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88% of readers state OPI is the best source of industry news and intelligence 66% of readers use the information provided by OPI to influence their business decisions 40% of readers find the advertising useful and relevant Now in its 25th year, OPI continues to be the business supplies industry’s go-to source for news, analysis, information and networking. With a portfolio that includes the industry’s most essential and influential publications, a market leading website, global events and resources such as marketing and recruitment, OPI has become a trusted name in more than 110 countries throughout the world. 11,000+ global subscribers

Transcript of magazine Print Digital...Advertising Deadline: 22nd July Jan/san Special ISSA/INTERCLEAN North...

Page 1: magazine Print Digital...Advertising Deadline: 22nd July Jan/san Special ISSA/INTERCLEAN North America OCTOBER Advertising Deadline: 26th August Mailing & Packaging Stamping Top 100

88%of readers state OPI is the best source of industry news and

intelligence66% of readers use the

information provided by OPI to influence their

business decisions

40%of readers find the advertising useful

and relevant

Now in its 25th year, OPI continues to be the business supplies industry’s go-to source for news, analysis, information and networking. With a portfolio that includes the industry’s most essential and influential publications, a market leading website,

global events and resources such as marketing and recruitment, OPI has become a trusted name in more than 110 countries throughout the world.

11,000+ global subscribers

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15,000+ unique monthly visitors to opi.net

OPI Magazine brings the latest news and hot topics from around the world to business products professionals. Its in-depth coverage of the industry, from financial results and channel updates to interviews with the most senior players, attracts a readership of the highest calibre.

Print Digitalopi.net and OPI App editions provide a gateway to real-time reporting through a unique multichannel platform. Our digital media portfolio offers global editorial coverage, media and innovative advertising solutions on mobiles, PCs and tablets.

OPI Digital is continually evolving to maintain and enhance its effectiveness through the use of new technologies.

eNewsOPI delivers daily and weekly newsletters to a global audience of senior OP executives and industry members.

Both timely and targeted in their execution, they offer a powerful way to engage with our industry. Offering a myriad of advertising opportunities, these newsletters enable advertisers to benefit from impression and click-through data.

EventsOPI’s global reach attracts unbeatable audiences to a portfolio of events where delegates come together to be educated and enjoy unrivalled networking.

Influential players from around the world regularly attend OPI’s forums, awards dinners and other specifically-focused events held in the US and Europe.

magazine

Latest news, interviews and analysis

Latest news, interviews and

analysis

Latest news from the industry

Straight to your inbox

Daily

Today’s news

magazine

Latest news, interviews and analysis

OPIBLOGS

OPIBLOGS

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26,000+ average monthly visitors to opi.net

OPI magazine reaches over 11,000 senior decision-makers at the leading resellers of business supplies worldwide

ADVEOALSO/Alpha InternationalAmazonAskulAuchanBasics Office ProductsBPGIBureau ValléeBüromarkt BöttcherCarrefourCorwellEOSAEssendant

EVO Group Fiducial Office SolutionsHiTouch Business

ServicesIndependent StationersInteractionKaut-BullingerLyrecoMetroNovexcoOffice 1 SuperstoresOffice DepotOfficeworks

Printus/OTTO OfficeShopletSoenneckenSpicers/OfficeTeam GroupSP RichardsStaplesSupplies NetworkTescoWalmartWaltonsWarehouse StationeryWB Mason

plus thousands more

Circulation

11%

4%

45%

40%

Company type

69% Reseller

15% Wholesaler/Distributor/Importer

13% Manufacturer/Vendor3% Other

Job function

4% Financial/Admin/Other

32% Sales/Marketing

32% Buying Purchasing

27% Director/Senior Management

5% General Management

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FEATURE 1 FEATURE 2FEATURE 3

EVENT REVIEW/PREVIEW

BONUS DISTRIBUTION

JANUARYAdvertising Deadline: 20th November

FM Special (including MRO, Safety, etc)ISSA/INTERCLEAN North

America ReviewPaperworld Preview

VOW Green Light

FEBRUARY Advertising Deadline: 11th December

Security & Data Protection Writing Instruments

Paperworld InterviewEOPA/OPI Partnership

Preview

Paperworld (Frankfurt)Paperworld Middle East

MARCHAdvertising Deadline: 15th January

Vendor Special Paperworld Review OPI Partnership & EOPA

APRILAdvertising Deadline: 19th February

Paper Education/ Back-to-school

ISSA/INTERCLEAN Europe Preview

MAYAdvertising Deadline: 25th March

Breakroom Special

JUNEAdvertising Deadline: 22nd April

Visual Communications Traditional OPSP Richards ABC Preview

NAOPA Preview

JULYAdvertising Deadline: 27th May

Technology Special Furniture NeoCon Review SP Richards ABC

SEPTEMBERAdvertising Deadline: 22nd July

Jan/san Special ISSA/INTERCLEAN North America

OCTOBERAdvertising Deadline: 26th August

Mailing & Packaging StampingTop 100

EPIC Preview

Green Thinking Supplement An OPI supplement covering sustainability and CSR in the business supplies industry

NOVEMBERAdvertising Deadline: 23rd September

Business Machines Imaging Supplies/MPSSpecial Feature:

OPI is 25!Big Buyer, EPIC

OPI Global Forum

OPI Magazine Editorial Calendar

January March

May July September

Contact informationEwan Dickson, VP – Continental Europe, Middle East & Africa Tel: +44 20 7841 2954 Mobile: +44 7809 501 932 Email: [email protected]

Chris Turness, VP – North America & UK Tel: +44 20 7841 2953 Mobile: +44 7872 684 746 Email: [email protected]

Steve Hilleard, CEO Tel: +44 20 7841 2940 Mobile: +44 7799 891 000 Email: [email protected]

Andy Braithwaite, Editor-at-large Tel: +33 4 32 62 71 07 Mobile: +33 6 98 29 45 71 Email: [email protected]

Heike Dieckmann, Editor Tel: +44 20 7841 2950 or +44 1462 422 143 Email: [email protected]

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2016 Rates & Print Specifications

Full page Monthly cost per advertisementOPI advert packages Full circulation Europe only USA/Rest of World

Platinum Partner Programme Price on application

Series booking x 10 H4,300 H2,500 H2,900

Series booking x 6 H5,050 H2,950 H3,400

Series booking x 3 H5,700 H3,350 H3,800

Single insertion H6,300 H3,700 H4,200

Half Page Monthly cost per advertisementOPI advert packages Full circulation Europe only USA/Rest of World

Platinum Partner Programme Price on application

Series booking x 10 H2,500 H1,300 H1,500

Series booking x 6 H2,950 H1,600 H1,700

Series booking x 3 H3,350 H1,800 H2,000

Single insertion H3,700 H2,000 H2,300

60,000+ average monthly page impressions

ArtworkFiles should be supplied as press-quality PDF to size, including crop marks and page image bleed.

If supplying an InDesign file, please ensure all fonts and images are supplied and saved as CMYK EPS or TIFF format 300dpi. In the case of Illustrator, please ensure that all fonts are saved as outlines.

Fonts Please ensure that all fonts (printer and screen) are supplied.

Proofs and reproduction quality We require a cromalin-quality proof with all media supplied.IF A CROMALIN-QUALITY PROOF IS NOT SUPPLIED, OPI MAGAZINE WILL NOT BE HELD RESPONSIBLE FOR THE QUALITY OF ADVERT REPRODUCTION.If you are sending a proof by courier within two days or less of the given copy deadline, it may be required for you to send it to a different address – please ask for details.

Production, OPI Magazine, 2nd Floor, 112 Clerkenwell Road, London EC1M 5SA, UK

Address: ftp://ftp.opi.net Username: opiclient Password: opi2008

Eda SismanogluOperations & ProductionsTel: +44 20 7841 2950Email: [email protected]

Joel MitchellDesignerTel: +44 20 7841 2943Email: [email protected]

Sending materials

Contact details

Advertising Rates

Single pageTrim size: 277mm x 200mm (10 7/8” x 7 7/8”) portrait – allow 4mm (5/32”) image bleed around all edges.

Half a pageHorizontal trim size: 166mm x 126mm – allow 3mm image bleed around all edges.

Vertical trim size: 81mm x 258mm – allow 3mm image bleed around all edges.

Single pageDouble page spread:Trim size: 277mm x 400mm (10 7/8” x 15 3/4”) landscape – allow 4mm (5/32”) image bleed around all edges.

Double page spread

Half page

Half page

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5,000+ app edition distribution

OPI’s digital media portfolio delivers maximum industry exposure and targeted results

Website: opi.netBrand your message on the industry’s leading news and analysis website and start driving audience engagement to your products and services. opi.net averages 60,000 monthly page impressions with 26,000+ visitors, 15,000 of these being unique.

Ad type Cost

Dimensions (pixels) Global

North America EU

Skyscrapers 160 x 756 €2,800 €1,960 €1,680

Top Leaderboard 728 x 90 €2,380 €1,680 €1,470

Homepage Banners 600 x 120 €2,380 €1,680 €1,470

Buttons 300 x 250 €1,960 €1,400 €1,190

Daily eNews ServiceThe OPI newsletter provides over 11,000 readers with original analysis on breaking industry news and information five times per week.

2016 Rates (monthly) Dimensions (pixels) Cost

Leaderboard 600 x 60 H2,000

Bottom Banner 400 x 80 H1,200

Button 160 x 160 H850

Featured Video €850

App EditionReaching over 5,000 professionals, the iOS and Android mobile/tablet OPI App is the perfect way to reach decision-makers using the latest in digital ad technology.

2016 Rates Cost

Ads inc video or pic gallery H1,200

App Sponsor H750

Banner H500

Video 2016 Rates Cost

One week showcase on opi.net & daily eNews

€1,200

Sponsorship of OPI TV content POA

Online AdvertorialsA softer approach to traditional email blasts, OPI will host your content on opi.net and market it to our customer base using the daily eNews service.

2016 Rates Cost

One month opi.net & two weeks on eNews €2,500

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Cost

Corporate Membership

5+ 10 25 50

Bronze Membership

SilverMembership

GoldMembership

Club OPIMembership

OPI Corporate Membership is a new membership package created for OPI’s most loyal customers. It includes some of the leading services

they can normally take advantage of, but are now being offered as an annual package at a significantly reduced rate.

Annual €700SAVE €410

Annual €2,100SAVE €1,255

Annual €4,200SAVE €3,875

Annual €6,300SAVE €5,595

Digital membership (online only) €110 (per member) 4 7 20 40

Premium membership (online and print edition) €220 (per member) 1 3 5 10

Annual Salary Survey research €450 P P P P

Annual State of the Industry report €900 P P P

European OP Awards Dinner ticket €325 P P P

OPI Executive Dinner or Lunch €250 P P P

European or Global Forum ticket €2,850 P P

+ 2 nights’ accommodation €520 P

20% discount on bespoke research P P P P

20% discount on published research P P P

20% off executive recruitment services P P

30% discount on extra forum tickets P

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Exclusive Benefits

• OnePremiumSubscriptionworth$299:includesOPI Magazine in hardcopy (10 issues per year) plus unrestricted access to all opi.net content online and via the OPI App

• ExclusiveinvitestoallOPI VIP Executive Lunches and Dinners in North America and Europe, plus one guest invite (non-colleague) for each event

These high-level discussion and networking functions are only available to OPI VIP members and are held twice a year in each of three markets: the USA, UK and Germany. A modest attendance fee to cover food/drink is only charged if the event is not sponsored

• Dailynewsstoriesemailedinfulleveryday–noneedto click on each story and visit opi.net. Quick and easy information, exclusively for time-pressed VIP members

• Prioritybreakingnewsalerts–mostimportantnewsstories delivered directly to your inbox the moment they are verified by the OPI editorial team

• Invitationtojointhe OPI CEO Forum group on LinkedIn

• Exclusiveaccesstoaquarterlyfocusgrouporroundtablediscussion (hosted conference call) on hot industry topics –onlyavailabletoOPI VIP members*

• Personalisedassistancetoeffectintroductionstokeycontacts in the OPI database (maximum four per year)

• 10%discountoffthepublishedregistrationfeeforselected OPIevents:* §GlobalForum(discountworth$350) §EuropeanForum(discountworth$350) § European Office Products Awards dinner

• 15%discountagainstthepublishedcostofselectedOPI products(canbeusedbythecompanyandnotjusttheindividualmember): § digital advertising (banner ads, daily news sponsorship,

online product directory, etc) §research–publishedreportsorbespokeprojects § executive recruitment services § training

• Dedicatedaccountmanagertoensureyoureceivemaximum benefit from your VIP Membership

VIP Membership

$ $ $

$ $ $

* Can be transferred to one colleague if the member is not available, or if it is more appropriate for an associate to participate

OPI’s VIP programme gives key executives access to a host of new value-added services that are exclusive to VIP members. Membership is highly personalised and offers substantial discounts on a variety of OPI products and services.

Annual Membership is €850