Kevin rudd social networking final
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Transcript of Kevin rudd social networking final
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Assignment 1Kevin Rudd’s use of Social Networking sites to promote political campaign.
Introduction to Web Technologies ACM1010By Oliver Forbes and Kristal Jericho
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1. The technology/application and explanation of how it operates.
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Social networking.
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Social networking.
MySpace
YouTube
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2. How it is being utilised in the area they have selected.
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Kevin Rudd’s “Kevin 07” campaign.
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Kevin Rudd’s Facebook and MySpace pages.
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Connect with Kevin Ruddhttp://www.alp.org.au/kevin-rudd/12867
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Australian Labour YouTube Channelhttp://www.youtube.com/user/australianlabor
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YouTube: Rove asks PM Kevin Rudd to say TWITTER TIME! on his Twitter accounthttp://www.youtube.com/watch?v=qQbldYp8QOA
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YouTube: Prime Minister John Howard’s Pacific Highway announcementhttp://www.youtube.com/watch?v=Yktna2U4Wow
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3. Why it is being utilised and the outcomes of utilisation.
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Charlie the Unicorn & Farmville
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“But it was his unofficial slogan, ‘Kevin 07’, that suggested informality in the here and now and really connected with voters.”(Johnston & Zawawi, 2009)
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“Blogs and social networking sites (i.e. Twitter) are fast, effective and economic means of engaging publics.”(Johnston & Zawawi, 2009)
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Social networking.
MySpace
YouTube
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YouTube: “We’re cool already!” Kevin Rudd launches official MySpacehttp://www.youtube.com/watch?v=iKQcSSJCU5U
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“Facebook played ... a small part in communicating, campaigning and connecting with the voters.”(Beth Warren)
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Negative aspects of use of social networking sites.
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K Rudd following porn on Twitter.
http://www.indianexpress.com/news/aus-pm-following-porn-via-twitter-report/614429/2
3 May 2010
“Australian Prime Minister Kevin Rudd was left red-faced after reports emerged that he followed porn sites through his official Twitter account.”
“..an automated programme made his account auto-follow those who followed him.”
“A bare-breasted woman in handcuffs, an online adult superstore and a pornographic blog were among dozens of dodgy accounts followed by the Prime Minister.”
“"We need to understand the platform and know how it works before using it safely - this is an example of that," she added.
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“media tart”
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Social networking.
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“It’s Twitter time!”(KRudd)