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The 4th Annual Location Business Summit USA 2012Hyatt Place, San Jose October 16-17, 2012

How to unlock – and monetize – the power of location based services by creating a business strategy that is fine-tuned to deliver significant new revenueThe biggest location based services event in the U.S. - bringing together developers and LBS service providers, brands, retailers and the key decision makers in mobile marketing from across the entire ecosystem.

Join THe MoBiLe RevoLUTion & MAxiMize YoUR PRofiTS:

>> Unbeatable Business Models: Understand>the>latest>strategies>for>monetizing>LBS>–>and>why>free>services>can>still>mean>big>profits

>> Location Based Marketing:>Proven>methods>to>target>your>audience>effectively,>maximize>conversion>rates>and>the>metrics>that>enable>you>to>measure>your>return>on>investment

>> Indoor Location:>The>rapid>extension>of>mapping>and>navigating>the>‘Great>Indoors’>and>how>your>business>can>fully>cash>in

>> ‘Closing the Loop’: NFC,QR>codes>and>other>m-payment>technologies>that>enable>you>to>track>the>customer>from>first>interaction>to>transaction>–>and>how>to>select>the>most>appropriate>tools>

>> The Power of Data: Learn>how>to>optimize>the>value>of>your>data>–>expert>advice>on>improving>accuracy,>turnaround,>and>quality

>> Social Location:>Capitalize>on>SoLoMo,>and>find>out>how>to>massively>increase>your>reach>and>relevance>by>optimizing>contextual>data

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SAve $300Click here for registration

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‘The number of people who use “geosocial” location-based services like foursquare has more than doubled in the last year’Pew Internet & American Life Project Report

MonetizationThat’s what the 4th Annual Location Business Summit USA, 16 – 17 october 2012, is all about!

With>the>global>market>for>Location>Based>Services>starting>to>show>strong>growth>right>across>North>America>–>and>revenue>now>forecast>to>reach>$10.3>billion>by>2015>–>three>BIG>questions>remain>to>be>answered:>

1. Where is the money coming from?

2. How fast will the killer business model emerge?

3. Who stands to profit most?

There>are>now>over>100>million>smartphone>subscribers>in>the>United>States.>With>most>of>these>devices>GPS>enabled,>the>promise>of>location>based>services>industry>has>finally>come>to>fruition.>Couple>this>with>the>fact>that>consumers>are>finally>embracing>LBS,>95%>of>smart>phone>owners>now>use>their>phones>to>make>local>decisions,>it>is>clear>that>a>genuine>mobile>revolution>is>underway.>

But>it’s>also>the>case>that>too>many>businesses>are>lagging>behind>the>curve:>And>meanwhile,>their>more>technologically>astute>rivals,>are>stealthily>but>steadily>beginning>to>gobble>up>market>share.

Against>this>backdrop>of>mounting>optimism>tempered>by>financial>realities>–>and>uncertainties>–>it>is>no>real>surprise>that>tickets>for>the>4th Annual Location Business Summit USA>are>already>selling>fast.

Once>again,>we>will>bring>together>senior>executives>from>across>the>location>ecosystem,>all>of>them>eager>to>compare>experiences,>discuss>business-critical>issues,>pool>their>knowledge,>identify>potential>partnerships>and>–>this>year,>more>than>ever>before>–discuss>monetization>strategies

This>is>the>event>designed>specifically>to>help>you>pinpoint>key>LBS>business>models>and>highlight>services>that>can>generate>significant>revenue

With>our>faculty>of>expert>speakers>drawn>from>LBS>leaders>that>include>Caesars entertainment, Big 5 Sporting Goods, Time out north America, AT&T, The Ritz-Carlton, General Motors, BMW, Sensewhere, Localeze to>name>but>a>few,>we’ll>focus>strongly>on>the>key>issues>that>are>going>to>drive>the>market>forward>–>from>indoor>and>social>location>to>marketing>and>consumer>engagement>->come>and>pick>the>brains>of>companies>that>have>taken>the>location>based>leap,>and>are>reaping>the>rewards!

After>all,>with>Google>and>Microsoft>already>mapping>indoor>venues,>Apple>positioned>to>enter>the>space,>facebook>announcing>its>new>location-based>advertising>products,>plus>so>many>start-ups>and>infrastructure>providers>already>capitalizing>on>the>explosive>LBS>market,>it’s>time>to>prepare>for>profit.

You>don’t>need>me>to>tell>you>it’s>not>all>plain>sailing.>The>space>continues>to>change,>month>on>month.>For>example,>tumbling>sales>of>PNDs>continue>to>eat>away>at>TomTom’s>

revenue.>Nokia>and>RIM>have>suffered>massive>losses>this>year.>It>certainly>doesn’t>pay>to>be>complacent.>And>for>every>loser,>there’s>a>‘new>kid>on>the>block’>ready>to>cash>in.

And>then>there’s>retailers.>While>consumers>are>already>proving>they>love>location>technologies,>concerns>over>privacy,>ROI>and>–>frankly>–>a>lack>of>understanding>mean>many>businesses>are>still>slow>on>the>uptake.>

So>how>can>you>get>the>brands>on>side?>Will>location>based>advertising>be>the>real>money>spinner?>What>other>business>opportunities>are>out>there?>Where>is>the>real>value>in>your>location>data?>All>these>questions>–>and>many>more>besides>–>will>be>fully>answered.>And>that>means>you’ll>get>a>balanced>perspective,>along>with>premium>market>intelligence>and>real-world>advice.

In>short,>The Location Business Summit USA will>provide>viable>solutions>to>issues>you’ve>been>grappling>with,>and>enable>you>to>fine-tune>–>or>even>draw>up>–>powerful,>revenue-oriented>strategies>for>2012>and>beyond.

ReGiSTeR TodAY and be part of the latest debate around social location and discover the real value of your location data – all with the focus firmly on claiming your share of the growing revenues.

I>look>forward>to>meeting>you>in>San>Jose,>>16>–>17>October>2012!

Best>regards,

Aoife>Gaffney>Event>director

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The Conference Will focus On These Six key Topics

1 2data: Turning your information into Cold Hard Cash – and Avoiding Privacy issuesMobile>allows>you>to>collect>a>huge>amount>of>location>data>from>users.>Not>to>mention>people’s>music>preferences,>recommendations>from>websites,>favorite>web>pages,>and>so>forth.>>And>given>that>knowledge>is>power,>the>information>you>collect>is>potentially>an>enormous>asset.

But>with>so>much>data>now>available>for>analysis,>how>do>you>single>out>–>and>optimize>–>what’s>really>important>and>win>the>battle>for>quality>over>quantity?>>

And>then>there>are>all>the>privacy>issues.>Have>you>figured>out>the>safest>way>to>collect,>store>and>deliver>your>data>without>breaching>any>privacy>legislation?>

With>so>many>companies>offering>to>aggregate>or>enhance>your>data>and>show>you>how>to>harness>it>to>your>marketing>and>brand>loyalty>programs,>you’ll>come>away>from>the>Conference>with>a>clear>picture>of>how>to>squeeze>more>revenue>from>your>data>without>alienating>your>customers.

Location Based Marketing: Getting your Ads Seen by the Right People – Wherever they Happen to BeApps>are>now>fully-fledged>media>channels,>offering>a>whole>world>of>possibilities>for>exposure.>>But>with>hundreds>of>thousands>to>choose>from,>and>new>ones>appearing>every>hour>of>every>day,>are>these>really>the>best>avenues>for>exposure?>>In>a>world>of>fragmentation,>what>are>the>other>solutions>out>there>->and>how>can>you>avoid>just>spamming>your>audience>with>digital>junk?>Come>and>discover>the>metrics>of>location>based>marketing>and>learn>how>to>keep>ahead>in>an>everchanging>industry.>

Which>channels>are>best>suited>for>different>products?>How>do>you>get>extra>relevancy?>Find>out>what>level>of>targeting>is>now>easily>achievable,>and>pinpoint>the>technologies>that>can>help>you>be>findable>and>visible>in>front>of>your>target>audience,>no>matter>where>they>are>and>which>device>they>happen>to>be>using.

We’ll>show>you>why>being>context-aware>is>paramount,>how>to>know>where>your>audience>is,>and>the>most>appropriate>ways>to>target>them>with>must-have>information.>

indoor Location: The Mobile Shopping Revolution is UnderwayIt’s>a>fact>that>most>people>spend>around>90%>of>their>time>indoors>–>which>means>indoor>positioning>offers>significant>potential>for>the>location>based>services>(LBS)>space.>

With>Google,>Microsoft>and>Micello>now>mapping>venues,>and>the>technologies>finally>coming>of>age,>the>door>is>wide>open>for>in-store>mobile>marketing,>and>a>revolution>in>the>way>people>shop>is>underway.>>But>with>the>industry>giants>so>heavily>involved,>is>there>still>room>for>extra>players?>>

Major>US>retailers>have>already>implemented>indoor>technologies>in-store>–>and>battle>lines>have>been>firmly>drawn>in>a>fightback>against>their>online>rivals>with>a>variety>of>technologies,>including>WiFi,>Bluetooth>and>assisted>GPS,>being>touted>as>the>ideal>indoors>solution.>>

But>the>picture>is>still>changing,>with>the>likelihood>that>one>size>won’t>fit>all,>and>choice>will>come>down>to>individual>company>needs>that>include>in-store>product>search,>aisle-by-aisle>navigation,>and>product>recommendations>based>on>individual>preferences>or>past>behavior.>

“The event was a good collection of perspectives of the business and monetization aspects of the LBS space. Very interesting, especially to get a chance to view so

many up and comers and new entrants who are spurring innovations in this area”

Sati>Banjeree, Technology>Strategist, Intel Corportaion

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4 5 6Consumer engagement: Walking the Line Between Compelling – and CreepyWith>so>much>competition>in>the>LBS>space,>customer>engagement>is>vital.>>You’re>aiming>to>create>a>personalized,>ongoing>customer>dialogue>that>keep>you>and>your>brands>front-of-mind.>>That’s>a>tall>order>in>itself>–>especially>when>you>consider>the>necessity>to>stave>off>the>‘creepy>factor’.>>

At>the>Conference,>you’ll>examine>the>most>popular>incentives>to>persuade>people>to>keep>LBS>switched>on>–>including>couponing,>daily>deals>and>QR>codes>–>that>offer>value>for>the>user,>and>tread>the>fine>line>between>engaging>and>annoying.>

You’ll>also>get>up-to-speed>with>the>latest>tools>and>techniques>for>LBS>customer>engagement:>>From>augmented>reality>to>scavenger>hunts,>new>ideas>are>appearing>almost>every>day.>Which>are>worth>closer>investigation?>And>which>are>passing>fads?>>Our>experts>will>help>you>assess>what’s>out>there,>and>how>you>can>take>advantage.

Closing the Loop: Connecting online and offline Activity – and Reaping the RewardsAt>The>Location>Business>Summit>USA,>you’ll>learn>about>the>most>effective>ways>to>‘close>the>loop’>between>an>online>promotion>and>an>in-store>point>of>sale.>

We’ll>show>you>the>easiest>way>to>track>customers>from>the>moment>they>get>your>marketing>communications>right>through>to>their>transactions>–>and>highlight>the>wealth>of>valuable>data>you’ll>generate>along>the>way.>>Or>to>put>it>another>way,>you’ll>be>able>to>demonstrate>ROI>from>your>marketing>campaigns>and>profit>from>behavioral>analytics>that>illustrate>the>impact>of>your>strategies>on>mobile>users.

You’ll>also>hear>the>latest>about>the>latest>technological>news>and>forecasts:>>Is>it>NFC>that’s>going>to>drive>this?>Or>will>the>next>stage>in>mobile>payments>be>facilitated>by>scavenger>hunts?>>Or>perhaps>‘closing>the>loop’>will>revolve>around>the>digital>wallet,>where>multiple>mobile>payments>solutions>come>together?

Come>and>find>out>what>our>experts>think>will>happen>next>–>and>the>likely>timescale.

Mobile navigation: The Changing LandscapeFree>navigation>services>on>the>mobile>have>signalled>the>end>of>America’s>love>affair>with>the>PND.

With>TomTom>licensing>data>to>Apple,>and>NAVTEQ>now>part>of>Nokia,>the>opportunity>for>map>and>content>providers>is>expanding>rapidly>into>other>avenues,>most>of>which>are>mobile.>

But>as>the>mobile>takes>over>from>traditional>PNDs,>where>is>the>revenue>going>to>come>from?>

Are>drivers>a>good>target>for>in-car>advertising?>>Is>the>car>ready>to>be>a>platform>for>the>social>revolution?>>Which>connected>car>technologies>will>lead>the>way>for>the>driver>experience?>How>will>the>mobile>adapt>to>drivers>in>the>future?>>And>with>Siri>promising>to>be>speaking>to>us>through>our>car>speakers,>is>voice>recognition>the>next>big>thing>in>the>car?>

So many questions. And all the answers at The Location Business Summit USA. Reserve your place today.

The Conference Will focus On These Six key Topics

“The summit provided good insight into the views and industry leaders as to the issues and roadmaps facing the industry”

Mark>Shepard, Senior>Commercial>Manager, Sensis

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day 1 - october 16 - 9am-7pm

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Case -Study

find out How Big 5 Sporting Goods is Using Couponing To increase foot Traffic And encourage Brand Loyalty

•>A>practical>snapshot>of>the>mobile>marketing>landscape>from>a>retailers>point>of>view

•>Understand>the>retailer>conundrum;>what>to>do,>when>to>do>it>and>how>to>evaluate>mobile>initiatives

•>Decide>if>mobile>couponing>is>right>for>your>brand>and>exploit>this>growing>trend>

Rikke>Alderson,>Director>Digital>Marketing, Big 5 Sporting goods Corporation

Case-Study

The Role of Location Based Services for a Multi-Location Brand

•>Find>out>about>Cinnabon’s>SoLoMo>efforts>over>the>past>year;>see>the>results>they>have>had,>and>discover>how>this>has>impacted>their>future>strategy

•>Understand>how>multi-location>brands>can>achieve>complete>accuracy,>specifically>eliminating>inaccurate>geo-codes>and>duplicate>venues>which>represent>a>huge>barrier>to>customer>engagement

•>Listen>to>innovative>methods>on>how>to>increase>consumer>engagement>and>venue>optimization>

•>Find>out>how>Cinnabon>brought>about>a>650%>increase>in>consumer>engagement>levels>over>8>months>and>put>these>strategies>to>use>immediately>

Rachel>Hadley,>PR/Corp>Comm>Manager,>Cinnabon

Panel debate

future Prospects for Consumer engagement in a Location-enabled World

•>Golden>rules>that>will>tempt>and>persuade>people>to>disclose>their>location>–>and>what>you>absolutely>must>not>do

•>Couponing>and>mobile>rewards:>What>kind>of>offers>incentivize>consumers>to>engage>in>location>based>services>whilst>simultaneously>enhancing>brand>loyalty>

•>Going>beyond>location:>>How>to>create>a>holistic>customer>experience>by>drawing>on>the>full>range>of>mobile>technologies>

•>Innovative>ways>to>incorporate>augmented>reality>into>your>location-aware>campaigns>and>services>

David>Teichner,>CEO,>Yowza!!

Scott>Gatz,>CEO, gaycities

Networking>Coffee>Break

Presentations and Panel debate

Avoid data overload: Understand Where The Real value of Geo data Lies

•>Practical>information>on>the>best>ways>to>obtain,>store>and>deliver>data>in>a>fragmented>industry,>to>increase>efficiency>and>stay>competitive

•>Determine>how>delivery>and>usage>of>location>data>is>changing>for>optimum>efficiency>and>productivity

•>Learn>how>to>optimize>big>data>to>overcome>the>quality>vs.>quantity>battle>

•>Improve>accuracy,>turnaround,>data>quality>and>data>delivery>to>provide>the>best>location>offering>and>see>maximum>ROI>on>your>solution

David>Peterson,>CEO,>Sense networks>

Brian>Wool,>VP>of>Content>Distribution,>Localeze

Networking>Roundtable>Lunch

Presentation

The Answer to indoor Positioning: An expert Guide to the Technologies Which enable indoor Location.

•>Bringing>the>social>network>indoors:>>Extend>your>social>reach>for>a>fully>integrated>indoor>experience

•>Learn>how>to>make>the>most>out>of>micro>advertising>to>increase>your>business>profits>>

•>Hear>successful>case-studies>on>the>use>of>a>commercial>indoor>application,>and>find>out>how>specific>challenges>are>being>overcome.>

Rob>Palfreyman,>CEO>&>Co-founder,>Sensewhere

Networking>Coffee>Break

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opening up the indoors for Location Services

•>With>Apple,>Google>and>Nokia>all>making>strides>–>and>serious>investment>–>indoors,>will>this>turn>out>to>be>the>Holy>Grail>for>LBS?

•>Wi-Fi,>RFI,>>or>Bluetooth:>>Analyze>the>prime>technologies>that>facilitate>indoor>positioning,>and>compare>–>and>contrast>–>the>infrastructure>requirements

•>Incorporate>your>own>content>into>indoor>mapping>solutions>and>understand>how>to>dominate>the>indoor>consumer>experience

•>Uncover>the>marketing>potential>of>indoor>location:>>Effective>use>of>proximity>advertising>to>entice>prospective>customers>>

•>From>indoors>to>outside>–>and>back>again:>>How>to>create>a>seamless>user>experience

•>Can>the>crowd-sourced>model>work>for>the>indoor>space>as>well>as>it>has>outdoors>–>or>are>verified>maps>the>only>genuinely>reliable>solution?>

Ankit>Agarwal,>CEO,>Micello

Josh>Marti,>CEO, Point Inside

Rich>Kang,>Director>of>Innovation,>>Caesars entertainment Corporation

day 1 cont... day 2 - october 17 - 9am-5pm

Case-Study

next Level Geo-location and Content optimization: Learn How to increase Relevancy and Consumer engagement

•>Discover>how>to>utilize>Mobile>Web,>Smartphone>Application>and>LBS>social>services>to>maximize>guest>engagement>and>increase>sales.

•>Hear>strategies>used>to>overcome>LBS>challenges>when>activating>location-based>platforms>on>a>global>scale.>

•>KPI>selection,>content>effectiveness>and>measuring>mobile>engagement>->benefit>from>best>practices>in>user>engagement>and>reception.

•>Insights>as>to>how>The>Ritz-Carlton>is>leveraging>expertise>at>the>local>(hotel)>level>to>create>advanced>location-based>services>and>content.>>

•>Merging>mobile>and>social:>learn>from>real>life>examples>of>how>LBS>and>social>platforms>can>be>used>together.>

Christoph>Heyn,>Corporate>Manager,>E-Commerce>Marketing,>The Ritz-Carlton hotel Company

Networking>Coffee>Break

Presentations and Panel debate

Understand How Brands can integrate Location Based Marketing and demonstrate Roi

•>Bridge>the>communications>gap>between>brands,>agencies>and>technology>providers>to>deliver>effective>solutions>that>are>easy>to>monitor>and>measure

•>The>reality>of>targeted>advertising:>>Analyze>SMS,>check-in>and>geo-fencing,>and>determine>which>are>the>most>viable>solutions>for>your>business

Panel debate

Capitalizing on Location: Turning LBS into Profit

•>Free>vs.>Premium>vs.>Freemium:>Which>model>is>best>equipped>to>deliver>maximum>revenue>to>your>business?

•>Fight>the>free>monster:>Understand>how>to>add>the>type>of>value>–>and>content>–>that>makes>consumers>eager>to>pay

•>Revenue>optimization:>>How>to>achieve>maximum>revenue>from>your>existing>user>network>–>what>else>should>you>do?

•>Sponsorship,>lead>generation>or>affiliate>revenue:>Identify>the>most>appropriate>niches>in>the>LBS>ecosystem>and>ensure>your>business>plays>to>its>strengths

•>Vertical>markets:>>Gets>to>grips>with>the>verticals>that>offer>your>business>the>highest>potential>profit>–>special>focus>on>>retail,>consumer>packaged>goods,>automotive>>and>travel>

Igor>Glubochansky,>Executive>Director,>Advanced>mobility>Solutions, AT&T

Josh>Marti,>CEO,>Point Inside

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day 2 cont...

Presentation

LBS Gaming and Augmented Reality: Another Monetization Strategy?

•>Reach>the>full>potential>of>LBS>gamification:>Get>to>grips>with>working>business>models>and>capitalize>from>other>players’>experiences

•>Hear>real>life>examples>of>how>LBS>gaming>can>drive>mobility>to>sponsored>locations>for>virtual>and>physical>prizes.

•>Discover>how>AR>can>be>used>as>a>vision-based>interaction>for>brands>at>certain>locations,>turning>everyday>consumer>items>into>triggers>for>rewards.

Brian>Selzer,>President>&>Co-Founder,>ogmento

Presentation

discover the full Potential of Proximity for 2012 and Beyond

•>Find>out>how>to>utilise>social>and>location>data>to>create>value>and>personalized>experiences.

•>The>implications>of>proximity>and>reality;>comparing>the>value>of>who>is>here>now>vs.>who>people>actually>spend>their>time>with.

•>Get>to>grips>with>the>interactions>and>opportunities>presented>by>temporal>proximity>networks.>>

Brett>Martin,>CEO>&>Co-founder,>Sonar

Panel debate

death of the Pnd: What does it Mean for the LBS industry?

•>Which>other>verticals>can>map>and>content>providers>successfully>target>to>replace>declining>PND>sales?

•>Optimize>content>delivery>from>the>mobile>to>the>car:>Expert>analysis>on>technologies>that>support>the>connected>car

•>The>social>revolution>inside>the>car>and>the>importance>of>local>search:>>How>will>the>mobile>adapt>to>driver>needs?

•>Voice>recognition>and>personal>assistants:>>Are>these>the>next>plateau>for>in-car>navigation?>

•>How>to>engage>drivers>effectively>–>without>risking>>their>safety

•>Pinpoint>location>enabled>advertising>opportunities>as>the>car>becomes>an>LBS>platform

Andreas>Winkler,>Senior>Advanced>Technology>Officer,>>BMW Technology office

Di-Ann>Eisnor,>VP>Community>Geographer,>Waze

Frankie>James,>Staff>Researcher,>general Motors

Mike>Ghaffary,>Director>of>Business>Development,>Yelp

Presentation

A Market overview on the evolution of driver navigation

•>Understand>how>PND>makers>have>failed>to>react>to>the>threat>posed>by>smartphones,>and>how>automotive>OEMs>will>respond>to>this>threat

•>Friend>or>foe?>>Determine>the>implications>of>Apple,>Google,>and>Microsoft>entering>the>automotive>space>and>what>this>means>for>your>business>

•>Become>an>expert>in>the>differentiating>features>of>car>and>pedestrian>mobile>navigation.

•>Innovative>methods>to>monetize>without>distracting>drivers>in>a>connected>vehicle,>and>find>out>what>consumers>really>think>about>voice>recognition

John>Canali,>Senior>Analyst,>Strategy Analytics

Presentations and Panel debate cont...•>Bring>contextual>relevancy>and>personalization>into>

your>LBS>campaign>–>and>measure>the>increase>in>your>conversion>rates>

•>Connect>the>dots:>>How>difficult>is>it>to>provide>a>fully>integrated>and>connected>experience>for>the>user,>and>how>is>the>picture>changing?

•>Partnerships:>>Select>the>best>people>to>help>you>maximize>your>exposure>across>a>fragmented>ecosystem>

•>Keep>your>users>on-side:>>How>to>build>contextual,>socially-relevant>consumer>profiles>without>alienating>the>people>you>need>to>monitor

Surojit>Chatterjee,>Head>of>Global>Mobile>Search>Ads>Product,>google

Amber>Case,>CEO>&>Founder,>geoloqi

Eli>Portnoy,>CEO>&>Co>Founder,>Think near

Janet>Caputo,>Social>Media>Marketing>Director,>>Time out north America

Presentation

‘Close the Loop’ Technologies that facilitate Advanced Tracking and Analytics

•>Understand>the>benefits>of>‘closing>the>loop’>in>respect>of>data>collection>and>consumer>analytics

•>How>to>leverage>mobile>for>multi-channel>payment>solutions>>

•>NFC,>the>digital>wallet>and>SMS>payments:>Analyze>which>mobile>payment>technology>is>best>suited>to>seal>the>deal>for>your>location>based>marketing>campaigns

•>Coupon>and>reward>redemption:>>From>distribution>to>transaction>–>how>can>you>best>take>advantage>of>this>next>stage>in>mobile>payments?

Speakers>for>this>session>to>be>confirmed,>please>check>here>for>further>updates>

Networking>Roundtable>Lunch

Å Previous Next ÆClick here to view the full agenda and list of speakers Æ

Event Overview

Monetization

Event at a Glance

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Agenda

Networking Opportunties

networking opportunities You Cannot Afford To Miss

PRe-evenT neTWoRkinGFrom>Mobile>LBS>to>navigation>to>location>analytics>to>crowd>sourcing;>our>community>members>are>the>world’s>leading>location>experts>from>across>multiple>industries.>>Making>meetings>has>never>been>easier,>with>the>exclusive>online>networking>service>that>you>will>be>able>to>access>to>2>weeks>before>the>event.>You>can>see>who>is>attending,>send>networking>requests,>make>appointments>with>attendees,>find>delegates>by>a>range>of>criteria,>add>important>people>to>a>key>contacts>list>and>easily>locate>sponsors>and>exhibitors…all>before>you>even>arrive>at>the>conference.

It’s>a>perfect>way>to>break>the>ice>and>make>sure>you>hit>the>ground>running>when>>you>meet>at>the>show!

ConfeRenCe neTWoRkinGOur>ample>networking>breaks>give>you>more>time>to>walk>the>floor,>talk>to>people>that>matter>and>build>relationships>for>long>term>success.>>You>will>have>20+>hours>of>valuable>networking>time,>so>you>can>plan>your>time>effectively>to>have>those>important>meetings>and>take>full>advantage>of>the>coffee>and>lunch>breaks. Space is very limited in the

exhibition hall. for more information on exhibiting or sponsoring CLiCk HeRe to email David Murdoch.

The Location Business Summit unites Tech Providers, Developers, Agencies, Map & Content Providers, Brands & Retailers, and the WHOLE MOBILE ECOSySTEM for one simple reason – Because now, more than ever, mobile initiatives in retail rely on forming cross-industry partnerships. And at this event our ample networking creates a perfect platform for you to meet the right people and set those partnerships in motion.

eveninG neTWoRkinG At>the>end>of>an>information-packed>first>day>this>informal>reception>is>the>perfect>opportunity>for>you>to>meet>your>fellow>attendees,>see>the>products>on>offer>and>discuss>the>issues>that>have>been>raised.

exHiBiTion neTWoRkinGOur>intimate>exhibition>area>gives>you>space>to>meet>the>service>providers>that>will>help>take>your>business>to>the>next>level,>as>well>as>providing>an>informal>networking>area.>

Click here to view the full agenda and list of speakers Æ

Event Overview

Monetization

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Agenda

Networking Opportunties

Top speakers from tech providers, retailers and marketing agencies

…. AND THIS IS JUST THE START, MORE SPEAkERS ARE BEING ADDED EvERy DAy

A WEALTH Of kNOWLEDGE PROvIDED By 25+ INDUSTRy INNOvATORS… Hear from these Top Brands

Rikke>Alderson,>>Director>Digital>Marketing,>>Big 5 Sporting Goods Corporation

Rachel>Hadley,>>PR/Corp>Comm>Manager,>>Cinnabon

Christoph>Heyn,>>Corporate>Manager>of>>E-Commerce>Marketing,>>The Ritz Carlton Hotel Company

Rich>Kang,>>Director,>Director>of>Innovation,>>Caesars entertainment Corporation

Janet>Caputo,>>Social>Media>Marketing>Director,>>Time out north America

Andreas>Winkler,>>Senior>Advanced>Technology>Engineer, BMW Group Technology office

Frankie>James,>>Staff>Researcher,>>General Motors

Rikke Alderson, Director>Digital>Marketing,>>Big 5 Sporting goods Corporation

Rachel Hadley, PR/Corp>Comm>Manager,>>Cinnabon

Christoph Heyn, Corporate>Manager>of>E-Commerce>Marketing,> The Ritz Carlton hotel Company

Janet Caputo, Social>Media>Marketing>Director,> Time out north America

Surojit Chatterjee, Head>of>Global>Mobile>Search>Ads>Product, google

Click here for an updated version of the speaker list Æ

Mike Ghaffary, Director>of>>Business>Development,> Yelp

Igor Glubochansky, Executive>Director,> Advanced Mobility Solutions, AT&T

Rich kang, Director,>Director>of>Innovation,> Caesars entertainment Corporation

Andreas Winkler, Senior>Advanced>Technology>Engineer,> BMW group Technology office

frankie James, Staff>Researcher,> general Motors

John Canali, Senior>Analyst, Strategy Analytics

Rob Palfreyman, CEO>&>Co-Founder, Sensewhere

Scott Gatz, CEO>&>Founder, gayCities

Ankit Agarwal, CEO,> Micello

Josh Marti, CEO>&>Co-Founder, PointInside

David Teichner, CEO,> Yowza!!

David Peterson, CEO,> Sense networks

Brett Martin, CEO>&>Co-Founder,> Sonar

Di-Ann Eisnor, VP>Community>Geographer,>> Waze

Amber Case, CEO>&>>Co-Founder,> geoloqi

Andy Steuer, CEO>&>>Co-Founder, Punchard

Eli Portnoy, CEO>&>>Co-Founder,> Think near

Brian Selzer, President,>Co-Founder,> ogmento

Brian Wool, VP>of>Content>Distribution,> Localeze

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The Location Business Summit USA

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