M DiTizio Triple Bottom Line 01.15.2014
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The Triple Bottom Line and Canon: Why it Matters Business Services Division Michael S. Di Tizio
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Transcript of M DiTizio Triple Bottom Line 01.15.2014
The Triple Bottom Line andCanon: Why it MattersBusiness Services DivisionMichael S. Di Tizio
INDEXINDEX
1. Origins of the Term
2. Industry and Triple Bottom Line
3. Canon and Triple Bottom Line
4. Questions
ORIGINS OF THE TERM
A Bottom Line is . . . A Bottom Line is . . .
the
line
RFPRFPRFP
Analysis of TBLAnalysis of TBL
the
line
the
line
the
line
the
line
John ElkingtonJohn Elkington
• Consultant• Founder of
SustainAbility • Environmental player• Published author
Origin of TermOrigin of Term
Cannibals with Forks: The Triple Bottom Line of 21st Century Business (1998)
Society depends on the economy, and the economy depends on the global ecosystem, whose health represents the ultimate bottom line.
Companies able to engage their stakeholders with a clear vision of their shared future and, in the process, to outperform their competitors
against the triple bottom line, will be much better placed to win people’s hearts and minds, along with their money.
Triple Bottom Line: Define ItTriple Bottom Line: Define It
• Factors– New markets, less resources
• New business model • 3 factors determine bottom line:
PROFITABILITY
SOCIAL IMPACT
ENVIRONMENTAL IMPACT
INDUSTRY AND TRIPLE BOTTOM LINE
Impact Across IndustryImpact Across Industry
Impact Across IndustryImpact Across Industry
Industry ReviewIndustry Review
Goldman Sachs*•TBL Companies have 25% higher stock valuethan less sustainable competitors*
Accenture**•93% of CEOs believe sustainability as an essential•88% state that green issues are embedded in start/ops•72% believe TBL approach strengthens brand value
Price Waterhouse Cooper***•Positive link between sustainability and profitability•More companies incorporate sustainability and ethic issues in their business models to gain competitive advantage
CANON AND THE TRIPLE BOTTOM LINE
Our Social ImpactOur Social Impact
Support art, community and public benefit causes
Our Social ImpactOur Social Impact
Creating technologies that contribute to future society•Early disease detection•Lower patient impact•elder care or life support•Affordable DNAdiagnostic systems
– Gene therapy researchand custom medicines
Our Social ImpactOur Social Impact
Cooperation of people and communities in each country and region where we operate.•2011 Japan Earthquake
– Donated ¥300 million– Employees donated ¥50 million.– Donated Canon products to stricken
areas• Food, clothing and shelter• Medical devices• Portable digital radiography
systems• Digital cameras.
Our Sustainable ImpactOur Sustainable Impact
• Corporate philosophy of kyosei
• All people, regardless of race, religion or culture, harmoniously living and working together for thecommon good
• Environmental Assurance Philosophy
• To pursue maximization of resource efficiency andcontribute to the creation of a society that practicessustainable development
• Life Cycle Analysis Program Achievements• Minimize C02 release and toxic chemicals• Reduce overall energy use• Use recycled/reused materials• Are high-performance, low-maintenance
and sustainable
Produce
Use Recycle
ENVIRONMENTAL BURDENREDUCTION
Global Warming
PreventionEfficient Use Of Resources
Hazardous SubstancesElimination
Our Sustainable ImpactOur Sustainable Impact
• ENERGY STAR Partner Of The Year• 12 time ENERGY STAR Awards winner• Over 200 products qualified with advanced
energy-efficient, low eco-impact features
• Toner Cartridge Recycling Program• Since 1990, collected more than
287,000 tons globally
• Materials Innovation• Bio-plastics – derived from agricultural
by-products, flame retardant certified by UL• Alternative Energy Sources – LED Light Sources,
USB Power and Solar Film Technology• Environmental Certification – Devices compliant with:
Our ProfitabilityOur Profitability
FINAL THOUGHTS
01/22/15 School of Sustainability20
SummarySummary
• TBL has been adopted globally• Interdependency between
business, community and environment
• Shared opportunities benefit all three
• Top business gains:– Revenue / market share– Employee retention– Community support
Sustainability(Corporate Responsibility)
People
Profit
Planet
Accountability
Transparency & Shareholder Dialogue
