Yolanda Ursa (INMARK)

ICT Forum Brazil-Europe Cooperation in ICT

Sao Paulo, 3 November 2011

The keys to success in ICT projects

“Seventy percent of success in life is showing up"

Woody Allen

• Significant increasing of LA in ICT &e-Infrastructures cooperation projects (153 participations)

• Brazil leads the ranking (+ 30% of all LA participants in the EU’s ICT & eI programmes)

• FP7 EC Contribution: 6.756.872 €

LA Participations in ICT + eI

LA Participations FP6 Total

FP7 Partial

BRAZIL 40 48

CHILE 9 20

ARGENTINA 9 17

COLOMBIA 1 17

URUGUAY 3 15

MEXICO 6 11

PERU 3 8

COSTA RICA 1 5

VENEZUELA 3 4

ECUADOR 1 3

PANAMÁ 0 2

GUATEMALA 2 1

HONDURAS, BOLIVIA 0 1

LATIN AMERICA 80 153 Source: DG INFSO

Competition

Participations FP7 ICT & e-I

Just play Have fun Enjoy the game

“”

Michael Jordan

US

A

Ru

ss

ia

Ind

ia

Ch

ina

Au

str

ali

a

67

52

49

32

24

Mexico

Argentina

Korea

Japan

Bra

zil

48

Co

lom

bia

20

191817

17

CL

1717

Eg

yp

t

Uru

gu

ay

15

12

11

Source: DG INFSO

The 8 keys to success in ICT

1. A good idea

2. Think Big: think of Europe too!

3. Look at the solution, not the problem

4. Understanding the rules of the game

5. A good team

6. Ready for competition

7. Communication

8. Good luck

1. A good idea

• Innovative• In line with the ICT Work

Programme Priorities • Great impact on markets

Success starts with a good idea

2. Think Big

• The ICT Programme supports international cooperation

• We need to cooperate in areas of common interest and mutual benefit

• To jointly respond to major global technological and social challenges

• To develop ICT interoperable and standard solutions

Think of Europe, besides Latin America

3. Look at the solution, not the problem

• The ICT Programme is NOT Aid to development

• How can we contribute? What solutions can we propose?

• It is a Programme to improve the competitiveness of European industry [and of the other countries participating]

4. Understanding the rules of the game

• Call for proposals

• ICT Work Programme

• Type of project/Funding scheme

• Guide for Applicants

• Funding Rules

• http://cordis.europa.eu/fp7/home_en.html

• www.pro-ideal.eu

• Key players

• Defined roles

• Share vision

• Leadership

• Commitment

• Motivation

5. A good team

“If you are not prepared to be wrong you’ll never come up with anything original”

Sir Ken Robison

6. Ready for competition

7. Communication

• Proposal submission (Part A, Part B)

• The 4 Cs to write a winning proposal: Clear, Concise, Creative, Consistent

1. Scientific and technical quality and relevance

2. Implementation

3. Impact

“La suerte no dura demasiado tiempo porque no depende de uno, mientras que la buena suerte la crea uno mismo, por lo que dura siempre”

8. Good luck

The challenge of the evaluation:

• the evaluators

• 3 evaluation criteria:

– Scientific and technological excellence

– Quality and efficiency of the implementation and the management

– Impact

Fernando Trias de Bes y Alex Rovira

Obrigado

Yolanda UrsaTel- +34-914480203

E-mail: pro-ideal@inmark.es www.pro-ideal.eu