MAILS(BOUNCE BACKS)


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OUR DISPLAY

ADVERTISING SERVICE

BigChoices display advertising network delivers of 3 million page

impressions from 250,000 student and graduate visitorsevery

month.

We generate awareness by placing your degrees and graduate

programs in front of our members who are actively looking to

study abroad.

Target your display advertising by:

SUBJECT

ESL

DEGREE

STUDY ABROAD

GRADUATE PROGRAMS INCLUDING MBA

DOCTORATE

GEOGRAPHICAL REGIONSCOUNTRY

By placing your adverts on some of the most active education

web portals in the world including Study Overseas,

International Graduate, MBA Coursesand Medical Colleges

Big Choicehelp your institution stand out from the crowd.


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OUR EDUCATION

FAIRS SERVICE

While the digital world is important, we do not neglect the valueand importance of virtual and physical exhibitions where we meet

with students face to face and discuss your needs. This direct

student engagement enables us to promote and position your

university as a global brand to more than 350,000 international

students worldwide.

YOUR VIRTUAL FAIR INCLUDES

Receive qualied student responses from international education

exhibitions and virtual fairs across the globe.

When choosing a University face to face

representation still plays an important role in

the research process of international students.

As anyone involved in international student

recruitment knows the cost associated with

attending such exhibitions can be excessive.

BigChoice Groups extensive exhibition

coverage provides you with a cost eective

way to gain global coverage.

2014 Education Fairs

Stand A Stand B


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YOUR UNIVERSITY

DIGITAL BROCHURE

A digital brochure can either be a direct replica of a printbrochure or a digital interpretation of the existing print brochure.

BigChoice can produce either of these versions creating a

versatile marketing tool that is at the forefront of digital publishing

technology.

WHY USE A DIGITAL BROCHURE?

Deepen student engagement by creating brilliant digital

experiences and carefully created rst impressions

No printing costs

No postage and freight costs

Translation of your e-brochure is available in any language,

allowing you to access a global audience

Reduced response time for your institution, information can

be supplied immediately to potential students or clients

Full analytics for track-ability enabling accurate assessmentof your marketing tools eectiveness

User demographic proling

Your brochure shared via social media

The most environmentally friendly way to communicate

with your audience


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YOUR UNIVERSITY

IN THE APP STORES?

App stores search for mobile apps, similar to the way search engines

browse for websites. With a mobile app you will gain access to the

millions of students searching app stores for information and not lose

out on these students to your competitors.

WHY IS A MOBILE APP BETTER THANA MOBILE FRIENDLY WEBSITE?

Mobile Web Sites are important but they do not replace the need

for Mobile Apps for the following reasons:

Mobile Apps:Function oine

Mobile Web Sites:Dont

Mobile Apps:Enable Push Notications for Direct Contact

with Students


Mobile Apps:Always visible on a students phones home screen

Mobile Web Sites:Not always visible

Mobile Apps:Appear in the Apps Stores


YOUR MOBILE APP INCLUDES

20-30 PAGE INTERACTIVE MOBILE APP

VIDEO CONTENT

LAYERS

TRANSITIONS

VISITOR STATISTICS & REPORTING


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GENERATINGINTERNATIONALSTUDENT ENQUIRIES


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THE IDEAL

STUDENT APPLICANT

BigChoice will enhance and improve your attraction of international

students. Identifying your ideal international student is imperative to

helping us achieve this. BigChoice gives you the opportunity to identify

your student criteria.

1.EDUCATION LEVEL 2.TARGET COUNTRIES 3.TARGET SUBJECTS 4.LANGUAGES

Undergraduate

Postgraduate

MBA

ESL

Doctorate

India

Brazil

Korea

China

Mexico

Indonesia

Malaysia

Europe

Vietnam

Middle

East Saudi

Arabia

Accounting

Business

Information

Technology

Arts

Sciences

Nursing

Music

Dentistry

Engineering

Teaching

Russian

Spanish

Portuguese

Mandarin

Korean

French

German

Italian


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MICROSITE

BigChoice micro sites brand and position your university or college to

appeal to the international student community. Micro sites are hosted

on our web portals, which have an audience of international pre-

university, ESL, degree seekers, graduates, MBA and STEM students.

BENEFITS OF A MICRO SITE

Enhances international student experience.

Establishes your university internationally from rst point of contact.

Creates a platform from which to conduct in-country marketing

activity from search engine optimisation to direct e-mail marketing.

Improve enquiry conversion rates from rst point of contact,

prospects to applications.

YOUR MICROSITE INCLUDES

Design & Layout

HTML Pages

Contact Form

10,000 e-mail shots per month (min)

100,000 student views per month on your banner (min)

Monthly analytics & reporting

CHOOSE FROM

OVER 20 LANGUAGES


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OUR INTERNATIONAL

STUDENTS

All of our global marketing solutions raise your appeal to international

students. We deliver tangible results by delivering international

prospecting students and enquiries directly to your inbox or CRM tool.

NAMES

PROSPECTS

QUALIFIEDENQUIRIES

APPLICATIONS

YOUR UNIVERSITY STUDENT FUNNEL

Upload our targeted names into your own CRM tool

and send direct e-mail

We generate prospects based on your student prole

We generate qualied telephone screened enquiring students

based on your student prole

Your admissions team convert names, prospects & inquires

in to applications


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INTERNATIONAL

STUDENT ADMISSIONSSERVICE

CRM STUDENT ENQUIRY MANAGEMENT


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INTERNATIONAL STUDENT

ADMISSIONS SERVICE

www.ISASonline.org

CONVERT MORE OF YOUR

INTERNATIONAL STUDENT ENQUIRIES

WE CAN PROVIDE 12 HOUR RESPONSE

TIMEFOR YOUR ENQUIRIES

ALL YOUR INTERNATIONAL STUDENT

ENQUIRIES MANAGED IN ONE PLACE


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CRM

STUDENT ENQUIRY MANAGEMENT

FEATURES

ENQUIRY MANAGEMENT

ENQUIRY E-MAIL PLATFORM

ENQUIRY FORM BUILDER

INSTANT TRACKING & ANALYTICSNAMES

PROSPECTS

QUALIFIEDENQUIRIES

APPLICATIONS

YOUR UNIVERSITY STUDENT FUNNEL

CRM


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ENQUIRY

FORM BUILDER & EMAIL PLATFORM

FORM BUILDER

Build bespoke enquiry forms

Forms can be hosted anywhere online

Inbound enquires ow directly into the ISAS management tool

EMAIL PLATFORM

Communicate directly with enquiries

Track who has opened an email

Track who has clicked on an email

Manage non active enquiries


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LEAD TYPES

EXPLAINED

We provide 3 levels of student leads which are explained in detail below:

Prospects and Inquiries are telephone screened :

NAME

Name

E-mail

Current Education Level

Nationality

Country of Residence

ENQUIRIES

TOEFL, GMAT, SAT, IELTS Score,

Not applicable

Name

E-mail

Telephone Number


Nationality


Subject Wanting to study

Specied which Country

Preferred Start Date

Financial Status

PROSPECTS

TOEFL, GMAT, SAT, IELTS Score,

Not applicable

Name

E-mail

Telephone Number


Nationality


Specied Subject wanting to study

Specied which country want to study in

Preferred Start Date


20/20

THEBIGCAMPUS

127-129 Great Suolk Street

London, United Kingdom

P+44 (0) 20-7378-4916

F+44 (0) 20-7378-8197

YOUTH MARKETING

AGENCY

www.bigchoicegroup.com
http://www.bigchoicegroup.com/http://www.bigchoicegroup.com/

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