MCVP Sales adriana mahu

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Transcript of MCVP Sales adriana mahu

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Deliver on promises.

„I appreciate that AIESEC desires to strivefor the best, to reach performance inwhat they do. If they keep up the goodwork and their contagiousenthusiasm, AIESEC members could beamong the leaders of the nextgeneration.”Adela JansenHR Manager BRD

HOW DO I ENVISION AIESEC IN THE CORPORATE ENVIRONMENT?

“Through the partnership developed byRBS with AIESEC Romania we want toinvest in the education of young peopleand promote the concept of sustainabledevelopment, with all three components:environment, social and economic”Georgeta BoraSustainable Coordinator RBS

“The AIESEC members that we interacted with, have been extremely proactive andadapted to all of our needs, in a way in which all the events that we haveparticipated to, have been beneficial for our organization”Monica Toni, HR Manager A&D Pharma

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Enthusiastic.Integer.Performing.Leaders of the next generationBeneficialAdaptableStrong connection with the external environment.

Deliver on promises.

HOW DO I ENVISION AIESEC IN THE CORPORATE ENVIRONMENT?

• AIESEC Romania is seen in the corporate environment through the eyes of our partners.

•Our partners see us through the delivery of our partnership and through our members.

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2012-2013•Building capacity•Develop partnerships•Positioning AIESEC Romania •Customized initiatives with partners•Implementation--------------------61 600 cash + 21 000 cash +52000 incomes

2013-2014•Strong long term partnerships•Network of alumni and partners •Strong AIESEC Romania brand-----------------

2014-2015•Solutions providers•Selling benefits•Growing network•Awareness--------------------

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AREAS OF FOCUS FOR THE NEXT TERM

Product

Development

Account

Management

Long term

partnerships

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Long term partnerships

Deliver on promises.

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Empowering the NGP

Expanding the NGP

Setting clear criteria and benefits for the NGP- Concrete benefits delivered through a structured NGP

Creating customized packages with each partner from NGP

Resigning and improving partnerships- Increase Delivery and Company satisfaction

Reconnecting with old partners

Signing new partnerships based on Mc Budget- Better achievement of sales target

Expand in domains- Relevant partners for our needs

Smart selling- Endorsements from close partners, from alumni

Presence in the external environment- Events participation and organization

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Deliver on promises.

Product Development

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Building products according to the resources in the local markets and to the needs on the MC market

Assessment on our partners needs, capitalizing on close partners feedback to develop new products

Create initiatives with our partners

Product Packaging on Incoming GIP for each market

Products based on key benefits

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MC Level

Develop our existing products and make them more valuable:*external track for students, projects made by the participants, media and online advertising

Develop a new productAnnual thanking event- close partners, alumni and companies we want to

partner with

Products for all the key benefits-Access to a international talent pipeline:Incoming GIP Project

-Access to a national talent pipeline, Increase your employer brandingDirect connection with students and pupils: More exclusive partnerships with companies for initiatives and projects consisting in workshops with students and internships; customised Change IT

-Increase your brand awareness, Action on the CSR by developing young people: -Project with other NGOs

LC Level

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Deliver on promises.

Account Management

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NGPDevelop the NGP Accounts, tracking on them and on the delivery

Hot AccountsDevelop the relationships with the accounts that have potential to sign

Account Management PlanAccount Managers from the MC

Customer Care Plan and involvement of partners in AIESEC activitiesActivities done with/for partners

Events participation and organization

CRM

New benefits

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