Media SportsSummit Genera

FEBRUARY 2020CDMX

THE CHALLENGESOF SPORTSMÉXICO

"Congratulations! This Summit strengthens the industry and allows usto come up with new ideas"

CEO (ATLÉTICO DE MADRID)

Miguel Ángel Gil

"It's very exciting to be at the Sports Summit. It's a key event for all sports organizations"

Emilio García Silvero

CHIEF LEGAL OFFICER (FIFA)

T H E C H A L L E N G E S O F S P O R T S

MÉXICO

WWW.SPORTSSUMMIT.MX SPORTS_SUMMIT @SPORTSSUMMITMX @SPORTSSUMMITMX SPORTSSUMMITMX

ATTENDEES+2000

COUNTRIES+35

CONFERENCES+27

SPEAKERS+70

VALUE MEDIA COVERAGE

US$ 3.300.081

LEAGUES & COMPETITIONS

+15CLUBS+40

COMPANIES +90

MEDIA OUTLETS

+80


MÉXICO


SPORT SUMMIT IN NUMBERS



MÉXICO

AFTER MOVIE 2019

+2000 AttendeesMORE THAN 2000 EXECS FROM THE SPORTS ENTERTAINMENT INDUSTRY (ASSOCIATIONS, CLUBES, FEDERATIONS, NATIONAL AND INTERNATIONAL COMPETITIONS), DIGITAL PLATFORMS, HEADS OF TECHNOLOGY, INNOVATION, FUN EXPERIENCE AND TV & MEDIA EXECS IN GENERAL.


MÉXICO

WWW.SPORTSSUMMIT.MX

SPORTS_SUMMIT @SPORTSSUMMITMX @SPORTSSUMMITMX SPORTSSUMMITMX



MÉXICO

+90 COMPANIES

ATLAS FC


MÉXICO

+40 CLUBS


Comunicación /


MÉXICO

+40 INSTITUTIONS


E N F O R C E M E N T


MÉXICO

MARKET FLOOR 15 STANDS - 9 COUNTRIES



CHECK ALL THE SPEAKERS

PRESIDENT (LALIGA)

Javier Tebas

EVP STRATEGY(BUNDESLIGA INTERNATIONAL)

Arne Rees

CEO (ATLÉTICO DE MADRID)

Miguel Ángel Gil

PRESIDENT(SUPERLIGA ARGENTINA)

Mariano Elizondo

PRESIDENT (FOX NETWORKS LATIN AMERICA)

Carlos MartínezPRESIDENT(LIGA MX)

Enrique BonillaCHIEF LEGAL AND INTEGRITY OFFICER

(FIFA)

Emilio García SilveroPRESIDENT

(FEDERACIÓN MEXICANA DE FUTBOL)

Yon De Luisa

PRESIDENT (GRUPO PACHUCA)

Jesús Martínez PatiñoPRESIDENT

(SANTOS LAGUNA)

Alejandro IrarragorriBRAND AND CORPORATE MARKETING DIRECTOR

(SANTANDER)

Enrique Arribas AlcoladoDEPUTY DIRECTOR

TO THE PRESIDENCY (LALIGA)

Carlos del Campo

SPEAKERS


CHECK ALL THE SPEAKERSSPEAKERS

DIRECTOR OF SPORTS CONTENT ALLIANCES(TWITTER SPLATAM)

Luan KnayaEVP

(GRUPO OMNILIFE/CHIVAS)

Amaury Vergara ZatarainGENERAL DIRECTOR

(CLUB CHIVAS)

José Luis Higuera

HEAD OF SPORTS ALLIANCES LATAM

(FACEBOOK)

Leo Cesar

PRESIDENT (DIMAYOR COLOMBIA)

Jorge Enrique Vélez

HEAD OF SPORTS ALLIANCES, AMERICAS

(YOUTUBE)

Jon Cruz

HEAD OF DIGITAL MEDIA & LICENSING (FÓRMULA 1)

Frank Arthofer

LATAM DIRECTOR (RIOT GAMES)

Raúl FernándezVP & GENERAL MANAGER

(NFL MÉXICO)

Arturo Olivé HawleyPRESIDENT

(CLUB PUMAS UNAM)

Rodrigo Ares de Parga

HEAD OF MARKETING LEGAL SERVICES

(UEFA)

Seong Sin Han

ONLINE PRINT TV RADIO

REGISTERED JOURNALISTS

+200

MEDIA OUTLETS

+80MEDIA

IMPACTS IN MEXICO

+215

IMPACTSIN MEDIA


MÉXICO


AUDIENCEIMPACTS

*THESE FIGURES CALCULATE THE MEDIA IMPACT ONLY IN MEXICO NATIONAL MEDIA OUTLETS

71.892.813 ECONOMICVALUE U$S 3.300.081

IMPACTSIN MEDIAT H E C H A L L E N G E S O F S P O R T S

MÉXICO



FOX SPORTS MEXICO4 - 20 FEBRUARY, 2019

COMMERCIAL VALUE MEXICO:US$ 483,947

CAMPAIGN REPLICATED LOCALLY IN 4 LATIN AMERICAN COUNTRIES

COLOMBIABRAZILARGENTINACHILE

10 SHOWS31 MENTIONS A WEEK

COMMERCIAL VALUE:US$ 303,947

ON-AIR CAMPAIGN

45 IMPACTS A WEEK

COMMERCIAL VALUE:US$ 208,000

VALUE OF PANREGIONAL CAMPAIGN: US$1.9M

MENTIONS CAMPAIGN

1ON-AIR

COMMERCIAL CAMPAIGN

2

SOURCE: FOX SPORTS


MÉXICO

N E W S

+80 MEDIA OUTLETS

NATIONAL INTERNATIONAL

PRINT

TELEVISION

RADIO

PRINT

TELEVISION


MÉXICO



HASHTAG ECONOMIC VALUEAmount of money the hashtag

is worth in the market

POTENTIAL IMPACTSThe potential number of times

somebody could have seen the hashtag

POTENTIAL REACHThe potential number of unique users

that could have seen the hashtag

TWITTER HASHTAG #SportsSummitMX

US$ 542,906 247,000,868 33,354,799

Retweets

57%Multimedia

tweets

38%Replies

3%Text tweets

2%

SOURCE: TWEET BINDER

SOCIAL MEDIAT H E C H A L L E N G E S O F S P O R T S

MÉXICO

HIGHEST IMPACTContributors that have generated the highest number of impacts in the report

MOST POPULAR CONTRIBUTORSContributors with the highest number of followers within the report

HIGHEST IMPACTUsers in this report ranked by the economic value of the tweets they have sent with the analyzed hashtag

TOP INFLUENCERS Users in this report ranked by their economic value. This shows how much a text tweet from this users is worth today in the market

SOURCE: TWEET BINDERWWW.SPORTSSUMMIT.MX SPORTS_SUMMIT @SPORTSSUMMITMX @SPORTSSUMMITMX SPORTSSUMMITMX

FACEBOOK

1.140.037Reach

2.979.451Impressions

77.385Video Rep.

86.242Interactions

1.023.640Reach

1.912.513Impressions

106.439Video Rep.

123.769Interactions

INSTAGRAM LINKEDIN

34.188Impressions

16.052Interactions



MÉXICO

MOST POPULAR CONTRIBUTORS

@FoxSportsMX@TVCDeportes@UnivDeportes@AztecaDeportes@losprota

@ElFinanciero_Mx@TD_Deportes

9.819.058538.860330.424

6.793.7001.591.9301.822.1666.258.709

27.154.847ORGANIC REACH 1.340.418 9.735.347

255.594 8.3732.000

543.64677.8774.928

448.000

1.365.611535.84461.253

2.333.123223.178

1.175.6934.040.645


MÉXICO


INTERACTIONS ON THE APP

45 K

DOWNLOADS85%

MEETINGS REQUESTED

650

MESSAGES AMONG

ATTENDEES

10K


MÉXICO

SPORT SUMMIT APP


MÉXICO


MÉXICO


GALLERY


PARTNERS 2019

E N F O R C E M E N T

MAIN PARTNER

GOLDEN PARTNERS

SUPPORTERS MEDIA PARTNERS HOSTED BY

PLATINUM PARTNER

ACADEMIC PARTNER

MEDIA

N E W S


"The Sports Summit has put together the best of the sports environment"

Javier TebasPRESIDENT (LA LIGA)


MÉXICO


CIUDAD DE MÉXICO, FEBRERO 2020


MÉXICO

WWW.SPORTSSUMMIT.MXSPORTS_SUMMIT @SPORTSSUMMITMX @SPORTSSUMMITMX SPORTSSUMMITMX

Media SportsSummit Genera

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