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    Chapter One

    The ExceptionalManager:

    What You Do, How

    You Do It

    McGraw-Hill/Irwin Copyri ght 2013 by The McGraw-H il l Companies, In c. All ri ghts reserved.

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    Major Questions You Should Be

    Able to Answer

    1.1What are the rewards of being an exceptional

    manager?

    1.2What are seven challenges I can look forward to as

    a manager?1.3What would I actually dothat is, what would

    be my four principal functionsas a manager?

    1.4What are the levels and areas of management Ineed to know to move up, down, and sideways?

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    Major Questions You Should Be

    Able to Answer

    1.5To be an exceptional manager, what roles must I

    play successfully?

    1.6Do I have what it takes to be an entrepreneur?

    1.7To be a terrific manager, what skills should Icultivate?

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    Management: What It Is, What Its

    Benefits Are

    Managers operate within an organization

    Organization

    a group of people who work together to achieve

    some specific purpose

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    Management: What It Is, What Its

    Benefits Are

    Managementis defined as

    1. The pursuit of organizational goals efficiently

    and effectivelyby

    2. Integratingthe work of people through

    3. Planning, Organizing, Leading, and

    Controlling the organizations resources(POLC)

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    Management: What It Is, What Its

    Benefits Are

    To be efficientmeans to

    use resources -people,

    money, raw materials, and

    the like -wisely and cost-effectively

    To be effectivemeans to

    achieve results, to makethe right decisions and to

    successfully carry them out

    so that they achieve

    organizational goals

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    Rewards of Studying Management

    Understanding how to deal with organizations

    from the outside

    Understanding how to relate to your supervisors

    Understanding how to interactwith co-workers

    Understanding how to manage yourselfin the

    workplace

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    Rewards of Practicing Management

    You and your employees can experience a sense

    of accomplishment

    You can stretch your abilities and magnify your

    range

    You can build a catalog of successful products or

    services

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    Seven Challenges to Being an

    Exceptional Manager

    1. Managing for competitive advantagestaying ahead of

    rivals

    2. Managing for diversitythe future wont resemble the

    past3. Managing for globalizationthe expanding

    management universe

    4. Managing for information technology5. Managing for ethical standards

    6. Managing for SustainabilityThe Business of Green

    7. Managing for your own happiness & life goals.

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    Managing for Competitive

    Advantage

    Competitive advantage

    the ability of an

    organization to produce

    goods or services more

    effectively/efficiently

    than competitors do,

    thereby outperformingthem

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    Managing for Competitive

    Advantage

    Being responsive to customers

    Innovation

    Quality

    Efficiency

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    By 2015, consumers are projected to spend

    $1.4 trillion online, a rise of 13.5 % annually

    Information technology has facilitated

    e-business, using the Internet to facilitate

    every aspect of running a business

    Managing for Information

    Technology

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    Managing for Information

    Technology

    Implications of e-business

    Far-ranging e-management and e-

    communication

    Accelerated decision making, conflict, and

    stress

    Changes in organizational structure, jobs, goal

    setting, and knowledge management

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    Managing for Sustainability

    Sustainability

    economic

    development that

    meets the needs of

    the present without

    compromising the

    ability of futuregenerations to meet

    their own needs.

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    What Managers Do: The Four

    Principal FunctionsFigure 1.1

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    Pyramid Power: Levels & Areas of

    ManagementFigure 1.2

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    Pyramid Power: Levels & Areas of

    Management

    Top managers

    make long-term decisions about the overall direction of

    the organization and establish the objectives, policies,

    and strategies for itMiddle managers

    implement the policies and plans of the top managers

    above them and supervise and coordinate the activitiesof the first-line managers below them

    First-line managers

    make short-term operating decisions, directing the

    daily tasks of nonmanagerial personnel.

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    Pyramid Power: Levels & Areas of

    Management

    Functional manager

    responsible for just one organizational activity

    General manager

    responsible for several organizational activities

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    Roles Managers Must Play

    Successfully

    The managers roles: Mintzbergs useful findings

    1. A manager relies more on verbalthan on

    writtencommunication

    2. A manager works long hours at an intense

    pace

    3. A managers work is characterized by

    fragmentation, brevity, & variety

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    Three Types of Managerial Roles

    Interpersonal roles

    managers interact with people inside and outside their

    work units

    figurehead, leader, liaison

    Informational roles

    managers receive and communicate information

    monitor, disseminator, spokesperson

    Decisional roles managers use information to make decisions to solve

    problems or take advantage of opportunities

    entrepreneur, disturbance handler, resource allocator,

    negotiator

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    The Entrepreneurial Spirit

    Entrepreneurship

    process of taking risks to

    try to create a new empire

    Entrepreneur,intrapreneur

    Entrepreneur

    someone who sees a newopportunity for a product

    or service and launches a

    business to try to realize it

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    The Entrepreneurial Spirit

    Intrapreneur

    someone who works

    inside an existing

    organization who sees

    an opportunity for a

    product or service

    and mobilizes theorganizations

    resources to try to

    realize it

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    How Do Entrepreneurs &

    Managers Differ

    Being an

    entrepreneuris what

    it takes to start abusiness

    Being a manageris

    what it takes to grow

    or maintain abusiness

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    The Entrepreneurial Spirit

    Necessity

    entrepreneurs

    people who

    suddenly must earn

    a living and are

    simply trying to

    replace lost incomeand are hoping a job

    comes along

    Opportunity

    entrepreneurs

    those who start

    their business out of

    a burning desire

    rather than because

    they lost a job

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    The Skills Exceptional Managers

    Need

    Technical skills

    the job-specific knowledge needed to perform well

    in a specialized field

    Conceptual skills

    the ability to think analytically, to visualize an

    organization as a whole and understand how the

    parts work togetherHuman skills

    the ability to work well in cooperation with other

    people to get things done

    h l d

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    The Most Valued Traits in

    Managers

    The ability to motivate and engage others

    The ability to communicate

    Work experience outside the United States

    High energy levels to meet the demands of

    globaltravel and a 24/7world

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