Media Kit 2017 - LOCAL

11
About TCPPC 2 Mission | Affiliates TCPPC Overview 3 Reader Demographic 4 Competitive By Category 5 ROP Rate Card - LOCAL 6A ROP Specifications 6B Dimensions | Deadlines Format | Color | Text Transfer Method Billing Preprint Insert & Front Pg Ad Note 7A Preprint Specifications 7B Format | Content Deadlines | Delivery Electronic Version Billing Circulation By Zip 8 Premium Features 9 Front Pg Buster | Ad Strip Section Header | Footer Weather Partner | Sponsor Advertorial 20 17 MEDIA KIT LOCAL Effective Thru Dec 2017 Most Widely Distributed, African-American Newspaper Group in North Carolina The Charlotte Post Publishing Company, Inc. Celebrating 139 Years Of Excellent Journalism & Print Media Service CONTENT

Transcript of Media Kit 2017 - LOCAL

Page 1: Media Kit 2017 - LOCAL

About TCPPC 2

Mission | Affiliates

TCPPC Overview 3

Reader Demographic 4

Competitive By Category 5

ROP Rate Card - LOCAL 6A

ROP Specifications 6B

Dimensions | Deadlines

Format | Color | Text

Transfer Method

Billing

Preprint Insert & Front Pg

Ad Note

7A

Preprint Specifications 7B

Format | Content

Deadlines | Delivery

Electronic Version

Billing

Circulation By Zip 8

Premium Features 9

Front Pg Buster | Ad Strip

Section Header | Footer

Weather Partner | Sponsor

Advertorial

20 17

MEDIA KIT LOCAL

Effective Thru Dec 2017

Most Widely Distributed, African-American Newspaper Group in North Carolina

The Charlotte Post Publishing Company, Inc.

Celebrating

139 Years Of

Excellent Journalism

& Print Media Service

CONTENT

Page 2: Media Kit 2017 - LOCAL

About TCPPC Minority owned and operated, The Charlotte Post Publishing Company, Inc. (TCPPC) has served as a dominant force in educating, empowering and enlightening African-American communities throughout our 8 County Coverage Area in North Carolina and upstate South Carolina since 1878. TCPPC upholds our commitment to maintain professional

publications and layout, original creative ad designs, impactful editorial content, and multi-channel marketing solutions. As a trusted media resource, TCPPC is positioned as a leading provider of diversified news, information and entertainment from a Black Perspective.

JOURNALISM TCPPC’s award-winning journalists publish comprehensive and impactful editorial content that is progressive, thought-provoking, community involved, culturally aware, and socially engaged. Our dedication to the social, economic and political empowerment of African-Americans has earned national recognition and awards.

PRINT MEDIA SERVICES TCPPC offers a multi-channel network of print, digital, and social media marketing platforms. Our experienced sales professionals can provide proficient solutions that connect brand marketers to our affluent, ethnic-based consumer marketplace.

Our MISSION Remain a trusted media resource supporting the progression of the African-American community. Provide comprehensive and impactful editorial content from a Black perspective.

Increase awareness and support of community-based issues and initiatives that impact and influence African-American lifestyles. Connect brand marketers to our affluent, ethnic-based consumer marketplace through multi-channel marketing platforms.

Our AFFILIATES The Charlotte Post and The Triangle Tribune are solely owned & operated by TCPPC and not by any other newspaper group or publisher association.

2 The Charlotte Post Publishing Company, Inc.

PO Box 30144, Charlotte, NC 28230

PH: 704-376-0496 | FX: 704-342-2160

Gerald Johnson l Publisher & CEO

Robert Johnson l Publisher & GM

Tania Johnson l Receptionist

EDITORIAL

Herbert White l Editor-In-Chief

Bonitta Best l Managing Editor

Ashley Mahoney l Multi-Media Journalist

PRODUCTION

Patrice Johnson l Layout | Graphics

ADVERTISING

Christy McNeil l Sales|Marketing Manager

Linda Lanel l Account Executive

Jeri Thompson l Account Executive

North Carolina Press Association

National Newspaper Publishers Association

Historically Underutilized Businesses (HUB)

Minority and/or Women Business Enterprise

Charlotte Chamber Of Commerce

Greater Raleigh Chamber Of Commerce

Greater Durham Chamber Of Commerce

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1531 Camden Road, Charlotte, NC 28203 PH: 704-376-0496 | FX: 704-376-0979

Publish THURSDAY

Weekly

Subscribe Single Copy 6 - Month 1 - Year 2 – Year

$1.00 $23.00 $40.00 $60.00

26 Editions 88₵ 52 Editions 76₵ 104 Editions 57₵

Circulation Mail Rack / Bulk E-Edition

5,445 9,370 7,210

Weekly Weekly Weekly

Circulation Readership

22,025 66,075

Weekly Weekly

Markets 5 County MECKLENBURG

CABARRUS GASTON UNION YORK

Website E-Edition Facebook Twitter LinkedIn Instagram Snapchat

thecharlottepost.com thecharlottepostnewspaper.com thecharlottepost @thecharpost charlotte-post-newspaper @thecharlottepost thecharpost

Charlotte Post Triangle Tribune Total Market

Publish THURSDAY & SUNDAY

Circulation

Mail Rack / Bulk E-Edition

6,960 14,695 11,232

Circulation Readership

32,887 98,661

Markets

8 County

MECKLENBURG CABARRUS

GASTON UNION YORK WAKE DURHAM ORANGE

3 TCPPC OVERVIEW

115 Market Street Ste 360-G, Durham, NC 27701 PH: 919-688-9408 | FX: 919-688-2740

Publish SUNDAY

Weekly

Subscribe Single Copy 6 - Month 1 - Year

$1.00 $30.00 $60.00

26 Editions $1.15 52 Editions $1.15

Circulation Mail Rack / Bulk E-Edition

1,515 5,325 4,022

Weekly Weekly Weekly

Circulation

Readership

10,862

32,586 Weekly

Weekly

Markets 3 County WAKE DURHAM ORANGE

Website E-Edition Facebook Twitter LinkedIn Instagram Snapchat

triangletribune.com triangletribunenewspaper.com triangletribune @tritribune triangle-tribune-newspaper @triangletribune triangletribune

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FEMALE 56% 44% MALE

26% 74%

Rent Own Home

Source: TCPPC Reader Demographic Survey 3rd Qtr 2016 (subscriber and non-subscriber).

4 Reader DEMOGRAPHIC

GENDER

AGE

18-24 yrs 25-34 yrs 35-44 yrs 45-54 yrs 55-64 yrs 65+

7% 14% 22% 28% 18% 11%

MEDIAN AGE

47

HOUSEHOLD

INCOME $150K+ $100-$149K $75-$99K $50-$74K $25-$49K

21% 25% 29% 18% 7%

Married Child In Home

58% 49%

AVG

HH INCOME

$94k

EDUCATION

Advance Degree College Grad High School Grad

39% 54% 7%

FEMALE 53% 47% MALE

32% 68%

Rent Own Home

GENDER

AGE

18-24 yrs 25-34 yrs 35-44 yrs 45-54 yrs 55-64 yrs 65+

9% 16% 28% 23% 15% 9%

MEDIAN AGE

44

HOUSEHOLD

INCOME $150K+ $100-$149K $75-$99K $50-$74K $25-$49K

17% 22% 28% 23% 10%

Married Child In Home

52% 45%

AVG

HH INCOME

$88k

EDUCATION

Advance Degree College Grad High School Grad

34% 60% 6%

North Carolina ranked 6th Largest AA Populated State in the U.S. with an estimated

2,317,007 (23% of total NC population).

Blackdemographics.com

Census Bureau 2010-2014 Survey 5-Year Estimates

North Carolina ranked 6th Most Visited State in the U.S., making Tourism one of its largest industries. In 2014, domestic visitor spending generated $21.3 Billion, supported 204,909 jobs, and contributed $1.7 Billion in state/local tax.

Economic Development Partnership of NC 2016 | Visit NC

Charlotte is the 2nd Largest Financial Center in the nation, behind New York. Headquarters to Bank of America (largest) and Wells Fargo (4th

largest) bank holdings.

Charlotte Chamber of Commerce 2016

AA income growth rates outpaced non-Hispanic Whites at every annual household income level above $60,000. Largest increase occurred in households earning over $200,000 (138% increase compared to total

population increase of 74%). Black college enrollment jumped 70.9%, exceeding Whites and Hispanics. Black high school grad rates rose 70%, outpacing the growth for all students nationally.

Nielsen Company “Increasingly Affluent, Educated &

Diverse: African-American Consumers” Report 2015

Largest African American Metro Areas In U.S.

16th 17th

Charlotte Raleigh- Durham

AA Market 506,743 458,630

% Market 22% 23%

Charlotte Post Triangle Tribune

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Listing of primary advertisers that placed in the past 3 years. COMPETITIVE By Category 5

GROCERY BANK RETAIL

ENERGY HEALTH TECHNOLOGY

FOOD/DRINK INSURANCE MISCELLANEOUS

AUTOMOTIVE EDUCATION

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ROP RATE CARD - LOCAL

Ad Size Up To 28” 30” +

PCI : Per Column Inch Non-Profit

OPEN $ 33.50 $ 30.90 COURTESY $ 20.50

6X $ 31.40 $ 28.80

13X $ 29.30 $ 26.70 Display $ 26.00

26X $ 27.20 $ 24.60 Verbiage $ .95 / word

52X $ 25.10 $ 22.50 ($18 Minimum)

Legal $ 15.00

Ad Size Up To 28” 30” +

PCI : Per Column Inch NON-PROFIT

OPEN $ 15.00 $ 13.70 COURTESY $ 9.50

6X $ 13.95 $ 12.65

13X $ 12.90 $ 11.60 Display $ 12.00

26X $ 11.85 $ 10.55 Verbiage $ .70 / word

52X $ 10.80 $ 9.50 ($12 Minimum)

Legal $ 8.00

Ad Size Up To 28” 30” +

PCI : Per Column Inch NON-PROFIT

OPEN $ 22.50 $ 21.20 COURTESY $ 15.00

6X $ 21.45 $ 20.15

13X $ 20.40 $ 19.10 Display $ 18.00

26X $ 19.35 $ 18.05 Verbiage $ 1.05 / word

52X $ 18.30 $ 17.00 ($18 Minimum)

Legal $ 12.00

Effective through Dec 2017. Non-commissionable. Mark up 15% for Agency Commission.

COLOR CHARGE Full Color $8 pci Max Charge $500 Spot Color $2 pci/color Ad Creative assistance available upon request.

INCENTIVES (may include if applicable)

Digital E-Edition version of print copy. Banner inclusion on website and e-blast. Exposure on Social Media networks.

INSERTION ORDERS Signed insertion order required. Frequency and ad size discounts apply. 10 Day Written Notice for cancellations.

GUARANTEED POSITION Mark up 25% for guaranteed positioning. Restrictions may apply.

TOTAL MARKET COVERAGE DISCOUNT $4 discount applied to combined rate for TMC purchase.

NON-PROFIT COURTESY RATE Applies to 501(c)(3) Status Organizations, Churches and Educational Institutes ONLY. May be declined at Publisher’s discretion. Proof of status may be required.

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DEADLINES

FORMAT .PDF format ONLY distilled using Adobe Acrobat (PDFX1a compliant, .JPEG, .TIFF or Vector .EPS with fonts outlined). Minimum 200 dpi. Avoid documents with multiple embedded layers. Word or publisher documents not accepted. Programs : Adobe Photoshop CS2 Adobe Illustrator CS QuarkXpress 7 Adobe Acrobat 9.0

POST TRIBUNE

Reserve: Ad Copy:

Publish:

Friday @ 5p Monday @ 12n

Thursday

Tuesday @ 5p Wednesday @ 12n

Sunday

CLASSIFIEDS 1 2 3 4 5 6 7 8 9

Column Inch 1.069” 2.264” 3.458” 4.653” 5.847” 7.042” 8.236” 9.431” 10.625”

TABLOID Live:

10.625" W x 11“ H

Full Half (VRT) Half (HRZ) Qtr Eighth

10.069” W x 10.375” H 4.972” W x 10.375” H 10.069” W x 5.0625” H 4.972” W x 5.0625” H 4.972” W x 1.625” H

COLOR

4-color CMYK ONLY. Do not use RGB, Spot or pantone. Convert all colors to CMYK and all images for Black/White ads to grayscale. All black type 100% K and 0% CMY. Do not use a built black (CMYK

Black) for text or graphics.

TEXT

Embed all fonts. Missing or non-embedded fonts will be replaced. Do not use True Type fonts. Printing Tones is 85 DPI. Smallest dot to produce a controlled printed density is 10% (maximum 280%). No less than 6 pt. boldface. Avoid lightweight, fine serif type if printing on a colored background. Surprinted or reverse rule lines should be at least 1 pt.

TRANSFER METHODS Adsend: ID NCCCP Ad Transit: NC01648

Email: [email protected]

BILLING Invoices and tearsheets rendered weekly upon completion of run unless agency specify otherwise. Balance due 30 Days Net of invoice date. Annual interest rate of 1.5% (with $5 monthly finance charge) imposed if past due. Pre-Pay may be required. Online Pay www.thecharlottepost.com/onlnpay www.triangletribune.com/onlnpay

Visa, Mastercard, Amex or E-Check.

PHOTOGRAPHY Photography assistance provided upon request. $50 flat fee.

ROP SPECIFICATIONS 6B

MATERIAL / PHOTO SUBMISSION Place company name in subject line. Place ad size and run date(s) in the

message. Attach copy, materials and/or photo with company name as document title.

Materials and photos must be 200 DPI or higher in .JPEG, .TIFF or Vector .EPS format.

If sending revised copy, materials and/or photo, indicate REVISION on the subject line.

DIMENSIONS

BROADSHEET: COLUMN INCH

Live:

10.625" W x 20.75“ H

1 2 3 4 5 6

1.667” 3.458” 5.250” 7.042” 8.833” 10.625”

Double Truck

Screen Size Print Process

Gutter

22.125” 90 line Offset .125”

BROADSHEET: PRE-SET DIMENSIONS

FULL

HALF QTR EIGHTH

124.5

62.25

31.125

15.5625

10.625” W x 20.75” H

Vertical 5.25” W x 20.75” H

Horizontal 10.625” W x 10.375” H

Vertical 5.25” W x 10.375” H

Horizontal 8.833” W x 6.225” H

Square 5.25” W x 5.1875” H

Vertical 3.458” W x 7.78125” H

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Front Pg AD NOTE PREMIUM PLACEMENT on Front Pg (only 1 per edition).

ONLY PRE-PRODUCED MATERIALS ACCEPTED. Minimum quantity required. Minimum size 3” x 3”.

CPM: Cost Per 1,000 OPEN 6X 13X 26X 52X

Frequency

$ 54.50 $ 53.25 $ 52.00 $ 50.75 $ 49.50

Preprint INSERT ONLY PRE-PRODUCED MATERIALS ACCEPTED. Minimum quantity required. Minimum size 8” x 11”.

CPM: Cost Per 1,000 OPEN 6X 13X 26X 52X

Insert Size Frequency

Single $ 54.50 $ 53.25 $ 52.00 $ 50.75 $ 49.50

4 - 8 Tab $ 63.50 $ 62.25 $ 61.00 $ 59.75 $ 58.50

12 - 16 Tab $ 72.50 $ 71.25 $ 70.00 $ 68.75 $ 67.50

20 - 24 Tab $ 81.50 $ 80.25 $ 79.00 $ 77.75 $ 76.50

28 - 32 Tab $ 90.50 $ 89.25 $ 88.00 $ 86.75 $ 85.50

36 - 40 Tab $ 99.50 $ 98.25 $ 97.00 $ 95.75 $ 94.50

44 - 48 Tab $ 108.50 $ 107.25 $ 106.00 $ 104.75 $ 103.50

52 - 56 Tab $ 117.50 $ 116.25 $ 115.00 $ 113.75 $ 112.50

60 - 64 Tab $ 126.50 $ 125.25 $ 124.00 $ 122.75 $ 121.50

68 - 72 Tab $ 135.50 $ 134.25 $ 133.00 $ 131.75 $ 130.50

76 - 80 Tab $ 144.50 $ 143.25 $ 142.00 $ 140.75 $ 139.50

84 Tab +

Must contact Marketing Rep for rate.

Effective through Dec 2017. Non-commissionable. Mark up 15% for Agency Commission.

CIRCULATION Zip Code ONLY (no zoning). See Circulation By Zip on Pg 8.

INCENTIVE (may include if applicable)

Banner inclusion on website and e-blast linked to

electronic version of insert.

INSERTION ORDERS Signed insertion order required. Frequency and insert size discounts apply. 15 Day Written Notice for cancellations.

Preprint INSERT & Front Pg AD NOTE 7A

Charlotte Post

Triangle Tribune

TMC

FULL RUN 14,900 6,900 21,800

MAIL 5,445 1,515 6,960

RACK/BULK 9,370 5,325 14,695

In-House 85 60 145

MINIMUM QTY

5,500

3,500

9,000

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POST TRIBUNE

Reserve: 8 business days prior to run date.

Delivery: 5 business days prior to run date.

Publish: Thursday Sunday

DEADLINES Production and submission of materials is the sole responsibility of the Advertiser.

Materials will not be inserted if condition interferes with the timely delivery of our newspaper which includes scheduling, cancellations or changes that occur after published deadlines. Advertiser’s submission of an Insertion Order signifies the acceptance of these conditions.

DELIVERY Deliver: The Salisbury Post

c/o Charlotte Post and/or Triangle Tribune 131 West Innes Street Salisbury, NC 28144 Hours: 8:00am – 5:00pm Eastern

Contact: Winfred Mention (704) 633-8950 Package on skids/boxes not to exceed 48” height and maximum weight 2,000 lbs. Do not tie bundles but band securely so skids/boxes will not loosen during shipping. Ship freestanding fliers/cards in cartons. Shipments received in poor condition may be rejected.

CONTENT TCPPC reserves the right to review and reject all materials. TCPPC reserves the option to pre-insert sections (one inside another) to meet mechanical requirements.

PREPRINT SPECIFICATIONS 7B

ONLY PRE-PRODUCED MATERIALS ACCEPTED. Must be suitable for machine insertion. Binding must fold on longest part. Quarter-fold 8” x 10” if larger than maximum size. Gatefold and Double Gatefold accepted. Single sheets must be at least .006 of an inch thick or quarter folded and on 70 lb. or heavier stock.

Each skid/box must show a copy of insert, total number of skid/box delivered, number of copies per skid/box, total number of copies delivered, and run date.

Do not package materials for multiple run dates on the same skid/box. TCPPC will not be responsible for lost or shorted copies as a result of this condition. Multiple versions must be noted on both invoice and pallets. TCPPC will not be held responsible for shortages due to improperly dried ink, inconsistent cutting or folding, improperly banded skids/boxes or damage during shipment.

ELECTRONIC VERSION Adsend: ID NCCCP Ad Transit: NC01648 Email: [email protected]

BILLING Invoices and tearsheets rendered weekly upon completion of run unless agency specify otherwise. Balance due 30 Days Net of invoice date. Annual interest rate of 1.5% (with $5 monthly finance charge) imposed if past due. Pre-Pay may be required. Online Pay www.thecharlottepost.com/onlnpay www.triangletribune.com/onlnpay Visa, Mastercard, Amex or E-Check.

FORMAT

Insert Minimum Maximum

5.5” X 7.5” 10.5” x 10.5”

4 TAB 2 STANDARD 8 FLEXI

10.5” x 10.5” 10.5” x 20” 7” x 10”

Ad Note Maximum 3” x 3”

Weight Ounce

Single

4 Tab 8 Tab

12 Tab 16 Tab 20 Tab 24 Tab 28 Tab 32 Tab 36 Tab

0.25

0.13 0.0614 0.921 1.228 1.535 1.842 2.149 2.466 2.660

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SOURCE:

DistribuTech – Division of Haas Publishing

Companies, Inc. 3rd Qtr 2016

Johnson Carrier Service & Subscriber Database

3rd Qtr 2016

8 County Coverage

North Carolina

ZIP MAIL

RACK/

BULK

FULL

RUN

WAKE

RALEIGH 27601 27603 27604 27605 27606 27607 27609 27610 27611 27612 27613 27614 27615 27616 27695

69 61

107 30 35 32 73 76 20 38

104 39 44 34 62

375 225 100 75

100 100 275 875 100 125 100 50 50 50 75

444 286 207 105 135 132 348 951 120 163 204

89 94 84

137 APEX 27502

27523 27539

8 7 8

25 25 25

33 32 33

CARY 27511 27513 27518

40 55 8

50 100 25

90 155

33

FUQUAY

VARINA 27526 10 25 35

GARNER 27529 30 100 130

KNIGHTDALE 27545 15 50 65

MORRISVILLE 27560 14 50 64

ROLESVILLE 27571 6 0 6

WAKE FOREST 27587 15 25 40

WENDELL 27591 8 0 8

ZEBULON 27597 6 0 6

DURHAM DURHAM 27701

27703 27704 27705 27707 27713

133

14 12 41

122 26

750

50 50

225 650 200

883

64 62

266 772 226

ORANGE CHAPEL HILL 27514

27517 37 38

100 50

137 88

CARRBORO 27510 20 50 70 HILLSBOROUGH 27278 18 25 43

ZIP MAIL

RACK/

BULK

FULL

RUN

MECKLENBURG

CHARLOTTE 28202 28203 28204 28205 28206 28208 28209 28210 28211 28212 28213 28214 28215 28216 28217 28221 28223 28226

330 106 117 212 172 679 105 51 68

477 442 16

474 685 193 19 16 64

530 250 300 450 180 600 250 100 180 200 500 100 550

1230 200 50

150 50

860 356 417 662 352

1279 355 151 248 677 942 116

1024 1915

393 69

166 114

28201, 28231, 28232 28234, 28235, 28236 28237, 28297, 28229

28256

87 0 87

28262 28266

28269 28270 28273 28277 28278

335 12

152 21 54 32 36

300 0

480 50 50

150 200

635 12

632 71

104 182 236

CORNELIUS 28031 32 50 82 HUNTERSVILLE 28078 174 300 474

MATTHEWS 28104 28105

9 55

0 150

9 205

MINT HILL 28227 54 300 354 PINEVILLE 28134 12 80 92

ZIP MAIL

RACK/

BULK

FULL

RUN

CABARRUS

CONCORD 28025 28026 28027

4 3 4

150 50

150

154 53

154 HARRISBURG 28075 5 0 5 KANNAPOLIS 28081

28083 3 2

100 0

103 2

GASTON BELMONT 28012 4 50 54

CRAMERTON 28032 1 50 51 DALLAS 28034 3 50 53

GASTONIA 28052 28053 28054 28056

6 6

15 5

150 50 0 0

156 56 15

5 MOUNT HOLLY 28120 3 50 53

UNION INDIAN TRAIL 28075

28079 4

4 100

0 104

4 MONROE 28110

28112 6 8

0 100

6 108

YORK FORT MILL 29715

29707 29708

3 5 1

120 0 0

123 5 1

ROCK HILL 29730 29731 29732

3 4

52

120 0

100

123 4

152

South Carolina

CIRCULATION By Zip 8

ZIP CODE ONLY (no zoning).

Circulation reflects print copies only

(E-Edition subscribers not included).

DISTRIBUTION METHOD 37% Mail via USPS 63% Rack/Bulk via Carrier

PRIMARY LOCATIONS Grocery Stores & Pharmacies Convenient Stores Branch Libraries Hospitals & Health Centers Recreational Centers Restaurants & Fast Food Churches Cultural Museums Airport

Charlotte Post

Triangle Tribune

TMC

FULL RUN 14,900 6,900 21,800

MAIL 5,445 1,515 6,960

RACK/BULK 9,370 5,325 14,695

In-House 85 60 145

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INCENTIVE (may include if applicable)

Digital E-Edition version of print copy. Banner inclusion on website and e-blast (channel). Exposure on Social Media (facebook, twitter & linkedin).

Front Pg BUSTER | AD STRIP PRESENTER OF EDITION EXCLUSIVE PREMIUM FRONT PAGE POSITION on left side or across bottom .

PREMIUM Features 9

Cost Per Run w/ 4C Post Tribune TMC

Pg Buster 2” Col x 17” $ 1,360 $ 850 $ 2,130

Ad Strip 6” Col x 2” $ 600 $ 420 $ 940

Header 4” Col x 2” $ 320 $ 200 $ 440

Footer 6” Col x 2” $ 480 $ 300 $ 700

WKLY IMPRESSION

111,510

39,920

151,430

WEATHER Partner OFFICIAL WEATHER FORECAST PARTNER

EXCLUSIVE ANNUAL PARTNERSHIP with local TV Newscast. Forecast may include county breakout, heat/UV index, air quality, etc. Dimensions negotiable (minimal 30”).

INCENTIVE

Back Pg position of Main Section (tentative). Digital E-Edition version of print copy. Banner inclusion on website and e-blast

linked to Newscast’s official site.

WEATHER Sponsor PRESENTER OF WEEKLY WEATHER FORECAST

EXCLUSIVE PREMIUM POSITION alongside Forecast. Sponsor recognition and logo inclusion. Promoted via print, e-edition, and digital. Minimal 3-month participation.

PCI w/ 4C Post Tribune TMC

Weather Partner $ 15.00 $ 9.50

Weather Sponsor $ 22.50 $15.00 $ 33.50

WKLY IMPRESSION

60,270

33,560

93,830

EXCLUSIVE PREMIUM POSITION on top right corner or bottom of section (Sports, Life or

A&E).

Frequency discount may apply. Must check date availability. Ad Copy assistance available upon request.

INCENTIVE (may include if applicable)

Digital E-Edition version of print copy. Banner inclusion on website and e-blast

(channel).

ADVERTORIAL Ad displayed in ARTICLE FORMAT. Must include ‘Paid Advertisement’ disclosure. Ad Copy assistance available upon request.

PCI w/ 4C Post Tribune TMC

Advertorial $ 15.00 $ 9.50 $ 20.50

WKLY IMPRESSION

60,270

33,560

93,830

Section HEADER | FOOTER PRESENTER OF SECTION